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The Ultimate Guide to Conference and Event Surveys

GetFeedback

Whether you’re expecting 50 or 50,000, planning and executing an event takes major time and money. Companies willing to make that kind of investment expect great results, and conference/event surveys help them deliver. Over half of marketers use real-time marketing tactics to promote and gauge events. Let’s get started.

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How Customer Experience Automation Can Improve Business Performance

InMoment XI

Did you know that 92% of customer relationship management (CRM) leaders say AI and automation have improved customer service response times? Over 80% of CRM leaders say that AI and automation make customer communication more personalized. InMoment 2. Salesforce 4.

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Post-sale teams, stop treating your CRM like a Swiss Army knife

ChurnZero

Most recently, we’ve seen leaders question whether they should revert to using their organization’s longstanding incumbent sales tool—the CRM—as an interim solution to their team integration challenges. Treating a CRM as a Swiss Army Knife is both inefficient and reductive to the work of post-sale teams.

CRM 96
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An Even Better Connection: What Salesforce’s Customer 360 Means to the Value of Voice Data

Vonage

Hang around the CRM space long enough and you’re bound to hear the term “360-degree view of the customer.” For example, many voice conversations between the business and the buyer never make their way into CRM, simply because integration is often lacking. A more systemic problem is what might be termed “data sprawl.”.

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May the Customer Experience (CX) Force be with you!

ECXO

Encourage collaboration among employees from different departments, such as marketing, customer support, product development, and sales. Application in CX : • Cross-Functional Teams : Break down silos between departments like marketing, sales, customer support, and product development.

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CRM Hack: Hitting the Mark with Realtime Data

Optimove

One of CRM’s golden rules is finding the right balance between realtime data – also known as “fast data” – and slow data to maximize revenue. At Optimove, Realtime (Fast) Data is defined as customer actions received in short timeframes as batches of events. Sales Team: sales@optimove.com.

CRM 98
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CRM Hack: Reducing Subscription Cancelations

Optimove

For instance, you can try to predict the cancelation by building groups of high-risk customers and targeting them with the right CRM campaigns before they cancel. Sales Team: sales@optimove.com. The post CRM Hack: Reducing Subscription Cancelations appeared first on Optimove.

CRM 98