Optimove

JANUARY 5, 2023

Be it Sports Betting, Casino, Lottery, or Bingo – players are looking for a personalized experience that will delight and engage them. For instance, there’s a lot that Lottery brands could learn from Casino operators when it comes to segmentation, messaging, and the various marketing channels they use to communicate with players.

CRM 52

CRM Brands Multi-Channel Sports 52

Optimove

DECEMBER 16, 2021

We leverage AI to autonomously surface valuable customer segments, orchestrate self-optimizing CRM journeys, and accurately deliver the marketing interaction of the highest impact – to the right customers, at the right time, and through the right channel. and send an average number of over 800 weekly campaigns (with some over 2,000).

CRM 52

CRM Customer Journeys Multi-Channel Sports 52

Optimove

OCTOBER 2, 2024

See the difference control groups make in this guide Download Now Why it matters: By attending Optimove’s CRM Lightning Talks at G2E Las Vegas 2024, marketers will walk away with deeper knowledge of event-based strategies, personalization, predictive analytics, and gamification—all crucial for optimizing player engagement, retention, and loyalty.

Gamification 64

Gamification Meeting Engagement Sports 64

Optimove

JANUARY 27, 2021

Optimove, the gaming industry’s leading CRM Marketing Hub, is proud to announce has partnered with SKS365, a leading multi-licensed international bookmaker and gaming operator. This strategic investment in CRM is a significant part of an enterprise-wide digital transformation SKS365 is undergoing. About SKS365 Group.

CRM 40

CRM Marketing Sports Multi-Channel 40

Optimove

JANUARY 27, 2021

Optimove, the gaming industry’s leading CRM Marketing Hub, is proud to announce has partnered with SKS365, a leading multi-licensed international bookmaker and gaming operator. This strategic investment in CRM is a significant part of an enterprise-wide digital transformation SKS365 is undergoing. About SKS365 Group.

CRM 40

CRM Marketing Sports Multi-Channel 40

AWS Machine Learning

AUGUST 30, 2023

Powered by Amazon Lex , the QnABot on AWS solution is an open-source, multi-channel, multi-language conversational chatbot. Generated answers can be modified to create the best experience for the intended channel. Human: Can it integrate with my CRM?

Self Service 122

Self Service Contact Center Multi-Channel Knowledge Base 122

NobelBiz

NOVEMBER 6, 2023

Many CCaaS (Contact Center as a Service) providers in the market operate within multi-tenant cloud environments, which often offer limited access to the data necessary for advanced automation. It’s like the premium gas you put in a sports car – it makes everything run smoother, faster, and more efficiently.

Call Center 105

Call Center Self Service Contact Center Customer Service 105

BirdEye

MARCH 4, 2024

In fact, according to Birdeye data , 36% of multi-location marketers send personalized messages to their customers daily. API integrations allow dripping across multiple channels like email, SMS, or web ads. Select your channels Decide which communication channels you will use to deploy your drip campaign.

Marketing 111

Marketing How To Multi-Channel Tips 111

Optimove

JULY 8, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: AI-journey orchestrated gamification combines the dynamic management of customer interactions with game-design elements to enhance user engagement.

Gamification 59

Gamification Multi-Channel Sports CRM 59

Optimove

MARCH 29, 2022

If you’ve read our official press release from today (March 29th, 2022), you know that “Optimove, the leading CRM Marketing Platform, today announced its acquisition of Kumulos, a Dundee, Scotland-based provider of a personalized messaging platform for mobile applications.”. Which is 100% true. Again, this is perfectly accurate.

Marketing 59

Marketing Multi-Channel CRM Sports 59

Optimove

AUGUST 12, 2024

In iGaming and sports betting, this just right gamification zone helps operators gain higher player satisfaction, retention, and deeper engagement. Optimove’s AI-Orchestrated Gamification Optimove has partnered with Captain Up and Gamanza delivering a first to iGaming and Sports Betting operators: AI-orchestrated gamification.

Gamification 52

Gamification Engagement Sports Multi-Channel 52

Optimove

APRIL 15, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it matters: Position-less marketing is crucial for marketers as it enables them to leverage the rapidly changing digital landscape, fostering agility, innovation, and collaboration within their teams. This sentiment reflects a trend towards versatility in a sport.

Marketing 59

Marketing Sports Multi-Channel CRM 59

Optimove

MARCH 20, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: The position-less marketer is adaptable and versatile, a professional who can excel in various roles and tasks. Embracing the principles of position-less marketing can provide companies with a competitive edge in a dynamic and fierce market.

Connections 52

Connections Marketing Multi-Channel Sports 52

Optimove

MARCH 12, 2020

When we do turn our focus to the more mundane professional adversities this crisis brings, we find ourselves in front of a multi-layered, mostly unknown challenge. Crises – like sports – don’t just build character; they reveal it. Cross-Functional as Key. A good place to start can perhaps be the macro angle. Community First.

Marketing 64

Marketing Multi-Channel B2C Sports 64

Optimove

MAY 4, 2022

” From a technical standpoint, a smart customer data platform (CDP) would have to be in place, along with AI-led orchestration capabilities and all the execution channels. land-based and online sports betting – and by using Optimove, it can take an interesting path in pursuit of the ultimate goal of customer marketing.

Trends 52

Trends Marketing Multi-Channel Sports 52

Totango

AUGUST 11, 2022

The wide variety of channels involved in SaaS customer exchanges and the multi-faceted levels of decision-makers who may be involved make digital client interactions and relationships highly complex. One application of this strategy is using the communication channels your customers prefer. Reach Customers Where They Are.

Tips 113

Tips Customer Journeys How To Net Promoter Score 113

Kustomer

JUNE 3, 2021

For a brand to be truly omnichannel, their CX teams need to have the ability to switch between communication channels seamlessly to continue the conversation, rather than only offer direct messaging, emails and phone calls as chat routes on their own. “So One is that ability for either the customer or the agent to change the channel.

Omni-Channel 52

Omni-Channel Multi-Channel Exercises System 52

LiveChat

AUGUST 17, 2016

How many multi-billion company CEOs do you know about that do this? After going 2-3 clicks deep, you will get an option to check out more channels, for example, phone (1 (800) 837-4966). When you look at Verizon customer service at a glance, it seems like it has most bases covered when it comes to customer service channels.

Customer Service 28

Customer Service Self Service Multi-Channel Knowledge Base 28

Currency Alliance

NOVEMBER 14, 2019

Since customers are losing patience with brands that don’t recognize them as people, or enable consistent, multi-channel engagement, this priority remains over-arching in 2020. To support digital transformation, your customer data needs to be in a single CRM that actions data using a single campaign management system.

Loyalty 40

Loyalty Trends Hotels Loyalty Programs 40