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Creating Award Winning Employee Engagement: A Case Study

Beyond Philosophy

One of the several drivers of change for Carter Machinery was the realization their business model is changing as the result of more expansive product lines and an increasingly diverse customer base. The way we did business years ago with a small base of customers was one-on-one, face-to-face, and we knew them intimately.

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Why A Customer Engagement Platform Is Crucial for Business Success

InMoment XI

By succeeding in customer engagement, you have a better chance of keeping your customers coming back. Competitive Advantage While most companies claim to be customer-obsessed, a recent study showed that only 15% are actually customer-obsessed, meaning their business is focused on growing by delivering value to their customers.

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Building a Successful Customer Experience Strategy

GetFeedback

What are your organization’s values and how can they drive the company’s decisions and actions when it comes to its customers? Understand your customer base and target audience. The next step is to understand your customers. Gonzalez, a customer experience manager from 1 Day 2 Write and BritStudent.

Strategy 322
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The Power of Customer Behavior Analysis

InMoment XI

To capitalize on those behaviors, you need to be able to perform customer behavior analysis. What Is Customer Behavior Analysis? Customer behavior analysis is the process of studying and interpreting how customers interact with a business at each stage of the customer journey.

Analysis 195
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B2B Customer Experience: The Complete Guide

InMoment XI

For good reason: delivering great customer experience (CX) leads to increased loyalty, lower churn, more referrals, positive word of mouth, and higher-value customers. What is B2B Customer Experience? How Does the B2B Customer Experience Differ from B2C? How Has the B2B Customer Experience Evolved?

B2B 413
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40 Customer Retention Statistics You Need to Know

GetFeedback

It’s important for businesses to understand what contributes to churn in order to address those issues—and ultimately drive customer retention. Here are 40 customer retention statistics that reinforce the growing need for customer experience management. Customer Retention by the Numbers.

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

So instead of writing philosophically about the importance of optimizing your Customer Experience to creating an emotional engagement that creates loyalty between your Customers and your organization like I usually do, I will limit this post to facts and figures. Your existing customers are far easier to upsell.