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Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

eglobalis

They want suppliers and partners who are easy to do business with, understand their needs, and provide consistent support across every touchpoint. Cultural and ROI Challenges: Shifting a traditionally product- or sales-centric B2B culture to a customer-centric one takes strong change management.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

It is a comprehensive effort that goes beyond isolated fixes, requiring alignment of leadership, strategy, culture, technology, and processes around the goal of delighting the customer. Customer experience spans many touchpoints and processes trying to fix everything at once can overwhelm the team and dilute resources.

B2B 339
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Winter 2024 CX Trends: Navigating AI, Society, and Experience Design

InMoment XI

Packed with useful insights, its your roadmap to a smarter, balanced, and customer-centric approach to AI. Packed with useful insights, its your roadmap to a smarter, balanced, and customer-centric approach to AI. But wellness culture can fuel health anxiety. The AI Debate: A CX Game-Changer or Trust-Buster?

Trends 195
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Customer Experience Maturity Model: A Framework for Improving Experiences

InMoment XI

As a result, the model removes the guesswork from your customer experience strategy , replacing it with a roadmap to CX excellence. It identifies customer pain points across various touchpoints and works to improve them. Scale A solid customer-centric culture begins materializing in this stage.

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Why Silos in 2020’s CX Aren’t Your Real Problem—And What You Should Focus on Instead

eglobalis

By working on this map together, each department can identify how their role impacts the customer at different touchpoints, encouraging collaboration across teams. Foster a Culture of Open Communication Promoting open communication is key to eliminating silos.

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Turning the Tables: Why a Proactive Sales Process is the Ultimate Customer Experience Hack

ECXO

This approach focuses on anticipation, relationship-building, and ensuring every touchpoint feels thoughtful and intentional. Think of it like driving a carproactive sales teams have a roadmap, anticipate turns, and avoid potholes, while reactive teams only hit the brakes when they see danger ahead. So, how do you flip the script?

Sales 259
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Unlock The 3 Key Net Promoter Score Drivers

InMoment XI

Seamless Omnichannel Experience: Ensure a seamless experience across all customer touchpoints, whether online or offline. Leverage customer data and analytics to understand their preferences, purchase history, and behaviour. Doing this will actively increase employee commitment and create more positive customer experiences.