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How Customer Experience Automation Can Improve Business Performance

InMoment XI

Did you know that 92% of customer relationship management (CRM) leaders say AI and automation have improved customer service response times? Improved Personalization While some may believe that automating certain touchpoints creates a similar, stale experience for every customer, the opposite is true.

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Optimove Introduces OptiLive: Enabling Sportsbook Operators to Create CRM-Powered Live Sports Marketing at Scale

Optimove

By delivering real-time, personalized messages based on player interests and live game events, OptiLive helps sportsbooks increase engagement, drive more in-play bets, and enhance player lifetime value. Key takeaways: OptiLive is a new solution designed to empower sportsbook operators to execute CRM-powered live sports marketing at scale.

Sports 75
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True Customer Loyalty Starts with The Basics: Which Of These Are You Missing?

InMoment XI

Every company executive will agree that having loyal customers is a key to business success. But what are executives really doing to encourage customer loyalty? Most businesses will point to their customer care training or customer relationship management (CRM) system and count on these tools to build loyalty.

Loyalty 389
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Mike Wittenstein Talks About Keeping Up with Constant Change, Creating Journey Maps, and Building Your Business Around Your Clients

Storyminers

Tie your website to your CRM. If you don’t have a CRM (customer relationship management) system, get one–even if you’re just starting out. We’re creating a new website right now, and 70% of the content will be driven from the CRM system, as opposed to from our website. I can’t control the entire event.

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Social Listening Tools to Understand Customers & Improve Experiences

InMoment XI

Sentiment Analysis Competitor Analysis Multi-Platform Coverage Keyword and Hashtag Tracking Analytics and Reporting Content Creation and Scheduling CRM Integration A social listening tool lets you tap into online conversations around your business. Real-time alerts help businesses respond quickly to important events or potential crises.

Tools 195
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CX Education for Employees: Why it Matters & How to Develop Your Program

Experience Investigators by 360Connext

Yet in some organizations, customer experience training is reserved for those who are in customer service roles only. And that training can feel tactical and task-driven, like explaining how to track customer records in a Customer Relationship Management (CRM) platform.

How To 378
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Why You Need More than CRM Features for Customer Success

Totango

Customer relationship management software is great for sales, but it isn’t a substitute for a customer success platform. In this blog, we’ll talk about why CRM features alone aren’t sufficient for an effective CS strategy. First, we’ll take a look at what a CRM is and what benefits its functionality delivers.

CRM 96