Kayako

APRIL 27, 2017

Which survey will measure customer loyalty and show us who our best customers are and those at risk of churn? Customer surveys that measure advocacy, satisfaction, and effort don’t give us the insights we need. How do you measure customer loyalty with metrics? These should be simple to answer.

Measurement 223

Measurement Loyalty Net Promoter Score Effort Score 223

ECXO

MARCH 6, 2025

These are opportunities where exceptional experience can strongly influence a customers loyalty and spend. By using data (such as customer feedback scores, churn analysis, and revenue by touchpoint) and customer journey mapping insights, leaders can pinpoint which areas will deliver the greatest impact if improved.

B2B 339

B2B Customer Journeys How To Effort Score 339

Experience Investigators by 360Connext

OCTOBER 11, 2024

Those are perfect areas for CX leaders to prioritize, which will eliminate potential problems for customers. Gather feedback for continuous improvement : Prioritizing the customer experience means you are listening to customers throughout their journey and looking for ways to make their experience better.

Customer Service 270

Customer Service Customer Experience How To Customer Journeys 270

Experience Investigators by 360Connext

FEBRUARY 6, 2024

CX teams use a variety of metrics to guide their efforts, drive improvements, and measure ROI. It’s easy to focus so much on gathering data or finding the perfect metric… we end up spending more time measuring than actually executing our ideas. We want to dispel the belief CX teams need perfect data to move forward.

Metrics 270

Metrics Effort Score Net Promoter Score Data 270

InMoment XI

AUGUST 1, 2024

Understanding customer sentiment is essential for businesses trying to enhance their customer experience and drive growth. In this post, we’ll dive into what customer sentiment is, why it matters, and how you can measure and improve it to boost your business performance. What is a Customer Sentiment Score?

Measurement 195

Measurement Effort Score How To Hotels 195

InMoment XI

MARCH 14, 2025

Reducing Operational Costs Higher customer satisfaction and better agent productivity both lead to fewer and shorter calls: Happy customers dont call in with problems as frequently and productive agents can process more calls per shiftso you trim operational costs without lifting a finger! But which is it? The result?

Call Center 195

Call Center Metrics Tools First Call Resolution 195

ECXO

AUGUST 19, 2024

Cost-Effective Improvements : Incremental changes measured through experimentation help avoid costly mistakes, ensuring investments yield positive results. Data-Driven Decision Making : Experiments provide valuable data on actual customer behavior, leading to more accurate and effective CX strategies.

Customer Journeys 369

Customer Journeys Customer Experience Net Promoter Score Effort Score 369

InMoment XI

NOVEMBER 26, 2024

Creating a customer journey map is a detailed process that often involves collaboration from multiple departments, so outlining what you hope to learn as a result of the customer journey map will make sure the efforts are well spent. You might have already created these as part of your customer experience strategy.

Customer Journeys 195

Customer Journeys Customer Experience Strategy Touchpoint 195

InMoment XI

JULY 23, 2024

Positive Word-of-Mouth: Happy customers are more likely to recommend your brand to others, expanding your customer base. Competitive Advantage: Offering a superior customer experience can differentiate your brand from competitors.

Ecommerce 195

Ecommerce Measurement Customer Journeys Customer Experience 195

InMoment XI

NOVEMBER 18, 2024

Early intervention —like offering incentives to at-risk customers or resolving pain points—can prevent customer loss and improve customer churn. Better Product Development Customer behavior insights can allow your company to make data-driven decisions about product offerings.

Analysis 195

Analysis Customer Journeys Social Media Analytics 195

Comm100

APRIL 12, 2018

This level of competition has increasingly led companies to research for new ways to get customers while retaining their existing customer base as well. Customers, being more informed than ever due to technology, now expect a certain level of customer service at all times. Understanding Customer Experience.

NPS 196

NPS Measurement Effort Score Customer Experience 196

ECXO

DECEMBER 4, 2024

Here, the emphasis is on addressing operational challenges, offering maintenance services, and ensuring that the delivered product integrates seamlessly into the customer’s processes. Their success is measured in terms of repeat business, customer referrals, and overall customer satisfaction. Customer Engagement 1.

Customer Success 156

Customer Success Strategy e-support Customer Satisfaction 156

InMoment XI

OCTOBER 24, 2024

A customer engagement platform is a tool that allows businesses to interact with customers on different platforms, all in one place. Customer engagement platforms consolidate customer data into one location and provide tools to engage customers consistently and personally, regardless of how they interact with your business.

Customer Engagement 195

Customer Engagement Engagement Omni-Channel e-support 195

BlueOcean

APRIL 1, 2025

Today’s customers want to open their app and resolve their issue with minimal friction. This becomes even more critical with AI because you’re not just entrusting customer data to humans but to technology that must be configured and constrained appropriately.

Self Service 156

Self Service Effort Score Analysis Chatbots 156

Retently

AUGUST 1, 2024

Begin measuring NPS as soon as you have a stable product and a steady stream of customers to get valuable feedback early on. Ensure you have a sufficient number of customers for accurate and reliable NPS results. Regularly measure, analyze, and adjust based on NPS feedback to keep improving your business.

Net Promoter Score 147

Net Promoter Score Measurement Effort Score NPS 147

InMoment XI

DECEMBER 7, 2023

As competition and buyer empowerment compound, customer experience (CX) is proving to be the only truly durable competitive advantage. As your organization starts your customer experience management efforts, you need to consider how to measure it.

Metrics 195

Metrics Net Promoter Score Measurement Customer Experience 195

InMoment XI

SEPTEMBER 22, 2022

In the data science department, I’m often asked how an outer loop process should work. My name is Ton Luijten, Customer Success Director + Data Science Lead in APAC—I’m also a Lean Six Sigma Black Belt. Six Sigma follows the DMAIC process made up of the following steps: Define Measure Analyse Improve Control.

Analysis 370

Analysis Analytics Measurement Customer Experience Professionals 370

InMoment XI

NOVEMBER 7, 2024

Implementing customer experience automation as a regular part of your operations can help you improve business performance by cutting out the time usually needed for routine tasks and reinvesting that time in more complex customer issues, ultimately resulting in a better customer experience.

Customer Experience 195

Customer Experience Customer Journeys CRM e-support 195

eglobalis

SEPTEMBER 16, 2024

At a local level , customer-centricity may involve empowering regional teams to make quick decisions to resolve customer issues. Globally , it involves setting consistent KPIs and guidelines for measuring customer satisfaction and ensuring every region aligns with the company’s overall CX vision.

B2B 389

B2B Strategy Customer Experience Customer Journeys 389

Thematic

MARCH 30, 2025

Making business decisions based on gut instinct isn’t a smart strategy anymore. Customer expectations are evolving fast, and the only way to stay ahead is with data-driven customer insights. But how exactly do you turn that data into better decisions? Let’s break it down.

Customer Insights 62

Customer Insights Data Analytics How To 62

InMoment XI

JULY 1, 2024

Organizations should take a closer look at predictive analytics to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. What is Predictive Analytics?

Analytics 195

Analytics Data Effort Score Social Media 195

InMoment XI

NOVEMBER 28, 2022

There are several problems with how most companies measure first call resolution: It is not measuring total effort to resolution. So it is measuring the call, but not measuring customer time and effort.

Customer Experience 370

Customer Experience Call Center First Call Resolution Chatbots 370

ECXO

JUNE 11, 2023

Is your customer data out of date? Are there any data gaps you need to fill? Create a customer persona – creating a persona will help you tailor your messaging and design to meet the needs of your target audience. Is your customer data out of date? Are there any data gaps you need to fill? The result?

B2B 390

B2B B2C Touchpoint Customer Journeys 390

InMoment XI

JANUARY 9, 2024

Unlike B2C products and services, B2B offerings usually present various options for customization and personalization in order to meet the particular needs of the business customer. In B2B, customer support tends to be more hands-on and personalized, with dedicated account managers, CX representatives, and specialized support teams.

B2B 413

B2B Self Service Customer Experience Customer Journeys 413

InMoment XI

MARCH 16, 2022

These new CX trends were based on indirect and inferred data, as well as surveys across several industries. And surprisingly, there were some standout similarities that connected the two seemingly disparate customer bases. So what can we learn from a cross-continental comparison?

Trends 370

Trends Social Media Comparison Loyalty 370

Retently

JANUARY 19, 2023

Before attempting to measure it, let’s first try to define what product-market fit is. Another reason why product-market fit is essential is that it helps to create a loyal customer base. When a product meets the target market’s needs, customers are likelier to become advocates for the product.

Measurement 157

Measurement Survey Marketing Effort Score 157

ECXO

MARCH 21, 2023

Journey Map Your way to Customer Experience Maturity in Just 8 Steps + 12 with CX and EX Customer experience culture is a set of values, beliefs, and behaviors that a company adopts in order to create a customer-centric culture. Based on the company ‘’mindset’’ and approach.

B2B 295

B2B Customer Experience Roadmap Net Promoter Score 295

CSM Magazine

FEBRUARY 20, 2025

Data breaches are among the gravest threats businesses face. While the consequences can be devastating for companies themselvesranging from financial losses to reputational damagetheir impact on customers can be even worse. The Growing Threat of Data Breaches Data breaches continue to rise both in frequency and complexity.

Data 59

Data Financial Software System 59

eglobalis

AUGUST 13, 2024

Within three months, Samsung had not only addressed the issue but also implemented extensive new safety measures and quality control protocols. Brand Loyalty: Samsung: While Samsung enjoys a large customer base, its brand loyalty does not match that of Apple. All data are publicly available.

e-support 518

e-support Innovation Customer Centricity Loyalty 518

Lumoa

JUNE 30, 2022

The more your company invests in CX systems and teams, the more you’ll feel the positive impact on your customers (and your business metrics). There are a few common challenges when trying to make customer experience value visible across your company: Lack of good data Contact rate Competing priorities. Lack of good data.

Customer Experience 259

Customer Experience How To Metrics Feedback 259

Experience Investigators by 360Connext

APRIL 23, 2024

Let’s explore customer experience management (CEM), its pivotal role in shaping customer lifetime value , and strategies for measuring the return on investment of CX initiatives. Is this the same as Customer Relationship Management, or CRM? But, leaders, take a deep breath! It’s time to make your case.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

InMoment XI

MAY 31, 2022

And, if the team doesn’t know already, don’t be afraid to ask the customers themselves – every step of this journey should be grounded in real customer data. Gather Customer Data. You need more than touchpoints for your customer journey map. These include Customer Satisfaction and Net Promoter Score.

Customer Journeys 396

Customer Journeys Examples Net Promoter Score Touchpoint 396

ECXO

DECEMBER 25, 2024

Implementing solutions based on feedback shows customers you value their opinions. Example Action: Regularly analyze data from platforms like Google Reviews or transactional satisfaction surveys to prioritize improvements. Why It Works: Happy, empowered employees are more likely to create positive customer experiences.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

Retently

OCTOBER 23, 2024

They reveal pain points, areas for improvement, and opportunities to delight customers – whether it’s right after a purchase or a few weeks into product usage. Stores can use various types of surveys to collect experience data, such as Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES) surveys.

Ecommerce 110

Ecommerce Survey Retail NPS 110

GetFeedback

APRIL 8, 2019

A Net Promoter Score, or NPS, has become a necessary customer experience metric. In fact, an estimated 65% of companies track NPS scores , making it the most coveted customer experience metric measured by companies. The responses will be a key indicator of customer loyalty and overall customer satisfaction. .

NPS 247

NPS Net Promoter Score Effort Score Metrics 247

InMoment XI

JULY 12, 2023

With the number of businesses available to your customer base, including big competitive retail brands, you have to make your business stand out from the pack. In the modern digital world, it’s by creating a seamless customer experience strategy. How exactly do you do this? How are their questions answered?

Customer Experience 195

Customer Experience Strategy Self Service Customer Journeys 195

ECXO

APRIL 10, 2024

This instantaneous, interconnected relationship between businesses and their customers mirrors the instantaneous, interconnected relationship between entangled quantum particles. For example, light can behave as both a particle and a wave, depending on how it’s observed or measured. This is known as superposition.

Connections 334

Connections Customer Experience Social Media Analysis 334