Optimove

MARCH 25, 2025

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: For marketers in iGaming and sports betting, engaging and retaining players is a constant challenge. Conventional marketing tactics alone are insufficientplayers expect more interactive and rewarding experiences.

Gamification 52

Gamification Multi-Channel How To Sports 52

InMoment XI

OCTOBER 4, 2024

CXM vs CRM: How They Differ? It’s easy to think of CXM and customer relationship management (CRM) as the same processes because they both offer a better understanding of customers through data. But, they have a few key differences as they address different aspects of the customer’s interactions with the brand.

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

Optimove

MARCH 20, 2025

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Day 2 of Optimove Connect 2025 continued the momentum with cutting-edge insights, real-world success stories, and expert-led product deep dives. Greater precision in customer engagement, improved personalization, and scalable CRM execution across markets.

Connections 52

Connections Gamification Marketing CRM 52

Totango

MAY 7, 2024

That way, both teams can use those outcomes as a benchmark of success throughout the customer journey. That’s why we’ve made sure Totango + Catalyst sync seamlessly with Salesforce, for example, so that all the information on your customer accounts flows both ways between the CRM and your CS platform of choice.

Sports 103

Sports Sales Strategy Net Promoter Score 103

Optimove

FEBRUARY 1, 2024

Guide to Advanced Customer Segmentation Download Now >> CRM Lightning Talk # 2 – Euro 2024 Playbook: Win It All Without a Ball This pivotal talk, led by Jonathan Collins , Strategic Services Team Leader, is crucial for anyone interested in understanding the power of the 2024 UEFA European Football Championship in your CRM marketing plan.

CRM 69

CRM Sports Consulting Data 69

Experience Investigators by 360Connext

JULY 24, 2019

SportsClips offered haircuts in a sports-themed salon to create an experience for guys, instead of the standard salon serving women. Old systems don’t connect the data between customer and experience. CX Problem #2: Customer focus is limited to customer-facing roles. There are so many customer journeys!

Customer Journeys 110

Customer Journeys Culture Customer Centricity CRM 110

SuiteCX

MARCH 2, 2015

And there was no curiosity or concern as to why I was leaving, most likely because the customer service representative is being measured on keeping the call as short as possible. My next task was to cancel our CRM service, InfusuionSoft, because it isn’t working out. Customer retention is not meant to be a blood sport, folks.

Customer Journeys 140

Customer Journeys CRM Sports Customer Service Representative 140

Optimove

SEPTEMBER 24, 2020

Caught in the Web: Stories of a Broken Journey. CRM Hack: Gamifying CRM Campaigns. Spice Up Your CRM Gaming Campaigns. The Best of Sports Betting Campaigns to Follow. The Beauty of Customer Segmentation – Part 2/3. CRM Hack: Gamifying CRM Campaigns. for customer journey orchestration.

Sports 98

Sports CRM ROI Groups 98

Optimove

DECEMBER 16, 2021

What we think stands at the heart of these recognitions is how we empower brands to create and manage large-scale, customer-led journeys. And it’s the Optimove AI journey mapping that flawlessly orchestrates customer journeys, avoiding campaign cross-fire and messaging fatigue.

CRM 52

CRM Customer Journeys Multi-Channel Sports 52

ClearAction

DECEMBER 16, 2017

What is Customer Experience Collaboration? Imagine your company as a sports team, such as volleyball, soccer, hockey or football: do you truly pull together, have one another’s backs, share opportunities and show your opponents and fans you’re a well-oiled machine? Regardless of your awesome VoC, CRM, UX, DX, CS, NPS, etc.,

Customer Experience 89

Customer Experience Sports Customer Journeys Employee Engagement 89

Optimove

FEBRUARY 16, 2023

In  February ,   we returned the favor and recognized others for CRM excellence, holding our  2nd annual Heptagon Awards. This cutting-edge mobile marketing solution ensured our clients could execute a truly omnichannel CRM Marketing strategy without ever needing another platform.  Some numbers?

CRM 52

CRM Sports Marketing Apparel 52

Optimove

JANUARY 27, 2021

Optimove, the gaming industry’s leading CRM Marketing Hub, is proud to announce has partnered with SKS365, a leading multi-licensed international bookmaker and gaming operator. This strategic investment in CRM is a significant part of an enterprise-wide digital transformation SKS365 is undergoing. About SKS365 Group.

CRM 40

CRM Marketing Sports Multi-Channel 40

Optimove

JANUARY 27, 2021

Optimove, the gaming industry’s leading CRM Marketing Hub, is proud to announce has partnered with SKS365, a leading multi-licensed international bookmaker and gaming operator. This strategic investment in CRM is a significant part of an enterprise-wide digital transformation SKS365 is undergoing. About SKS365 Group.

CRM 40

CRM Marketing Sports Multi-Channel 40

Totango

AUGUST 11, 2022

Digital interactions that inform SaaS client relationships span the range of the customer journey , from pre-purchase marketing engagements to onboarding to subscription renewals, upsells and brand advocacy. Use Customer Success Software to Build Stronger Digital Client Relationships. Social media posts.

Tips 113

Tips Customer Journeys How To Net Promoter Score 113

Kustomer

JUNE 7, 2023

A comprehensive CX playbook is designed to facilitate a streamlined customer journey, starting from initial discovery all the way through to retained customer loyalty. Like any playbook, it should contain a stock of methods and go-to tips firms use to provide great customer service and create their ideal CX.

Financial 94

Financial CRM Banking Effort Score 94

Totango

JULY 23, 2021

What makes a sports team successful? Customer Success Manager : A CSM works one-on-one with customers, guiding them through the customer journey and fostering a positive connection. They also advocate for the business goals of customers, and anticipate how to meet those goals and how they will change over time.

Customer Success 127

Customer Success Chief Customer Officer How To Sports 127

Optimove

OCTOBER 22, 2020

DIY Hack: How to Calculate Customer Lifetime Value. The Guide to Re-engaging Churned Customers. Guide: CRM Manager Evolution Curve. Increasing the Value of New Sports Bettors. Orchestrating Personalized Customer Journeys with Optimove. Customer Success Stories. 255% Increase in Monthly Revenue.

Retail 76

Retail eBook Sports Video 76

Optimove

OCTOBER 22, 2020

DIY Hack: How to Calculate Customer Lifetime Value. The Guide to Re-engaging Churned Customers. Guide: CRM Manager Evolution Curve. Increasing the Value of New Sports Bettors. Orchestrating Personalized Customer Journeys with Optimove. Customer Success Stories. 255% Increase in Monthly Revenue.

eBook 76

eBook Sports Video CRM 76

ChurnZero

APRIL 10, 2020

Originating from sports terminology, a “handoff”’ means to directly hand to a nearby player. A handoff’s biggest risk is the chance of fumbling the ball (or in our case, the customer experience). This will inform Customer Success of how they should position future communications or needs that involve these roles.

Customer Success 61

Customer Success Customer Journeys How To Loyalty Programs 61

Optimove

APRIL 26, 2021

Optimove is the leading CRM Marketing Hub, empowering brands to create and manage large-scale, CRM journeys, mapped by AI. Optimove autonomously surfaces valuable customer engagement opportunities, orchestrates self-optimizing customer journeys, and accurately measures the incremental impact of all marketing interactions.

Comparison 40

Comparison Customer Journeys CRM Sports 40

Optimove

JULY 29, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: In this post, marketing leaders can gain insights evolving from “classic” (more static) campaign orchestration to “streaming” (dynamic), real-time marketing campaigns to create “epic customer experiences.” push notifications, personalized emails).

Marketing 52

Marketing Customer Experience Sports CRM 52

ClearAction

JANUARY 6, 2021

13) Stop obsessing about customer journey maps. This is success-limiting because it tends to exhaust bandwidth and energy on mapping rather than actioning. It’s possible to make grand strides in customer-centric culture-building and in customer experience improvement without having journey maps.

Tips 77

Tips Customer Experience Net Promoter Score Customer Journeys 77

Gainsight

MARCH 31, 2020

Also, those meetings happen infrequently (they could depend on customer segments) and you want to share value stories and wins with your customers throughout the customer journey. You can also reduce the need to create PPTs by sharing insights from Gainsight directly with your customers using the Sharing functionality.

Customer Success 85

Customer Success Tips CRM e-support 85

BirdEye

MARCH 4, 2024

They map out a series of emails or texts to align with the customer journey. You can create customized journeys based on interests, actions, demographics, purchase history, etc. Your customers get personalized content, and you save time, energy, and resources that could be allocated elsewhere.

Marketing 111

Marketing How To Multi-Channel Tips 111

NobelBiz

NOVEMBER 6, 2023

It’s like the premium gas you put in a sports car – it makes everything run smoother, faster, and more efficiently. Speech Analytics: This tool uses natural language processing to analyze customer-agent interactions, providing insights into customer sentiment and agent performance. With good data, automation soars.

Call Center 105

Call Center Self Service Contact Center Customer Service 105

Lumoa

OCTOBER 31, 2018

HOWEVER, I also argue that despite that, too many consumers continue to endure ‘random’ or ‘unexpected’ experiences as a result of the inconsistent delivery of the end-to-end customer journey. Too many organisations are still focused on ‘making money first’, with the customer coming a distant second.

Customer Experience 150

Customer Experience Customer Centricity Culture Consulting 150

CSM Magazine

JANUARY 10, 2023

From incorporating live chat and replies within 24 hours, to outstanding customer loyalty programs – these ten tips will help ensure excellent player satisfaction. Understand your customer journey. Understanding your customer journey takes some effort, but it’s well worth it. Go above and beyond.

Tips 52

Tips Self Service Omni-Channel CRM 52

Optimove

OCTOBER 22, 2020

DIY Hack: How to Calculate Customer Lifetime Value. The Guide to Re-engaging Churned Customers. Guide: CRM Manager Evolution Curve. Increasing the Value of New Sports Bettors. Orchestrating Personalized Customer Journeys with Optimove. Customer Success Stories. 255% Increase in Monthly Revenue.

Retail 40

Retail eBook Sports Video 40

Optimove

OCTOBER 22, 2020

DIY Hack: How to Calculate Customer Lifetime Value. The Guide to Re-engaging Churned Customers. Guide: CRM Manager Evolution Curve. Increasing the Value of New Sports Bettors. Orchestrating Personalized Customer Journeys with Optimove. Customer Success Stories. 255% Increase in Monthly Revenue.

eBook 40

eBook Sports Video CRM 40

Currency Alliance

MARCH 21, 2019

The typical incumbent loyalty technology platform comprises five core modules: CRM/Analytics Platform. Decathlon athletes must be very good at 10 sports and excel at 3-4 to win competitions – but in any one sport, they are rarely the fastest, strongest, or most agile. CRM/Analytics. Campaign Management. Points Bank.

Loyalty 58

Loyalty Banking Loyalty Programs CRM 58

CustomerSuccessBox

JUNE 13, 2022

Customer Intelligence helps businesses better understand their customers so they can improve interactions and provide more tailored service. All of this contributes to bettering customer journeys and propelling the company’s future growth. Customer success and the role of Customer Intelligence.

Customer Success 52

Customer Success Net Promoter Score Customer Centricity ROI 52

DCX

SEPTEMBER 22, 2024

Sporting event admission prices were up 21.6% The big picture: "Experiangst" — dissatisfaction before, during, or after an expensive experience — is becoming more common as prices for concerts, sporting events, and travel continue to rise. year-over-year in May.

Sports 52

Sports Social Media Roadmap Feedback 52

DCX

SEPTEMBER 22, 2024

Sporting event admission prices were up 21.6% The big picture: "Experiangst" — dissatisfaction before, during, or after an expensive experience — is becoming more common as prices for concerts, sporting events, and travel continue to rise. year-over-year in May.

Sports 52

Sports Social Media Roadmap Feedback 52

SurveySensum

JULY 17, 2023

Decathlon, a renowned sporting goods retailer, excels in this area. They offer an innovative shopping experience by providing in-store test zones where customers can try out sports equipment before making a purchase. Let me give you a picture of an ideal customer journey. Make Every Interaction Epic!

Retail 52

Retail Strategy Customer Experience Sports 52

SurveySensum

JULY 17, 2023

Decathlon, a renowned sporting goods retailer, excels in this area. They offer an innovative shopping experience by providing in-store test zones where customers can try out sports equipment before making a purchase. Let me give you a picture of an ideal customer journey. Make Every Interaction Epic!

Retail 52

Retail Strategy Customer Experience Sports 52

Kustomer

JUNE 10, 2021

Keeping customers in mind is another helpful tactic for tackling new processes and technology. When it comes down to it, stellar CX is about creating a seamless customer experience and having empathy for the entire customer journey. Gabe’s sidekick and 20 years CRM contact center life. Vikas Bhambri: (00:28).

Contact Center 80

Contact Center Consumers CRM Technology 80

Retently

APRIL 5, 2024

Retailers leverage AI technology, such as chatbots and predictive analytics, to enhance customer experiences by providing immediate assistance and personalization. Both online and in-store experiences offer distinct advantages and can complement each other to provide a holistic and satisfying customer journey.

Retail 78

Retail Engagement Strategy Customer Experience 78