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Celebrating 15 almost 16 Years of CRM Playaz: A Look into The Commonwealth of Self Interest

eglobalis

Celebrating 15 almost 16 Years of CRM Playaz: A Look into The Commonwealth of Self Interest Last week, we had the amazing event in Atlanta, CRM Playaz IRL 2025 , hosted by the venerable “Godfather of CRM” Paul Greenberg and Brent Leary , an incredible team working together.

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Empathy Won’t Save You: Why CX Thrives on Action, Not Sentiment but Outcomes?

eglobalis

How to Make it Actionable: Centralize Data with CRM Tools: Ensure consistent access to client insights across teams and regions. Example: Siemens’ Regional Customization In Europe, Siemens emphasizes speed and technical precision in interactions, meeting client expectations for efficiency. As mentioned in a previous article.

B2B 493
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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

This commitment to personalized, relationship-driven support not only meets clients’ immediate needs but also builds trust and positions IBM as a strategic partner, elevating the overall client experience. By remaining agile, businesses can stay relevant and consistently meet the changing expectations of their clients.

B2B 514
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How to Run an Effective Customer Experience Team Meeting

Experience Investigators by 360Connext

This often means creating a team of leaders who regularly meet to discuss priorities, resources and accountabilities that drive CX forward. But whatever you call yourselves, running effective meetings that keep the team engaged, excited, and working together is key to your success. So how do you run better CX meetings?

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Unicorns Dependency in CX – Here Is How You Avoid This “Trap”

ECXO

Unicorns Dependency in CX – Here Is How You Avoid This “Trap” If you’re plugged into the business world, you’ve likely heard the term “unicorn” tossed around in meetings, LinkedIn posts, or business articles. They can juggle multiple high-priority tasks, handle difficult customers, and meet tight deadlines without breaking a sweat.

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Agent AI Is Exploding in Contact Centers—Yet the Human Experience Remains Irreplaceable

eglobalis

A major telecommunications company faced significant challenges integrating AI solutions into their legacy billing and CRM systems, limiting AI efficacy to basic queries only. Integration and Data Silos A primary barrier to effective AI deployment is the complexity of integrating AI systems with existing legacy platforms.

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B2B CX – Strategy & Business Alignment

ECXO

Example: Implementing a Customer Data Platform (CDP) can consolidate insights from CRM, support tickets, and customer feedback , creating a 360-degree customer view. Action Point: Include CX discussions in leadership meetings and track CX progress in business strategy updates.

B2B 310