article thumbnail

Customer Journey Mapping Examples: 4 Use Cases to Inform Your CX Strategy

Experience Investigators by 360Connext

Real-life CX wins: One client discovered customers were receiving duplicate emails, calls, and texts because of a system glitch nobody had identified for a segment of their customer base. It was easy to fix and those customers immediately engaged more with the communications they did receive.

article thumbnail

May the Customer Experience (CX) Force be with you!

ECXO

For instance: • Awareness : Provide educational content to help customers recognize their problems (like how Obi-Wan introduced Luke to the Force). Decision : Ensure a seamless purchase experience with clear information and support (like the Rebels planning a mission with precise details).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

eglobalis

Businesses must make informed estimates based on market trends, customer needs, and data. Analise the Scalability A feature request may work well for one client, but does it have the potential to benefit your entire customer base? Serving one segment at the expense of the broader customer base can be risky.

Feedback 511
article thumbnail

How to Align Customer Service and Experience to Drive Lasting Business Growth

Experience Investigators by 360Connext

A customer buys new software for their business but is having trouble getting everything up and running, so they email the sales representative they worked with. In each of these situations, the customer is the one who reaches out for a solution to their problem. It’s undoubtedly important to prioritize!

article thumbnail

Customer Experience Journey Mapping Strategies to Improve Business Performance

InMoment XI

Improved Product Lines Customer experience journey mapping identifies where you may be failing in the customer experience and gives you room to improve. Problems identified through customer journey mapping could be a confusing website navigation bar or a checkout process with too many steps.

article thumbnail

Self-Serve That Actually Serves: Designing AI Customer Support That Customers Love

BlueOcean

Beyond Information to Resolution: The Core Components of Effective Self-Serve AI The most common mistake companies make is implementing AI solutions that merely provide informationsomething customers could have Googled themselves. Your AI solution must have clear guardrails about what information it can and cannot share.

article thumbnail

The Power of Customer Behavior Analysis

InMoment XI

Why Is Customer Behavior Analysis Important Customer behavior analysis provides information that helps businesses meet customer needs, build stronger relationships, and drive business growth. Informed Marketing Decisions Analyzing customer behavior allows you to craft more effective marketing strategies.

Analysis 195