Lumoa

NOVEMBER 21, 2023

When it comes to increasing profitability and retaining a loyal customer base, the ability to smartly source, analyze, and use customer feedback data to enhance services and products makes all the difference. But it is one thing to claim that a business values customer feedback and another to sift out the actionable data.

Analysis 195

Analysis Feedback Social Media Chatbots 195

Optimove

OCTOBER 29, 2024

How AI is Transforming CDPs Download Now>> A New Standard for Personalized Digital Experiences Creating deeply personalized digital experiences is crucial for building customer loyalty and maximizing engagement. Opti-X enables brands to deliver campaign messages at optimal moments, driving higher conversion rates.

Sports 52

Sports Customer Journeys Touchpoint Engagement 52

CSM Magazine

MARCH 14, 2025

Some brands are offering loyalty currency that customers can redeem on experiences, exclusive events, or even charitable donations. For example, a customer who prefers eco-friendly brands might appreciate points redeemable for green initiatives. Exclusive events are another powerful tool for building fandoms.

Loyalty 52

Loyalty Trends Strategy Loyalty Programs 52

InMoment XI

JANUARY 4, 2024

In order to master the retail customer experience, you first need to understand the whats, the whys, and the hows. What is the Retail Customer Experience? At its core, the retail customer experience encompasses every touchpoint a customer has with a brand, from the first interaction to post-purchase engagement.

Retail 195

Retail Customer Experience Effort Score Social Media 195

BirdEye

MAY 28, 2021

Another great example is an event we organized recently for our past customers. We invited customers who bought furniture from us 5 or 6 years back via a mass text campaign. The campaign was really successful — we set up a red carpet event for these customers in-store.

Touchpoint 64

Touchpoint How To Chatbots Survey 64

ECXO

AUGUST 21, 2024

Creating Value and Building Relationships Just as gold is valuable and sought after, a successful customer experience organization creates value in every interaction. They build strong, trust-based relationships with their customers, ensuring that each touchpoint is meaningful and contributes to customer loyalty and satisfaction.

Social Media 156

Social Media Touchpoint Net Promoter Score Effort Score 156

InMoment XI

JULY 1, 2024

Predictive analytics is a category of data analytics and the process of using data, statistical algorithms, AI, and machine learning techniques to identify the likelihood of future outcomes based on historical data. Put simply: it involves analyzing current and historical data to make predictions about future events or trends.

Analytics 195

Analytics Data Effort Score Social Media 195

Pointillist

SEPTEMBER 10, 2020

Many CX, marketing and operations leaders are asking how they can use customer journey orchestration to deliver better, more personalized experiences that will improve CX and business outcomes, like retention, customer lifetime value and revenue. What is Customer Journey Orchestration?

Customer Journeys 128

Customer Journeys Touchpoint Net Promoter Score Customers 128

Lumoa

SEPTEMBER 11, 2023

That’s why customer experience strategy plays such an essential role in determining how well a business performs. It involves creating a plan to elevate every customer’s experience across every touchpoint they have with your company. It lets you identify the demographic makeup of your customer base.

Strategy 195

Strategy Customer Experience Net Promoter Score Effort Score 195

Lumoa

SEPTEMBER 11, 2023

That’s why customer experience strategy plays such an essential role in determining how well a business performs. It involves creating a plan to elevate every customer’s experience across every touchpoint they have with your company. It lets you identify the demographic makeup of your customer base.

Strategy 195

Strategy Customer Experience Net Promoter Score Effort Score 195

Totango

JUNE 15, 2022

While the uncertainty that comes along with rising interest rates and a falling stock market can be scary, there is a silver lining: your current customer base. During periods of economic instability, your customer base may be the only growth channel on which you can depend. Invest in Customer Success.

Self Service 102

Self Service Customer Journeys Touchpoint Analytics 102

Totango

JULY 19, 2022

However, a traditional CRM focuses just on the transaction stage of the customer relationship rather than cultivating growth across the entire customer journey. And since relationships are truly built after the sale is closed, your CRM will no longer be able to meet your needs as you continue to nurture and grow your customer base. .

CRM 96

CRM Customer relationships Customer Success Exercises 96

ChurnZero

JULY 29, 2022

Increasing the value customers get from your product starts with understanding their goals. Your customer success teams must work with their customers to gain a deep understanding of their business objectives. Traditionally, these touchpoints coincide with milestones such as onboarding and renewal.

Customer Success 98

Customer Success Touchpoint Customer Centricity Customers 98

InMoment XI

MARCH 25, 2024

Predictive analytics is a category of data analytics and the process of using data, statistical algorithms, AI, and machine learning techniques to identify the likelihood of future outcomes based on historical data. Put simply: it involves analyzing current and historical data to make predictions about future events or trends.

Analytics 195

Analytics Examples Customer Experience Effort Score 195

Kerry Bodine

NOVEMBER 15, 2017

You mentioned a regression analysis that showed that journeys are better predictors than individual touchpoints of customer satisfaction and likelihood to recommend. You can find more information about their research my blog post entitled Why You Need To Measure Journeys—Not Just Touchpoints. How was that calculated?

Customer Journeys 120

Customer Journeys Exercises Contact Center Touchpoint 120

Ecrion

FEBRUARY 20, 2020

Most journey maps start out as spreadsheets listing the steps a customer goes through when interacting with your brand. Customer goals and pain points. Key events in the buying process. Roadblocks and touchpoints. The more your customer journey map includes, the better. List Touchpoints and Motivation.

Customer Journeys 103

Customer Journeys How To Touchpoint Roadmap 103

Comm100

APRIL 12, 2018

This level of competition has increasingly led companies to research for new ways to get customers while retaining their existing customer base as well. Customers, being more informed than ever due to technology, now expect a certain level of customer service at all times. Understanding Customer Experience.

NPS 170

NPS Measurement Effort Score Customer Experience 170

InMoment XI

NOVEMBER 15, 2023

Who Needs Customer Experience Analytics? The short answer is that nearly every business can benefit from customer experience analytics. Customer experience analytics is a powerful tool that enables businesses to connect with their customers on a deeper level.

Analytics 243

Analytics Customer Experience e-support Net Promoter Score 243

SurveySensum

OCTOBER 31, 2024

Why is Digital Customer Engagement Important? Boosts Business Growth and Profit A 5% increase in customer retention can result in a 25% increase in profit and the Pareto Principle states that 80% of your profit comes from 20% of your customer base. Let’s discover.

Customer Engagement 52

Customer Engagement Engagement Social Media ROI 52

Alida

NOVEMBER 23, 2018

Vision Critical recently hosted an Agile CX lunch event in the city of Melbourne. During the afternoon gathering, Ian Jackman, Head of Data Enablement captured the audience to speak about his journey of establishing the true voice of the customer at Bendigo Bank.

Brands 113

Brands Customer Journeys Banking Metrics 113

ChurnZero

NOVEMBER 22, 2021

How to Perform a Top-Down Analysis for Customer-to-CSM Ratio. How to Perform a Bottom-Up Analysis for Customer-to-CSM Ratio. Calculating Regular Journey Touchpoints. Calculating One-Time Journey Touchpoints. How to Build a Customer Success Budget for Headcount. Number of Customers by Segment. Onboarding.

Customer Success 98

Customer Success Touchpoint Analysis Customer Journeys 98

Retently

MARCH 17, 2025

Heres how they break down: Weekly Reports The Whats Happening Now Report Covers the latest ticket trends, response times, customer complaints, and quick wins. Helps teams react fast to emerging issues in different CX touchpoints (e.g., Tracks customer pain points in real-time.

Report 90

Report How To Effort Score NPS 90

BirdEye

MARCH 27, 2025

Crisis management is a systematic approach businesses use to anticipate, respond, and recover from unexpected events that could threaten their operations, reputation, or public perception. The goal is to minimize the impact of the crisis while ensuring business continuity and protecting customer trust.

Examples 52

Examples Brands Management Airlines 52

ChurnZero

OCTOBER 19, 2021

Although the quarterly business review purpose — to strategize and realign on customer goals — remains important, the somewhat inflexible timing of the QBR doesn’t speak to a new focus on driving continuous customer value. . You can conduct a business review with a customer at any time you think it might be necessary.

Customer Satisfaction 98

Customer Satisfaction Meeting Customer Success Tips 98

SurveySensum

DECEMBER 18, 2024

Absolute Method Absolute NPS refers to the straightforward calculation of NPS based on the percentage of promoters, detractors, and passives without comparing it to any external benchmark or industry standard. For instance, during the COVID-19 pandemic, businesses faced operational challenges, and customer patience was tested.

Net Promoter Score 52

Net Promoter Score NPS Effort Score Survey 52

West Monroe

JULY 6, 2022

Becoming digital doesn’t mean that traditional ways of working with customers will evaporate overnight. Traditional media can and should still be used to avoid potentially ostracizing a subset of its customer base. The customer expectation of a digital experience. Conclusion.

Customer Experience 98

Customer Experience Touchpoint Customers Fashion 98

Pointillist

MAY 23, 2018

Forrester defines customer journey analytics is “an analytics practice that combines quantitative and qualitative data to analyze customer behaviors and motivations across touchpoints and over time to optimize customer interactions and predict future behavior.”. Measure the impact of customer behavior on KPIs (e.g.

Customer Journeys 90

Customer Journeys Analytics How To Touchpoint 90

Education Services Group

JULY 20, 2021

Outside of that, one major thing to think about when automating is the number of actions you automate to the customer aren’t the only automations. As much as you automate to the customer, consider automating activities to your CSMs. For example, are these customers opening or clicking on emails you’re sending?

Customer Journeys 98

Customer Journeys Effort Score Self Service Chatbots 98

Second to None

SEPTEMBER 3, 2024

In a world where customers expect a seamless omnichannel experience, it’s critical for retailers to identify pain points and opportunities throughout all customer touchpoints, whether online, in-store, or through mobile devices. Frequently Asked Questions How are retailers integrating digital and physical touchpoints?

Retail 62

Retail Feedback Touchpoint Omni-Channel 62

Optimove

FEBRUARY 12, 2025

Year-round: Engage with ad-hoc campaigns tied to special events like birthdays or early bird promotions. Learn more about automated customer retention here. #6. Measure, Test, and Adapt Customer retention strategies must be data-driven.

Customer Retention 52

Customer Retention Strategy Loyalty Programs eBook 52

ECXO

JANUARY 30, 2024

For example, if a customer has a positive emotional connection with a brand, they are more likely to overlook minor issues or price increases. They may also be more inclined to recommend the brand to others, further increasing the company’s customer base. This is what the famous NPS attempts to measure.

Rewards Programs 156

Rewards Programs Loyalty Brands Connections 156

CXApp

JULY 31, 2018

The Top-Five and Best Mobile-Powered Customer Experience Touchpoints But what processes are truly being modernized? What are the most popular “mobile-powered” customer experience touchpoints that are part of this digital evolution? What if your customer came into your headquarters or attended your event.

Touchpoint 40

Touchpoint Case Study Communication B2C 40

CXApp

JULY 31, 2018

The Top-Five and Best Mobile-Powered Customer Experience Touchpoints But what processes are truly being modernized? What are the most popular “mobile-powered” customer experience touchpoints that are part of this digital evolution? What if your customer came into your headquarters or attended your event.

Touchpoint 40

Touchpoint Case Study Communication B2C 40

Alida

OCTOBER 18, 2018

Our flagship customer intelligence event in London was a great opportunity to discuss the latest innovations and product updates in the industry, the constantly evolving expectations of today’s consumer, and how to deliver a superior customer experience in 2018. Kate : The tone of voice of our communities is very important.

How To 113

How To Groups Customers Advertising 113

BirdEye

DECEMBER 27, 2024

It requires regular updates to showcase seasonal menus and special events and prompt responses to customer feedback. This active management shows potential customers that you’re engaged and care about their dining experience. Follow up meaningfully after private customer feedback before requesting public reviews.

Multi-Channel 52

Multi-Channel Social Media Feedback Analysis 52

Retently

JULY 28, 2023

A short definition of the CXO position describes it as being responsible for managing the business relationship with its customers throughout the entire customer experience journey. This is why the Chief Experience Officer is responsible for interacting with frontline employees (like call center operatives and field technicians).

Chief Customer Officer 122

Chief Customer Officer Customer Centricity Call Center Metrics 122

delighted

MARCH 15, 2019

Consider your customer experience lifecycle and the teams responsible for each stage. Document your customer experience lifecycle to help you understand all of your customer touchpoints, and identify milestones where transactional feedback would help you improve a specific experience.

Net Promoter Score 75

Net Promoter Score Tips NPS Effort Score 75