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Optimove Acquires Adact to Elevate AI-Orchestrated Gamification

Optimove

See the difference control groups make in this guide Download Now Why it Matters: With Optimove integrating Adacts technology, marketers can now create dynamic, interactive, gamified experiences that capture attention and build lasting relationshipsall while being Positionless and without reliance on technical teams. Whats Next?

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How to Start with AI-Orchestrated Gamification: An Operator’s Guide 

Optimove

Conventional marketing tactics alone are insufficientplayers expect more interactive and rewarding experiences. AI-orchestrated gamification blends behavioral insights with real-time engagement to drive loyalty, increase lifetime value, and enhance personalization at scale. Heres how to get started: 1.

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Gamification FAQ: Unlocking the Future of Player Engagement with AI-Orchestration

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Gamification has evolved from a buzzword into a cornerstone of player engagement strategies. With the rise of AI-orchestrated gamification, iGaming and sports betting operators are now equipped to deliver hyper-personalized, dynamic experiences.

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2025 Guide to the Omnichannel Contact Center: How to Drive Success with the Right Software, Strategy, and Solutions

Calabrio

This proliferation has fundamentally reshaped how we interact, not just in our personal lives, but also in the world of business and service. Whats perhaps most important, though, is that its also reshaped expectations for interactions. Customers demand businesses meet them on their preferred channels and remember past interactions.

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25 Customer Engagement Trends For 2025

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Staying ahead of customer engagement trends enables marketers to drive loyalty, increase revenue, and outpace the competition in 2025. Engagement Through Social Proof : Leveraging customer testimonials and social proof increases conversion rates by 30%.

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How to use your CRM to improve phone sales and service

Vonage

If you’ve invested in a CRM system like Salesforce or Desk.com you’ve probably already started to realize the benefits of having all of your customer data stored in one place. Benefits of integrating your CRM and telephone system. Built to work with your CRM. Integrates with your CRM.

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7 Best Practices for Creating Customer Loyalty in Retail

Optimove

By leveraging AI-driven personalization, omnichannel experiences, and meaningful customer interactions beyond transactions, retailers can strengthen connections, encouraging repeat purchases and increased spending. Rewards and Gamification A structured loyalty program with clear rewards drives repeat purchases.

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