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How Customer Success Metrics Are Reshaping the Subscription Economy

ECXO

How Customer Success Metrics Are Reshaping the Subscription Economy Introduction The subscription economy has redefined the way businesses operate, moving from one-time purchases to continuous customer relationships. The image was created by DALL·E, and all rights are reserved by ECXO.org.

Metrics 332
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How to create more effective job descriptions for customer success and professional services roles

ChurnZero

This is a guest article by Swati Garg , founder and CEO, Melo Associates , and Lindsay Lynch , senior recruitment consultant, Melo Associates , a recruitment firm focused on customer success hiring for SaaS and tech companies nationwide. For example, “Enterprise Customer Success Manager”.

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Customer Experience Journey Mapping Strategies to Improve Business Performance

InMoment XI

When to Use: This journey map is used when developing marketing and sales strategies that aim to guide prospective customers through their decision-making process. It is particularly useful for aligning teams across multiple departments, such as marketing, sales, and customer success.

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Why Customer Success Is So Important and How to Promote It

Totango

Customer success is the key to building strong customer relationships. When your brand helps your customers succeed at their goals, they want to continue your relationship. Customer success nurtures the positive experiences of your brand, promoting repeat business and retention.

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How to Define and Execute a B2B Customer Experience Strategy

eglobalis

Mapping key touch-points—such as contract negotiations, product demos, and post-sales support—can highlight areas where you can enhance the experience. This approach reduced friction and improved overall customer satisfaction, enhancing decision-maker and end-user satisfaction and boosting retention.

B2B 361
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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

If a B2B company prides itself on premium, high-touch service, its CX transformation might emphasize personalized customer success, account management and proactive consulting. Modern VoC platforms can categorize feedback by topic and sentiment, helping CX teams to identify the most frequent pain points across the customer base.

B2B 339
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Customer Success Dashboard KPIs: Nine CS Metrics To Track

Totango

Customer Success Dashboard Metrics: Nine Top KPIs You Need to Monitor. A customer success dashboard provides a powerful tool for tracking key performance indicators (KPIs) and ensuring that your clients are experiencing satisfying outcomes. What is a Customer Success Dashboard?

Metrics 99