ECXO

JUNE 23, 2024

Of course, I am extending the concept and exaggerating its use, but my point is that we can think that Customer Success acts as a kind of double agent because it serves both the customer and the company simultaneously, and clearly both sides are not enemies at all! It holds significant importance for any business.

Customer Centricity 358

Customer Centricity Culture Customer Journeys Customer Satisfaction 358

InMoment XI

NOVEMBER 26, 2024

When to Use: This journey map is used when developing marketing and sales strategies that aim to guide prospective customers through their decision-making process. It is particularly useful for aligning teams across multiple departments, such as marketing, sales, and customer success.

Customer Journeys 195

Customer Journeys Customer Experience Strategy Touchpoint 195

Retently

JANUARY 13, 2025

Trust us your customers (and your bottom line) will thank you! Key Takeaways CES is a critical metric for understanding how easy or difficult it is for customers to interact with your business. How Does CES Compare to Other Metrics? Next, lets dive into the tools that can help you measure and act on this critical metric!

Measurement 116

Measurement Tools Effort Score Multi-Channel 116

Retently

MARCH 16, 2022

But there’s still one area that’s neglected all too often – Customer Success. As SaaS companies spring up, the essential Customer Success role is being rolled into Customer Service. What is the role of Customer Success? The Customer Success Manager (CSM) is thus not a passive role.

Customer Success 157

Customer Success Net Promoter Score Customers Customer Retention 157

Retently

MAY 31, 2024

The Connective Tissue of a Company The first non-technical hire you make needs to be in Customer Success. Customer Success is the bridge between what your company does and what your customers need you to do. They offer a look into the minds of your customers and can shape the direction of your entire firm.

Customer Success 142

Customer Success Management Net Promoter Score Feedback 142

SurveySensum

DECEMBER 30, 2024

Limited Flexibility & Cumbersome User Management: CustomerGauge is very NPS-driven, so other customer metrics like CSAT or CES are largely locked out to get a 360 view of customer satisfaction. CustomerGauge offers powerful features, and while its great for many organizations, it might not be for yours.

Customer Success 52

Customer Success Customer Journeys Multi-Channel NPS 52

ChurnZero

MARCH 28, 2025

When customer success starts reporting into the CRO, its not just a reporting changeits a strategic shift. Most CROs come up through sales, where success is measured by speed and outcomes. But owning the full customer lifecycle demands a new operating modelone built on trust, value, and long-term growth.

Customer Success 52

Customer Success How To CRM Sales 52

ECXO

DECEMBER 25, 2024

Example Action: Send a personalized email after purchase, thanking the customer and providing helpful resources or product care instructions. Measure CX Impact on Business Metrics What to Do: Track CX metrics like NPS, Customer Satisfaction (CSAT), and Customer Effort Score (CES).

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

InMoment XI

OCTOBER 23, 2024

Metro Bank: The UK-based retail and commercial bank has successfully transformed its customer insight program. Part of the transformation enhanced retention and acquisition, along with improving key business metrics through its partnership with InMoment. This created a customer-centric culture that increased its revenue by 5%.

Banking 195

Banking Customer Experience Effort Score Financial 195

Experience Investigators by 360Connext

AUGUST 17, 2021

HR, Learning and Development, or Talent Management , who can both ensure the employee experience is representative of the customer experience and facilitate employee engagement strategies; And in some cases, it’s important to include Internal Communications to share and socialize what the team is doing throughout the organization.

Meeting 364

Meeting Customer Experience How To Net Promoter Score 364

Brandwatch CX

MARCH 27, 2025

Again, a social intelligence tool can help you understand the hours of the day and days of the week that customers are tweeting about your brand or your product category in general. Customer success (tell them how good they are) Customer loyalty programs are a mixed bag. Some say that they foster loyalty.

Customer relationships 93

Customer relationships Marketing How To Social Media 93

ShepHyken

SEPTEMBER 7, 2023

In fact, in a three-year study, companies that implemented a well-designed customer success program saw a 91% return on investment and more productive CX teams. What does a “well-designed customer success program” even look like? We’ll get into the specifics of customer success platforms later in this guide.

Customer Success 139

Customer Success How To Return on Investment Customer Centricity 139

Totango

NOVEMBER 25, 2020

Customer 360 enables a complete look into the health of all your customers by aggregating important data into one central location. With this feature, you can examine a number of insightful metrics and segment your client base for an optimized customer journey that surpasses what the competition can offer. . Touch points.

Customer Success 112

Customer Success Net Promoter Score Effort Score CRM 112

ClientSuccess

NOVEMBER 24, 2020

While the customer success world (and the larger SaaS economy in general) has experienced its fair share of ups and downs this year, the industry will be even more prepared in the future. . Here are 3 predictions for 2021 that will help customer success teams and leaders alike strategize, plan, and prepare: .

Customer Success 113

Customer Success Metrics CRM Trends 113

Totango

JULY 23, 2021

When it comes to the structure of a Customer Success (CS) team, there are many factors that need to be considered, from the makeup of the team to the technology that will be used. Let’s break down these factors and take a look at what components are needed to structure an efficient and successful CS team. .

Customer Success 127

Customer Success Chief Customer Officer How To Sports 127

Education Services Group

APRIL 27, 2022

I’m not going to waste time trying to document how to correctly (mathematically) calculate all the three letter acronyms—but feel free to check out our Customer Success Definitions, Calculations, and Lingo…Oh My! Instead, I want to do some level setting on some specific metrics and flaws I see in the industry.

Metrics 98

Metrics Effort Score NPS Net Promoter Score 98

GetFeedback

JANUARY 28, 2019

Combine NPS survey results with your CRM. The best way to get context on your customers is by using the data you already have from your ongoing relationship. The best way to get context on your customers is by using the data you already have from your ongoing relationship. NPS surveys should never be anonymous.

NPS 246

NPS Survey Net Promoter Score CRM 246

ClientSuccess

JANUARY 24, 2023

Listening Vectors by Vecteezy Customer success health scoring is one of the most valuable activities SaaS organizations can undertake to evaluate and improve customer engagement, satisfaction, and loyalty. What is a Customer Health Score?

Metrics 89

Metrics eBook NPS Customer Success 89

Totango

FEBRUARY 18, 2021

In this series, we will discuss a different integration that Totango offers to help harness the powers of all of your technology platforms into one dynamic customer success platform to improve your team’s efficiency and take your customer success to the next level. Salesforce.

CRM 72

CRM Customer Success System Sales 72

eglobalis

OCTOBER 9, 2024

Salesforce (United States) Salesforce frequently receives requests for new integrations and customization features from its B2B clients. A large enterprise client requested deeper integration with their proprietary CRM system.

Feedback 516

Feedback ROI Innovation B2B 516

eglobalis

SEPTEMBER 16, 2024

Personalize the Experience B2B customers, like B2C consumers, expect personalized interactions. However, using CRM systems and customer analytics, businesses can track customer behavior and tailor interactions to their specific needs.

B2B 382

B2B Strategy Customer Experience Customer Journeys 382

CSM Practice

DECEMBER 19, 2021

This saying applies to your Customer Success Technology stack more than anything else. The tools in your stack must work together to provide an exceptional customer experience. . Customer Success is a rapidly evolving function. Yet, Customer Success is often undervalued and underfunded.

Customer Success 98

Customer Success How To CRM Software 98

Retently

DECEMBER 10, 2024

Integration Capabilities : Seamless integration with your existing CRM, marketing automation, and other business tools is crucial. This ensures survey data flows smoothly into your broader customer data ecosystem for a fuller understanding of customer behavior and feedback.

Multi-Channel 78

Multi-Channel Omni-Channel Analysis Survey 78

Education Services Group

NOVEMBER 21, 2022

I’m talking about the 2022 Customer Success Leadership Study (much more exciting, IMHO). For the third year in a row, we’re tracking all the twists and turns unfolding in the Customer Success industry. Customer Success is growing, which is no surprise. that have a specialized Customer Success Platform (CSP).

Study 98

Study Leadership Customer Success Industry 98

Calabrio

MARCH 5, 2025

To accomplish this, organizations need customer experience management tools that capture all aspects of the customer journey and the actions taken to address the issue at each step of the process. This includes building knowledge bases, participating in training, and proactively engaging with customers.

First Call Resolution 100

First Call Resolution Examples Contact Center How To 100

ClientSuccess

FEBRUARY 1, 2021

As we head into a new year, many customer success teams are looking for new ways to up the ante with their customer success efforts. In addition to these intrinsic efforts, many customer success teams are turning to software and technology to help boost the effectiveness of their account management workflows.

Software 104

Software Customer Success Effort Score eBook 104

ChurnZero

OCTOBER 15, 2021

Where is Customer Success Headed in 2022? Customer Success gradually, then suddenly, came to exist. Customer Success gradually, then suddenly, became essential to SaaS companies. Customer Success gradually, then suddenly, joined the C-suite. Customer Success flexes its authority.

Customer Success 97

Customer Success Metrics Customers Trends 97

ChurnZero

FEBRUARY 17, 2022

9 tips to get your CSMs to adopt Customer Success software. Have you ever worked at a company where the Customer Success team had to beg for its own tools? The CSM perspective: how to encourage the adoption of Customer Success software. That’s okay. I have a few tips to help you drive adoption that sticks.

Software 98

Software Customer Success How To CRM 98

Kayako

AUGUST 12, 2022

Companies that integrate the customer service function with popular social channels can deliver frictionless, personalized experiences based on individual customer behavior. Visualize the Entire Customer Journey in One Place. People like to try to solve their customer service problems without contacting an agent.

Customer Service 296

Customer Service Ecommerce Effort Score e-support 296

Customer Bliss

DECEMBER 20, 2016

Amy Downs is the Chief Customer Success & Happiness Officer at Lifesize, a company enabling communication and collaboration among many mediums (their slogan is “connecting people to make their workplace great” ), was quite interesting. At Lifesize, she was initially VP of Customer Care. Episode Overview.

Customer Success 0

Customer Success Net Promoter Score Chief Customer Officer Leadership 0

Lumoa

MAY 21, 2018

Most of the functions in an organization have something to do in improving the customer experience. They also support integrations e.g. enabling feedback to flow back to CRM system or help Customer Support department in fixing the issues in real-time. Set a common customer experience metric and target for the organization.

Customer Experience 305

Customer Experience Customer Centricity Net Promoter Score Customers 305

Totango

OCTOBER 25, 2022

Your customer success team structure forms the organizational backbone supporting your CS strategy. A well-designed structure can help you streamline your operations for greater efficiency to deliver your customers better results. We’ll share four essential keys to structuring a customer success team.

Customer Success 101

Customer Success Chief Customer Officer Customer Centricity Sales 101

ChurnZero

APRIL 27, 2021

As ChurnZero recently secured a Series B investment bringing our total funding that has been raised to date to $35 million, we thought we’d take a look back and see the role that Customer Success plays at each respective stage of funding for SaaS companies. Early-Stage Funding & Customer Success.

Customer Success 98

Customer Success Net Promoter Score Metrics NPS 98

ClientSuccess

MAY 8, 2019

I’m excited to continue on with our blog series on customer success metrics. In our last post on this topic, we covered the top four categories of customer success metrics. The topic I will cover in this blog is on the top five customer success health metrics.

Metrics 59

Metrics Customer Success e-support Net Promoter Score 59

InMoment XI

OCTOBER 31, 2023

They employ skilled agents who communicate with customers using to address their concerns, answer questions, or provide assistance. In essence, call centers bridge the gap between a business and its customers. Performance Monitoring: Regularly assess agent performance, track key metrics, and provide feedback to help agents improve.

Call Center 195

Call Center Strategy Management First Call Resolution 195

CustomerSuccessBox

MARCH 9, 2022

In the glorious business of the SaaS space, one underlying truth that determines the growth and scaling of the business is that it takes several months to recover the Customer Acquisition Cost (CAC) and get to the profitable zone at a unit economics level. This blog helps to clarify the purpose of CRMs versus Customer Success tools.

CRM 52

CRM Customer Success Customer Relationship Management Touchpoint 52

ChurnZero

SEPTEMBER 24, 2021

6 Steps to Rock Your Customer Success Software Implementation. As an Implementation Specialist here at ChurnZero, I can tell you firsthand that neglecting your Customer Success software implementation is a recipe for rework, or worse, abandonment. Trust the process. Trust the process. They know their tool best.

Software 98

Software Customer Success Meeting Customers 98