InMoment XI

MAY 10, 2022

As customers seem to shop solely based on the best deal, it can be difficult to build customer loyalty in retail, which leaves many brands wondering if customer loyalty is even worth the effort. A loyal customer is valuable to retailers in a multitude of ways. 5 Ways to Build Customer Loyalty in Retail.

Retail 370

Retail Net Promoter Score Loyalty Programs Effort Score 370

ECXO

APRIL 10, 2024

The correlation is so strong that Albert Einstein famously referred to it as “spooky action at a distance” In the realm of customer experience, we can see a similar “entanglement” between a business and its customers. This concept can be applied to customer experience as well.

Connections 334

Connections Customer Experience Social Media Analysis 334

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

Customer Journeys 122

Customer Journeys Touchpoint B2B Social Media 122

InMoment XI

OCTOBER 24, 2024

It excels in creating personalized, data-driven email and SMS marketing campaigns that boost customer retention and drive conversions. Klaviyo integrates seamlessly with e-commerce platforms like Shopify and BigCommerce, allowing businesses to segment customers based on behavior, purchase history, and more. References Statista.

Customer Engagement 195

Customer Engagement Engagement Omni-Channel e-support 195

InMoment XI

NOVEMBER 13, 2024

This will help you better understand and serve customers. Lowering the churn rate contributes to a stronger, more loyal customer base. With insights into customer behavior, you can act faster and smarter than competitors. For example, different sources may record customer names in different formats.

Customer Retention 195

Customer Retention How To Analysis ROI 195

Retently

OCTOBER 23, 2024

Typically, most brands focus on surveying just a couple of key touchpoints, like post-purchase NPS to measure customer loyalty, or post-helpdesk interaction CSAT to gauge service satisfaction. Taking the importance of collecting customer feedback out of the way, where do we start?

Ecommerce 109

Ecommerce Survey Retail NPS 109

InMoment XI

JULY 12, 2023

With the number of businesses available to your customer base, including big competitive retail brands, you have to make your business stand out from the pack. In the modern digital world, it’s by creating a seamless customer experience strategy. You need to understand the most important touchpoints and interactions.

Customer Experience 195

Customer Experience Strategy Self Service Customer Journeys 195

Retently

MARCH 11, 2025

A CX Manager is responsible for the entire end-to-end customer journey, making sure every touchpoint from store purchase to post-fulfillment support is smooth, frustration-free, and ultimately leads to happier, more loyal customers. But in reality, their job goes far beyond answering tickets or handling complaints.

Ecommerce 115

Ecommerce Self Service Customer Experience Management 115

InMoment XI

SEPTEMBER 17, 2024

While there are no set principles of the customer journey, an important step to understanding and designing the customer journey in your organization is to create your own set of customer journey principles that represent an effort to develop long-term customer relationships. What Is Customer Journey Analytics?

Customer Journeys 195

Customer Journeys Net Promoter Score Self Service Touchpoint 195

Experience Investigators by 360Connext

APRIL 23, 2024

And it’s often shared that a 5% increase in customer retention can lead to exponential gains in profitability. The bottom line here is that if you ONLY focus on customer metrics, you’ll miss an opportunity to make a real business impact. These investments are long-term strategies for returns for both customers and employees alike.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

InMoment XI

OCTOBER 4, 2024

Customer Experience (CX) is the overall perception someone has of your brand based on their thoughts and feelings after each interaction with your business. From visiting your Instagram page to buying your product, each touchpoint along a customer’s journey contributes to their feelings about your brand and what it offers.

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

InMoment XI

JANUARY 2, 2023

Nonetheless, these tried and true customer experience survey methodologies are used across industries, and are a great place to start as you grow your program. What Is Customer Experience? Customer experience ( CX ) is the cumulative impact of every touchpoint throughout the customer journey. Passives score 7 or 8.

Net Promoter Score 221

Net Promoter Score NPS Metrics Effort Score 221

InMoment XI

SEPTEMBER 5, 2024

With these statistics in mind, it is clear that delivering consistent, memorable experiences is a must for any organization looking to build and sustain a loyal customer base. The only way to do this is by listening to what your customers are saying, which is referred to as the Voice of the Customer.

Effort Score 195

Effort Score Net Promoter Score Customer Journeys Metrics 195

ShepHyken

FEBRUARY 16, 2025

We kick off this weeks Top Five with an article about loving on your customers. The author has taken the romantic holiday for personal relationships and shared how it can work in the business world for customers. I refer to this as corporate love. Every customer touchpoint is a valuable opportunity to foster brand loyalty.

Loyalty Programs 79

Loyalty Programs Customer Service Customer Journeys Loyalty 79

InMoment XI

JANUARY 25, 2024

While the Magic Quadrant serves as a useful reference point, it should be complemented with ongoing research, customer references, and a broader set of data points for a comprehensive decision-making process. Remember, while the Magic Quadrant is a valuable tool, it should not be the sole factor in your decision-making process.

Strategy 195

Strategy Roadmap Innovation Technology 195

Lumoa

JUNE 30, 2022

Many people assume that customer experience refers to support tickets. That’s a limited view because your customers have many different touchpoints with your product and brand over time. Support interactions are an important part of the customer experience you’re creating, but making them the main thing can hurt you.

Customer Experience 259

Customer Experience How To Metrics Feedback 259

InMoment XI

DECEMBER 7, 2023

It is an ongoing process that requires attention to customer feedback, continuous improvement, and a commitment to delivering value. It also involves collecting and connecting customer experience data from every touchpoint and channel for a complete view of the customer journey.

Metrics 195

Metrics Net Promoter Score Measurement Customer Experience 195

ShepHyken

AUGUST 31, 2023

Consistently improving the customer journey and user experiences can help you attract and retain loyal customers. Your customer journey refers to the path that your customers take as they interact with your brand at different touchpoints. Optimize this journey, and growth is well within your grasp.

Customer Journeys 132

Customer Journeys Net Promoter Score Touchpoint Customer Satisfaction 132

Customer Guru

APRIL 17, 2018

The relationship a company holds with its customers is more than just about improved ratings and reduced service wait times. Understanding the customer experience requires doing a careful analysis of the interaction of customers at every touchpoint. When the customers are satisfied, the cost of serving them reduces.

Customer Experience 141

Customer Experience Touchpoint Customer Satisfaction Brands 141

CSM Magazine

MARCH 14, 2025

By allowing shared usage, brands expand their touchpoints, as these accounts naturally bring in more users. This mobile-first strategy aligns perfectly with customers on-the-go lifestyles while providing seamless interaction points. Customers today expect convenience. Why does this matter?

Loyalty 52

Loyalty Trends Strategy Loyalty Programs 52

BirdEye

SEPTEMBER 18, 2020

Consumers expect personalized experiences at every point of the buying journey, so businesses looking to accelerate their growth and long-term success must provide outstanding personalized customer experiences at every touchpoint. How to systemize personalized customer experience across your organization.

Customer Experience 112

Customer Experience Management Touchpoint ROI 112

TechSee

MARCH 1, 2021

Whether it’s virtual assistants for self-service, auto-prompted next-best-actions, or AI-assisted product recommendations, today’s digital-first approach is setting the scene for customer service organizations to shift from being such a cost center. When he’s not to profit centers. Intent prediction. Visual assistance.

Sales 124

Sales Technology Customer Service Chatbots 124

Lumoa

SEPTEMBER 11, 2023

That’s why customer experience strategy plays such an essential role in determining how well a business performs. It involves creating a plan to elevate every customer’s experience across every touchpoint they have with your company. It lets you identify the demographic makeup of your customer base.

Strategy 195

Strategy Customer Experience Net Promoter Score Effort Score 195

Lumoa

SEPTEMBER 11, 2023

That’s why customer experience strategy plays such an essential role in determining how well a business performs. It involves creating a plan to elevate every customer’s experience across every touchpoint they have with your company. It lets you identify the demographic makeup of your customer base.

Strategy 195

Strategy Customer Experience Net Promoter Score Effort Score 195

InMoment XI

JANUARY 4, 2024

In order to master the retail customer experience, you first need to understand the whats, the whys, and the hows. What is the Retail Customer Experience? At its core, the retail customer experience encompasses every touchpoint a customer has with a brand, from the first interaction to post-purchase engagement.

Retail 195

Retail Customer Experience Effort Score Social Media 195

ShepHyken

APRIL 30, 2021

That’s why it’s essential to create a unified personalized customer service plan that delivers a consistent experience across all your customer touchpoints. One idea is to integrate your live chat software with your CRM so that you can save chat transcripts that can be referred to during future conversations.

Customer Service 148

Customer Service Chatbots Omni-Channel Analytics 148

InMoment XI

MARCH 25, 2024

By recommending relevant products, delivering personalized content, and identifying cross-selling and up-selling opportunities based on individual customer profiles and purchase history, brands can create highly personalized retail experiences that drive customer lifetime value (CLV). References Forrester.

Analytics 195

Analytics Examples Customer Experience Effort Score 195

ChurnZero

NOVEMBER 22, 2021

How to Perform a Top-Down Analysis for Customer-to-CSM Ratio. How to Perform a Bottom-Up Analysis for Customer-to-CSM Ratio. Calculating Regular Journey Touchpoints. Calculating One-Time Journey Touchpoints. How to Build a Customer Success Budget for Headcount. Number of Customers by Segment. Onboarding.

Customer Success 98

Customer Success Touchpoint Analysis Customer Journeys 98

BirdEye

SEPTEMBER 18, 2020

Consumers expect personalized experiences at every point of the buying journey, so businesses looking to accelerate their growth and long-term success must provide outstanding personalized customer experiences at every touchpoint. How to systemize personalized customer experience across your organization.

Customer Experience 97

Customer Experience Management Touchpoint ROI 97

SuiteCX

FEBRUARY 22, 2017

The customer-experience community also has various definitions for MOTs in relation to the customer journey. There, customer interactions are typically called “touchpoints,” and MOTs are the more significant touchpoints. Some identify various touchpoints where significant value is or is not realized.

Effort Score 113

Effort Score Touchpoint Airlines Interaction 113

Wootric CX Blog

NOVEMBER 4, 2020

Nonetheless, these tried and true customer experience survey methodologies are used across industries, and are the foundation of a strong “voice of the customer” program. What is Customer Experience? Customer experience (CX) is the cumulative impact of every touchpoint throughout the customer journey.

NPS 122

NPS Net Promoter Score Metrics Effort Score 122

SurveySensum

DECEMBER 18, 2024

Absolute Method Absolute NPS refers to the straightforward calculation of NPS based on the percentage of promoters, detractors, and passives without comparing it to any external benchmark or industry standard. An NPS score can be considered to be good only if it matches the industry average or exceeds it.

Net Promoter Score 52

Net Promoter Score NPS Effort Score Survey 52

delighted

JANUARY 7, 2021

However, understanding every customer’s experience at each stage of the customer journey is crucial for turning business insights into long-term improvement strategies. . In this post, we will cover: What is a customer journey map? Creating a customer-centric company. Creating a customer persona.

Customer Journeys 98

Customer Journeys Touchpoint Net Promoter Score Exercises 98

Lumoa

APRIL 7, 2022

Measuring NPS can help your company identify customers at risk of churning and defecting to competitors. This valuable metric allows you to keep track of the loyalty and satisfaction of your current customer base and empowers you to take corrective action before they leave.

NPS 195

NPS Net Promoter Score Industry How To 195

ChurnZero

MARCH 22, 2023

Breaking your customer base into segments does two things: It aligns your customer journey with the needs of each customer group, and it keeps your CS costs aligned with the revenue that each group generates. Both the customer experience and cost control are key parts of a solid success program.

Customer Journeys 97

Customer Journeys Customer Success Touchpoint Financial 97

Comm100

APRIL 12, 2018

This level of competition has increasingly led companies to research for new ways to get customers while retaining their existing customer base as well. Customers, being more informed than ever due to technology, now expect a certain level of customer service at all times. Negatives of CSat.

NPS 170

NPS Measurement Effort Score Customer Experience 170

GetFeedback

FEBRUARY 7, 2020

These two factors should help drive high response rates and the most accurate data since the interaction is still fresh in the customer’s mind. Net Promoter Score is a KPI used to measure customer loyalty. As you accomplish this, you’ll see your revenue and customer count grow through referral traffic and an improved brand reputation.

NPS 199

NPS Net Promoter Score Effort Score Survey 199