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40 Customer Retention Statistics You Need to Know

GetFeedback

Ask for customer input through product satisfaction surveys and take that feedback to heart. Or maybe customers are asking for a service that’s already on the roadmap. You’ll quickly gain visibility around customer preferences, and you can use that to make future decisions around strategy.

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A Primer on the 3 Most Important CX Metrics: NPS, CSAT and CES

InMoment XI

Measuring customer experience (CX) requires a layered approach that can include in-depth user interviews and gathering data at key points of contact, as well as tracking metrics like Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES). Customers who are promoters score 9 or 10.

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3 ways to empower your customer support team

Vonage

Support agents not only interact with customers daily, they’re constantly brainstorming ways to overcome the top issues impacting your customer base. The easier customers’ lives are, the easier the customer support team’s job is. No one is as motivated or equipped to solve customers’ problems.

Roadmap 163
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The importance of a data-driven product roadmap

Gainsight

So a product roadmap serves as a tool for alignment: it’s a strategy-first, visual document that communicates what type of problem a product solves, how, and for whom. And it addresses what’s coming next to best meet customers’ needs. Why base them on data that will quickly become outdated? A roadmap to revenue growth.

Roadmap 52
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Tips for Writing Effective Customer Success Follow-Up Emails

ClientSuccess

Define Next Steps One of the biggest reasons follow-up emails are so critical after customer calls is that they often serve as a bridge between meetings to keep your customer projects alive and keep things moving between live conversations. This helps to keep your projects on track, your customers happy, and your business thriving.

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How Online Communities Create Customer Advocacy and Retention

ChurnZero

Put simply, customer advocacy is about providing a product or service of such a high standard that your customers want to spread the word about it. Understandably, advocates are at the core of your customer base—not just those repeat buyers, but those who rave about your product day in, day out.

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Built to last: Nurturing customer relationships that will survive a downturn

Gainsight

You’ll probably find that many portions of your customer base don’t actually require or even desire high touch customer success engagements, and a few digital touches like email or in-product messages can actually go a long way. Focusing on the customer and the relationship will go a long way. .