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Black Friday Merges With the NFL: Creating the Perfect Storm for Retailers and Sports Betting Sites to Cash In With Optimove

Optimove

For retailers, it’s a chance to tie game-day excitement to exclusive deals, boosting sales and fostering customer loyalty. For sports betting sites, the NFL game provides a high-stakes platform to engage bettors with personalized, real-time offers that drive bets and enhance the fan experience.

Sports 59
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Customer Loyalty: Experiences that Increase Retention

InMoment XI

For example, a sneaker brand releasing a new product line paying tribute to an iconic athlete would help it connect with nostalgic sports fans. Familiarity and nostalgia create a sense of connection that can strengthen customer relationships. Personalization : Experiences tailored to customer profiles encourage loyalty.

Loyalty 195
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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 2]

Lumoa

Companies do marketing, sales and CRM – the customer does the experience! Is customer centricity already part of the company DNA and culture? Are there efficient processes in place for analyzing customer data or communicating customer insights?

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Optimove Connect Day 2: Marketers Emboldened to Achieve the Impossible and Master Positionless Marketing

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Day 2 of Optimove Connect 2025 continued the momentum with cutting-edge insights, real-world success stories, and expert-led product deep dives. The result?

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Optimove 2024 Year-end Letter to Stakeholders

Optimove

With that as a backdrop, this letter will cover the state of the CRM Marketing industry, Optimoves accomplishments in 2024, and a look ahead to 2025 and beyond. #1 Optimove Gamification: In 2024, we delivered AI-orchestrated gamification , a first to iGaming and Sports Betting operators.

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SKS365 Partners With Optimove to Ace Realtime CRM Marketing

Optimove

Optimove, the gaming industry’s leading CRM Marketing Hub, is proud to announce has partnered with SKS365, a leading multi-licensed international bookmaker and gaming operator. This strategic investment in CRM is a significant part of an enterprise-wide digital transformation SKS365 is undergoing. About SKS365 Group.

CRM 40
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SKS365 Partners With Optimove to Ace Realtime CRM Marketing

Optimove

Optimove, the gaming industry’s leading CRM Marketing Hub, is proud to announce has partnered with SKS365, a leading multi-licensed international bookmaker and gaming operator. This strategic investment in CRM is a significant part of an enterprise-wide digital transformation SKS365 is undergoing. About SKS365 Group.

CRM 40