Totango

FEBRUARY 12, 2025

For enterprises, a well-constructed customer health score isnt just a nice-to-have; its a strategic asset that empowers teams to manage complexity, sustain customer satisfaction, and scale their customer success efforts. This article illustrates how large enterprises can modernize customer health scores for growth.

Effort Score 62

Effort Score ROI Metrics Customer relationships 62

InMoment XI

JULY 23, 2024

Positive Word-of-Mouth: Happy customers are more likely to recommend your brand to others, expanding your customer base. Competitive Advantage: Offering a superior customer experience can differentiate your brand from competitors. Utilize Smart Technology Leveraging technology can further elevate the customer experience.

Ecommerce 195

Ecommerce Measurement Customer Journeys Customer Experience 195

InMoment XI

FEBRUARY 12, 2024

Integrated CX vs. CX Integrations While integrated CX and CX integrations may sound similar, they have different meanings and applications for businesses looking to improve their customer engagement. Define Your Customer Touch Points Start by mapping out all the touchpoints where your customers interact with your business.

Effort Score 195

Effort Score NPS Net Promoter Score ROI 195

Retently

OCTOBER 23, 2024

This insight enables brands to develop a customer-centric strategy that enhances engagement and builds loyalty. Stores can use various types of surveys to collect experience data, such as Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES) surveys.

Ecommerce 110

Ecommerce Survey Retail NPS 110

Lumoa

JUNE 26, 2023

Net Promoter Score – NPS 2. Customer Satisfaction Score – CSAT 3. Customer Effort Score – CES 4. Customer Churn Rate – CCR 6 Ways To Improve Your Omnichannel Customer’s Experience 1. Engage buyers at every step 2. This will help you generate a lot of more leads.

Omni-Channel 195

Omni-Channel Customer Experience Net Promoter Score Effort Score 195

CloudCherry

MARCH 19, 2019

Traditional CX metrics like customer satisfaction, customer effort and NPS are not directly tied to making money moves. While these metrics can help CX and marketing teams tell descriptive stories about the state of the customer’s experience, they aren’t credible when it comes to making business decisions. Reduce Costs.

Financial 218

Financial Metrics Customer Journeys NPS 218

SurveySensum

JULY 27, 2022

Every business wants to build a loyal customer base to run its business in the long run. . But, how do you build a loyal customer base? Or is there something else involved in creating loyal customers? . For instance, earlier we weighed customer loyalty only on the quality of products and services sold.

Effort Score 52

Effort Score Tools Multi-Channel Comparison 52

SurveySparrow

MARCH 14, 2020

While it is important that you have a mechanism to get leads on auto-pilot, you are bound to lose them later on if you don’t have a strategy to keep them engaged. Customer engagement is the measurement of your customer’s engagement with your content or product. Benefits of Measuring Customer Engagement.

Metrics 81

Metrics Customer Engagement Engagement Net Promoter Score 81

Retently

AUGUST 18, 2024

High NPS scores can definitely feel like a big win. After all, Net Promoter Score is a popular way to gauge how happy your customers are and how likely they are to recommend your business to others. It’s a straightforward metric that many businesses use to celebrate their customer satisfaction. So why does this matter?

NPS 147

NPS Net Promoter Score Effort Score Customer Satisfaction 147

Lumoa

FEBRUARY 6, 2018

What are, in your opinion, the top challenges in customer experience that companies should be aware of in 2018? Now, luckily for everyone and especially the customers, more and more brands put more and more effort into developing its customer experience. Recognise your business is about the customer and not you.

Customer Experience 304

Customer Experience Customer Centricity Self Service Culture 304

TechSee

DECEMBER 17, 2019

And with disruptors entering the market – not to mention Accenture reporting that 77% of consumers are no longer loyal to any particular brand – the more established utility companies must work harder than ever to retain their customer bases. Utilities must reduce customer effort. The opportunity is massive.

Customer Experience 136

Customer Experience Effort Score Competitive Advantage eBook 136

Gainsight

NOVEMBER 14, 2024

[Insert Photo from Awards] The Architect : Odido, Jason de Krijger The Architect Award recognizes the individual or team that has gone above and beyond to build a thriving customer community. The Architect is a visionary leader who understands the power of community to drive customer engagement, loyalty, and success. The answer?

Self Service 52

Self Service Effort Score Hospitality Innovation 52

InteractionMetrics

FEBRUARY 20, 2025

Your Net Promoter Score (NPS) isntjust another numberits a direct reflection of customer trust and customer loyalty. A high NPS means happy customers who are eager to spread the word about your business, fueling growth and strengthening your brand reputation. But high scores matter, too. The result?

NPS 52

NPS Net Promoter Score Strategy How To 52

InMoment XI

OCTOBER 4, 2024

It involves the use of tools that highlight a customer’s purchasing habits. For instance, if a customer actively interacts with your brand during the last week of each month, your business could enhance its marketing efforts during this time for increased customer engagement. Personalize your customer interactions.

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

Thematic

MARCH 20, 2025

Imagine launching a new product feature based on a hunch—only to find out customers don’t care about it. Or spending months refining a service only to see your customer satisfaction scores plummet. This happens when businesses make decisions without considering customer insights.

Customer Insights 62

Customer Insights Net Promoter Score Analysis Effort Score 62

GetFeedback

JUNE 3, 2019

Customer satisfaction questionnaires, also known as Customer Satisfaction Score (CSAT) surveys , keep your customers engaged with your brand, keep them feeling invested in their experience, and keeps them from churning away. Benefit 4: increase customer retention. But only if you use them correctly.

Customer Satisfaction 170

Customer Satisfaction Survey Trends Effort Score 170

Second to None

MARCH 7, 2018

The ability to curate high levels of customer engagement can help brands to increase their customer retention rate, which can have a direct impact on overall profitability. To learn more about customer engagement strategies, check out the following piece written by Kenneth Adams for Forbes. Get after it.

Customer Engagement 54

Customer Engagement Engagement Effort Score Groups 54

Russel Lolacher

JUNE 15, 2021

I read a lot of articles, books and blog posts about customer service experience and ways to attract, retain and reacquire customers to keep organizations happy and healthy. There are some great brains out there that break all this down into case studies and tactics that leaders can really use to better serve their customers. #CX

Employee Experience 128

Employee Experience Customer Experience Customer Service Customer Journeys 128

Totango

NOVEMBER 27, 2023

It’s important to spend time analyzing your data to understand why your customers are making certain choices and determine what elements of the health score are most important to retaining and growing your customer base. However, a customer’s health score is constantly shifting.

Customer Success 111

Customer Success Effort Score Touchpoint Customers 111

ChurnZero

MARCH 28, 2023

When you have only a handful of customers, your sales team, product team, customer support team—and even executives—can join forces to keep them happy. As you grow your customer base, you must also dedicate resources to Customer Success. One key to keeping customers is keeping them engaged.

Customer Engagement 52

Customer Engagement Engagement Company Strategy 52

Totango

NOVEMBER 25, 2020

The specialty of Customer 360 is creating a real-time picture of customer health across your entire user base. As clients move from onboarding to renewal, this real-time view allows CS teams to take action quickly when customer health scores fluctuate. . What Goes Into a Real-Time Customer 360 View?

Customer Success 112

Customer Success Net Promoter Score Effort Score CRM 112

GetFeedback

APRIL 3, 2019

The company’s success hails from their ability to produce need-to-have products inspired by firsthand experiences and their relentless pursuit of delivering the best customer experience. As YETI’s popularity grew, their customer base increased along with it. What is your role at YETI? Was it easy to navigate?

Feedback 220

Feedback Omni-Channel Self Service Analytics 220

Optimove

MARCH 19, 2025

Why Email Deliverability Matters: How Tesco Bank Achieved a 43% Sender Score Increase Lucy Wigglesworth (Tesco Bank) and Dana Carr (Optimove) walked attendees through Tesco Banks success in boosting email deliverability, leading to their largest-ever campaign send with a 99% inbox delivery rate.

Connections 52

Connections Marketing CRM Banking 52

Retently

AUGUST 23, 2023

We argue the opposite — Net Promoter Score® is just as valuable for a B2B company as it is for a B2C brand. A higher response rate means better customer engagement, which in turn translates into greater accuracy and a reduced risk of sampling and selection bias. So, what makes NPS so special for B2B?

Net Promoter Score 147

Net Promoter Score B2B Company B2C 147

SurveySensum

FEBRUARY 2, 2024

And to do that you need to track your customer engagement metrics , using a robust customer feedback tool. Because these metrics serve as the compass guiding your business toward understanding, measuring, and enhancing interactions with your customers. 5 Customer Engagement Metrics to Watch Out for in 2024 1.

Metrics 52

Metrics Customer Engagement Engagement Effort Score 52

Totango

JULY 5, 2022

As a customer success leader, it’s important to ensure resources are focused on delivering value and creating exceptional customer experiences, while also keenly identifying any potential opportunities for revenue and expansion. Identify At-Risk Customers . Low Net Promoter Score (NPS). So, how do you do this?

Customer Success 104

Customer Success Net Promoter Score Effort Score How To 104

CX University

NOVEMBER 21, 2020

From customer satisfaction, we have learned that customer expectations can be managed, met and exceeded. Customer service has taught us that there is much more to a ‘transaction’ and customer success inevitably reduces customer effort, making it easier for customers to transact.

Net Promoter Score 98

Net Promoter Score Brands Effort Score Loyalty Programs 98

Education Services Group

FEBRUARY 3, 2021

For example, only 15% of Customer Success organizations have implemented tailored dashboards for easy access to vital customer health data. A promising trend for customer engagement has come from the community platform space. That’s what scaling with digital Customer Success is all about! Fast-forward to 2021.

Customer Success 59

Customer Success Customer Engagement Engagement Self Service 59

Gainsight

MARCH 16, 2022

Customer health scores play a critical role in the success of any company. When you have strong customer health scores, your business thrives. Adoption increases, upsell opportunities present themselves more consistently, and customers advocate on your behalf, even when you don’t ask them.

How To 98

How To Effort Score Measurement Metrics 98

Comm100

NOVEMBER 13, 2022

With live chat, agents can know more about where their customers come from, what they need, and how to help. Overall, satisfaction among live chat interactions is exceptionally high, with an average live chat CSAT score of 4.3 More than just benefiting customers, live chat has major benefits for organizations as well.

Tools 242

Tools Customer Service Tips Omni-Channel 242

PeopleMetrics

NOVEMBER 4, 2014

Two of Philadelphia’s own beer gurus, Jimmy and Barry, run this shop and use the homebrew threads in an online guerilla battle for customer engagement. These two beer masters score very highly on what we consider the four most important metrics for customer engagement. What You Brew! Retention: Keep ‘em Brewing.

Customer Engagement 54

Customer Engagement Engagement Social Media Customer Centricity 54

ProProfs Chat

DECEMBER 11, 2020

Numbers help you reflect on how your business is performing and if your efforts are reaping the benefits you expected. They even help you understand if your customers are satisfied or not. There are multiple customer satisfaction metrics that your business can use to get answers to questions like “Is my customer satisfied?”

Customer Satisfaction 98

Customer Satisfaction Metrics Measurement Net Promoter Score 98

Totango

DECEMBER 21, 2021

A great way to introduce new features is to send customers links to how-to videos describing the feature’s benefits and demonstrating how to use it. New feature announcements may be triggered when customers engage in certain milestone behavior, such as using a related feature. Check-ins for Customers with Low NPS or CSAT Scores.

Customer Success 112

Customer Success Management Net Promoter Score Effort Score 112

SurveySensum

APRIL 16, 2025

CRM surveys give you insights enabling you to segment your customers based on real data – demographics, behavior, and preferences – so you can send campaigns that they can resonate with. Heres a quick summary of how to reach the right people at the righttime – with little effort: 1.

CRM 52

CRM Survey Feedback Touchpoint 52

ClientSuccess

DECEMBER 21, 2021

Customer lifetime value: measuring the total lifetime contract value of a customer, including upsells, renewals, and expansions, is what keeps the value of your business trending upward over time. Product adoption: this metric tracks how many users at a specific customer are using the product or service.

Metrics 100

Metrics Customer Success Net Promoter Score Effort Score 100

SurveySparrow

JANUARY 7, 2021

Whatever situation your customer faced, the value of providing a great customer experience hasn’t changed a bit for businesses. In fact, brands started to put more attention on improving their customer engagement. Customer Engagement in Pre-Covid World. So, what’s the wait?

Customer Engagement 52

Customer Engagement Engagement Chatbots Effort Score 52

Thematic

MARCH 2, 2025

Improving Marketing Strategies Marketing efforts are more effective when informed by customer insights. In fact, 76% of customers expect personalization, and brands that succeed in this area are 71% more likely to improve customer loyalty. As a result, Dasher retention and engagement significantly improved.

Customer Insights 62

Customer Insights Analysis Social Media Analytics 62