PK

JULY 15, 2019

It’s the “ why ” that many companies still do not understand, and where most of the innovation in our research and analytics methods has occurred. 2 Loyalty = Outcome; Member Experience > “Loyalty Program”. can be the downfall of an otherwise good program design. #3 3 Value Takes Many Forms. 5 Membership as “Product”.

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Loyalty Loyalty Programs Roadmap Rewards Programs 45

Currency Alliance

DECEMBER 13, 2018

As a result, major loyalty trends for 2019 will see a wave of innovation as established brands trial new ways to retain share of mind. Reward programs still have an important part to play in this effort; but they are only part of the picture. Loyalty’ must be delineated from ‘points programs’ or ‘rewards programs’.

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Strativity

APRIL 27, 2023

This article was written by James Lanyon, EVP, Strategy & Innovation ( james.lanyon@materialplus.io ) , and Sean Eidson, VP, Strategy & Innovation ( sean.eidson@materialplus.io ) at Material. Material works with some of the largest and most innovative restaurant brands.

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Strategy e-support Roadmap Customer relationships 52

NobelBiz

JULY 31, 2023

Agent Performance Trends: Identifying patterns in agent performance metrics can guide training needs and reward programs. This podcast episode delves into topics like frontline leadership, innovative coaching techniques, and comprehensive training processes, promising an enlightening and engaging conversation!

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Communication Call Center Wait Times Contact Center Software 52

Strativity

APRIL 27, 2023

Material works with some of the largest and most innovative restaurant brands. Speed-to-market is fulfilled by agile teams in technology, data science, brand, digital customer experience, CRM, and go-to-market campaigns across all channels. This is a way to give brand credit back where it belongs. james.lanyon@materialplus.io

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Roadmap Customer relationships Brands e-support 52

Currency Alliance

FEBRUARY 26, 2019

Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers). An example of effective alignment of strategy with tactics include Australia’s Coles Supermarket chain and its flybuys reward program.

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Loyalty Strategy Loyalty Programs Hotels 45

Oracle

APRIL 8, 2021

Read more about these and other loyalty marketing experiences in this guide on the Oracle blog, “ The Top 5 Innovative Loyalty Programs of 2020 and Why They Work. LEGO’s loyalty program recently relaunched to great fanfare, winning a Loyalty360 Platinum award for Incentive and Reward design.

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Magellan Solutions

JULY 12, 2021

Rewards program. But thanks to the early response by companies and innovation such as AI and chatbots , there is only minimal impact to the industry. At Magellan Solutions, we combine technology such as ACD, CRM, and IVR with agent skills. Some companies even allow decorations around the office.

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Currency Alliance

JUNE 19, 2019

Because their ‘Picture your next destination’ gamified experience was integrated with their CRM, they successfully attracted over 130,000 new users in only 6 weeks. Vast sums of reward value were issued at a blanket rate of 1-3% – but because many of the points would never be redeemed, the projected cost was considered minimal.

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SurveySensum

FEBRUARY 28, 2024

Its robust integration technology allows you to receive responses on a Slack server, deploy surveys within Intercom chats, and integrate with other CRM applications through open APIs effectively. Assists in implementing reward programs. Facilitates the creation of customizable forms and surveys aligned with your branding.

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Tools Feedback Analysis Survey 52

Currency Alliance

JUNE 11, 2019

Banks have been in and out of rewards programs for decades – but their focus ebbs and flows depending on the economic cycle as well as the regulatory framework. Compounded in Europe by the slashing of interchange fees, banks have been left with reduced margins from which to carve out rewards value[v]. equates to $76m USD.

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Currency Alliance

JANUARY 22, 2020

And yet, many loyalty programs are run like barnacles on the side of a business: battling for budget, rather than being nurtured as the core way to engage customers via every channel and touchpoint. Rewards programs have not, historically, earned consistent loyalty across all customer segments. do you reward experimentation?

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Currency Alliance

NOVEMBER 14, 2019

Loyalty marketing, however, has been restrained (or, arguably, sheltered) by monolithic tech, and probably a lack of interest, as other, sexier marketing innovations stole center-stage. Nonetheless, the legacy loyalty points bank kept them from innovating more quickly. Brands reward more touchpoints to grow emotional loyalty.

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Loyalty Trends Hotels Loyalty Programs 40