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Gamification FAQ: Unlocking the Future of Player Engagement with AI-Orchestration

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Gamification has evolved from a buzzword into a cornerstone of player engagement strategies. This blog answers marketers’ questions on AI-orchestrated gamification. Why is now the time for AI-orchestrated gamification?

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25 Customer Engagement Trends For 2025

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Staying ahead of customer engagement trends enables marketers to drive loyalty, increase revenue, and outpace the competition in 2025. Emotion Drives Engagement : Personalized, emotion-led messaging (e.g.,

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Optimove Acquires Adact to Elevate AI-Orchestrated Gamification

Optimove

Gamification is now seamlessly embedded into AI-orchestrated customer journeys, enhancing acquisition, engagement, and retention through interactive experiences like quizzes, mini-games, and prediction games. To learn more about gamification at Optimove, contact us to request a demo.

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How to Start with AI-Orchestrated Gamification: An Operator’s Guide 

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: For marketers in iGaming and sports betting, engaging and retaining players is a constant challenge. Data-Driven Impact Measurement Advanced analytics and AI help operators track the true impact of gamification on engagement and revenue.

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Optimove Introduces OptiLive: Enabling Sportsbook Operators to Create CRM-Powered Live Sports Marketing at Scale

Optimove

With live betting accounting for 54% of total bets and live bettors spending significantly more than pre-match bettors, operators need a way to engage players at the right moments. Key takeaways: OptiLive is a new solution designed to empower sportsbook operators to execute CRM-powered live sports marketing at scale.

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From Onboarding to Excellence: Your Contact Center Training Guide for 2025

Calabrio

Furthermore, effective contact center training is key to keeping agents engaged and driving operational efficiency, supporting cost reduction and improved contact center productivity. Provide them with the tools and know-how to deliver quality serviceand to keep them engaged and boost retention over the long term.

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Optimove Connect Day 2: Marketers Emboldened to Achieve the Impossible and Master Positionless Marketing

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Day 2 of Optimove Connect 2025 continued the momentum with cutting-edge insights, real-world success stories, and expert-led product deep dives. Greater precision in customer engagement, improved personalization, and scalable CRM execution across markets.