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Find and Eliminate Dirty Data That’s Lurking in Your Salesforce CRM System

GetFeedback

Salesforce’s customer relationship management (CRM) tool helps businesses support their customers in a powerful and efficient way by allowing them to combine big data with sophisticated customization. But how do you know if you have dirty data lurking in your CRM software?

CRM 250
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CRM vs CEM: Where should you put the money?

CloudCherry

There’s such a healthy market for customer management and analysis software that they’ve now branched out into two distinctive categories: Customer Relationship Management (CRM). Customer Experience Management (CEM). What is CRM? What should you invest in—CRM or CEM? What is CEM?

CEM 281
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Deep Dive into Loyalty and Experience Drivers in the Tech World—The Blueprint for Building Long-Term B2B Relationships

eglobalis

Businesses should focus on building structured relationship programs, such as dedicated account management systems. IBMs account managers, for instance, act as single points of contact, streamlining communication and fostering deeper client relationships.

B2B 406
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Why A Customer Engagement Platform Is Crucial for Business Success

InMoment XI

What is the Difference Between a Customer Engagement Platform and Customer Relationship Management (CRM)? Debating the differences between customer engagement platforms and CRM systems is natural. When doing so, some key differences need to be considered.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

Training programs can build skills like customer journey mapping, design thinking, and emotional intelligence to better understand client needs. At the same time, performance evaluations and reward systems should acknowledge contributions to customer experience. analyse sentiment, and trigger alerts for immediate follow-up.

B2B 339
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How Customer Experience Automation Can Improve Business Performance

InMoment XI

Did you know that 92% of customer relationship management (CRM) leaders say AI and automation have improved customer service response times? Of the 81% of organizations automating workflow processes, 98% report that reducing errors is a major or minor benefit of customer experience automation.

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Contact Center Automation: Reduce Agent Burnout and Boost Customer Satisfaction

InMoment XI

InMoments omnichannel contact center solution helps manage interactions beyond traditional phone calls. It ingests feedback from email, social media, and chat and integrates it with customer relationship management (CRM) data. This approach provides a comprehensive view of the customer experience in one place.