ClearAction

JANUARY 6, 2021

But the nature of customer experience is long-horizon, not instantaneous. Relationship strength is your aim for recurring ROI on your customer experience efforts. 13) Stop obsessing about customer journey maps. Plan up-front for balanced effort to last for the long-haul in making a difference for customers.

Tips 77

Tips Customer Experience Net Promoter Score Customer Journeys 77

ijgolding

JANUARY 15, 2016

‘The Know It All’ – this type of company does not think it needs to ‘do’ Customer Experience because ‘we already do it’; or ‘we do not need to do it’. The Confused’ – increasingly, I am coming across organisations that are just confused by Customer Experience. Customer Experience Strategy. Metrics, Measurement and ROI.

Customer Experience 120

Customer Experience Customer Experience Professionals Customer Centricity Government 120

ClearAction

AUGUST 22, 2020

This strengthening better aligns offerings and ways of doing business in ways that matter to customers and are hard for competitors to copy. Voice-of-Customer Almost-Free. Objective: provide non-customer-facing groups with relevant insights to guide their strategies, policies, processes and hand-offs. Compelling Action.

Customer Experience 77

Customer Experience Customer Centricity Policies Innovation 77

Wootric CX Blog

JANUARY 9, 2019

. “In a few short years, the Wootric platform has evolved from an NPS survey tool to an AI-powered, enterprise-ready Voice of Customer solution. The fact that we have garnered stellar reviews from our customers throughout this process is a testament to our culture of customer-centricity.

Feedback 40

Feedback Management Comparison ROI 40

RapportBoost

DECEMBER 10, 2018

So, you probably have to start for every customer who complains than 26 customers who don’t say anything and I know I have had it mentioned, as many as 96% of unhappy customers don’t say a word, they just leave. But at the same time, it is like the real ROI gain as well. Kaye: Yeah, totally.

Contact Center 40

Contact Center Customer Centricity Omni-Channel Chatbots 40

CX Journey

MAY 3, 2016

There are six domains that comprise the certification exam and, quite frankly, encompass what we as customer experience professionals do, talk about, and fight for day in and day out in our roles as customer experience transformists. Metrics, Measurement, and ROI You can't manage what you don't measure. And rightly so.

Customer Experience 80

Customer Experience Customer Experience Professionals ROI Metrics 80

CX Journey

APRIL 28, 2015

One of the most-frequently-asked questions we hear from companies about listening to customers and, hence, improving the customer experience is: “How can I show ROI for my executives?” That's not a purpose; that's an outcome of creating customers. Focus on the customer, on creating customers, and the profits will come.

Customer Experience 80

Customer Experience ROI Financial Customers 80

Wootric CX Blog

SEPTEMBER 13, 2018

For those of you considering text and sentiment analytics, you’ve probably already got a customer experience strategy and a Voice of Customer listening system. You’ve got a C-suite sponsor and they’ve been fostering a customer-centric culture across the whole company with NPS as the guiding star.

Analytics 81

Analytics Tips ROI NPS 81

ClearAction

NOVEMBER 16, 2023

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. Voice of Customer Maturity Today 2. So, what does it mean? Outline: 1.

Voice of Customer 62

Voice of Customer B2B Leadership Effort Score 62

Second to None

AUGUST 26, 2019

Some examples may be Customer Churn, Average Customer Spend, Cost to Acquire and Serve a Customer. [4]. These measures help to outline the ROI of CX while pointing to potential explanations as to what is working and what is not. . 2,3] [link]. 4,5] [link]. [-] [link].

Strategy 72

Strategy Chatbots Innovation Metrics 72

ChurnZero

FEBRUARY 26, 2021

Put simply, Customer Success does a lot of things for a lot of people. As the customer liaison within an organization, Customer Success must work with virtually every department – which means navigating their unique working style, culture, processes, and priorities. It’s a huge [customer] lifecycle,” says Matt.

Customer Success 59

Customer Success Company Management Roadmap 59

Qualtrics

OCTOBER 23, 2019

million – which is an ROI of 633%. As we move further into an economy driven by experience, companies must actively manage key experiences for their customers and their employees. Leveraging the Qualtrics Partner Network for complementary services. Driving bottom-line results.

Study 30

Study Consulting ROI Survey 30

ClearAction

MARCH 20, 2020

Customer-Centric Voice of the Customer Lynn Hunsaker. Customer-centric voice of the customer may seem automatic: it’s the customer’s voice, so isn’t it automatically customer-centric? Customer-Centric Examples. Pace Asking and Acting.

Customer Centricity 62

Customer Centricity Voice of Customer Customers Financial 62

Amity

APRIL 25, 2016

CEO - C hief Customer Office Council. Curtis founded the Chief Customer Officer Council™, the first peer-led advisory group for CCOs. The Council has helped its members create customer-centric cultures as well as drive profitable customer engagement. Customer Success Manager - S parkcentral.

Customer Success 48

Customer Success Chief Customer Officer Consulting Customer Centricity 48

ECXO

DECEMBER 20, 2023

Marketers, and enterprise software vendors from dta and analytics to voice of customer, have spent the past 20 to 30 years trying to work out how to get it right – with mostly disappointing results. Next, your customers have become your biggest regulators and they aren’t impressed with just any personalisation.

Customer Experience 156

Customer Experience Effort Score B2B ROI 156

SmartKarrot

MARCH 8, 2022

A highly celebrated, award-winning, successful Customer Success Strategist, Anita Toth describes herself as a churn-crusher whose primary focus is to decrease the attrition rate of businesses. Anita leads a team that dives into the customer insights of B2B SaaS clients and extracts actionable information from it. Annette Franz.

Customer Success 21

Customer Success Customer Journeys Chief Customer Officer Customer Centricity 21

SurveySensum

JULY 14, 2020

She is an internationally recognized Customer Experience Thought Leader, Coach, Keynote Speaker, and Author of ‘Customer Understanding: Three Ways to Put the “Customer” in Customer Experience’ (and at the Heart of Your Business). LinkedIn : [link]. Website : [link]. LinkedIn : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Storyminers

JULY 6, 2020

Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Bob Thompson is an international authority on customer-centric business management who has researched and shaped leading industry trends since 1998. Jeff helps clients develop customer-focused cultures.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Comm100

APRIL 26, 2020

The reality ends up being that you have to choose to help one group of customers, but perhaps even to the detriment of another customer set. It can be tricky to isolate the actions that will result in maximum ROI. You might have 80 percent of your customer base complaining about something a regular basis, but it will not matter.

Omni-Channel 130

Omni-Channel Culture Customer Centricity Self Service 130

Storyminers

JULY 6, 2020

Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Bob Thompson is an international authority on customer-centric business management who has researched and shaped leading industry trends since 1998. Jeff helps clients develop customer-focused cultures.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

ijgolding

NOVEMBER 13, 2018

Today, it’s just as important for B2B businesses to be customer-centric. An outdated view would be that retail customers require more consideration when it comes to dealing with complaints and feedback. Each account brings more revenue and more repeat custom than a single consumer does. WHY VOC WORKS WELL FOR B2B.

B2B 185

B2B B2C Automotive Retail 185

ClearAction

JANUARY 20, 2020

How would your customer-centricity improve if organizational charters and job descriptions were re-framed in terms of “why are customers paying for this”? Only a percentage of your customer base completes a survey, and only a percentage are Detractors. Strategy + culture first, fueled by voice-of-the-customer.

Customer Experience 120

Customer Experience Analysis Metrics Customers 120

ClearAction

JANUARY 20, 2020

How would your customer-centricity improve if organizational charters and job descriptions were re-framed in terms of “why are customers paying for this”? Only a percentage of your customer base completes a survey, and only a percentage are Detractors. Strategy + culture first, fueled by voice-of-the-customer.

Analysis 90

Analysis Metrics Customers Customer Experience Management 90

Thematic

JUNE 17, 2024

In a recent LinkedIn Live chat hosted by Thematic, CX experts Paul Stevenson, a recognized CX leader with a proven track record in digital transformation and customer-centric strategies, and Rick Denton, a profit navigator specializing in helping companies unlock business value through CX process optimization, tackled this very question.

ROI 62

ROI Multi-Channel Analysis Customer Centricity 62

Experience Matters

APRIL 7, 2015

The CxVE Awards were judged by five noted customer experience experts: Mila D’Antonio (Editor-in-Chief at 1to1 Media), Desirree Madison-Biggs (Customer Experience/NPS Programs Director at Airbnb.), It’s the first trait we look for when hiring and it’s ingrained in our company culture. Customer Engagement.

Groups 120

Groups Multi-Channel Omni-Channel CEM 120

ClearAction

NOVEMBER 18, 2015

This can help you to develop a multi-year organizational adoption and accountability roadmap for customer experience excellence. And that's key toward nurturing a customer-centric culture. Integrating Customer Experience Data of Decision Influencers’ Views.

Customer Experience 48

Customer Experience Comparison Customer Experience Management Multi-Channel 48

Thematic

NOVEMBER 13, 2018

In this blog, we’ll discuss how to u nderstand your Voice of Customer (VOC) insights and why this is important. What are your customers actually telling you and how do you analyze this information to get to meaningful insights? A new take on Voice of Customer: driven by insights.

Voice of Customer 101

Voice of Customer Net Promoter Score Effort Score ROI 101

Thematic

MARCH 27, 2023

As part of my job, I work with organisations and help them improve and mature their Voice of Customer (VoC) programmes. This is so they can better understand and continuously improve customer experiences (CX) and ultimately drive business performance. The question of “Why is it important to mature your programme?”

Tips 71

Tips Customer Centricity Feedback Social Media 71

ClearAction

AUGUST 13, 2019

In ClearAction’s five-year global study of business-to-business customer experience management practices, coordination among managers of various customer experience efforts was correlated with business growth. Imagine the impact this has on customers, especially when programs are managed separately for each solution the customer buys.

Customer Experience 48

Customer Experience Customer Journeys Financial Customer Experience Professionals 48