Chattermill

MAY 12, 2019

Top 20 Books Every Customer Experience Professional Needs to Read Now. Customer Experience. We’ve also picked up a ton of insights by making our way through lots of books written by Customer Experience Guru's. Customer Experience Books. by Sam Frampton. on 13 May 2019. And obvious.

Customer Experience Professionals 56

Customer Experience Professionals Customer Experience Hotels Net Promoter Score 56

Kustomer

DECEMBER 31, 2020

Listen and subscribe to our podcast: In this episode of the Customer Service Secrets Podcast, Gabe Larsen is joined by Annette Pedroza to learn about building a customer centric culture. To explain this further, Annette suggests: I think when employees hear leadership talking about the customer, that’s really important.

Customer Centricity 52

Customer Centricity Culture Leadership Effort Score 52

Lumoa

JANUARY 19, 2023

This is true both in terms of Customer Experience – e.g., are there strategic goals around CSat or NPS ? -, and in terms of broader business objective – e.g., increasing market share, reducing churn, cutting costs, etc. Remember, not all data is created equal.

Customer Experience 236

Customer Experience Net Promoter Score How To Customer Journeys 236

Alida

AUGUST 8, 2016

In my upcoming presentations at the 2016 Customer Intelligence Summit in Chicago and London , I’ll be sharing actionable tactics on how to thrive as a modern market researcher. To survive and thrive, market researchers must jump on trends and expand their roles, making their work essential to every aspect of the business.

Marketing 100

Marketing Customer Centricity Innovation Social Media 100

Wootric CX Blog

DECEMBER 8, 2019

Customer experience leaders are finding new applications for the popular Customer Effort Score metric. Traditionally used to assess and improve support interactions, CES is now guiding improvements in onboarding in the SaaS sector, driving customer-centric culture in healthcare and more. Why Focus on Effort?

Effort Score 59

Effort Score Examples Self Service Net Promoter Score 59

BlueOcean

OCTOBER 8, 2021

This shift has led to the advent of the Customer Service Officer, a role that didn’t even exist just a short time ago. Prior to the arrival of dedicated customer experience professionals in the C-suite, customer experience issues tended to fall at the feet of the marketing department, or worse, get put on the backburner.

Customer Experience 177

Customer Experience Contact Center Culture Study 177

Beyond Philosophy

MARCH 19, 2020

One of the critical pieces of insight that came out of the study was the thing that people want most of all in 2020 is growth, whether that means in revenue, market share or return on investment (ROI). ROI is one of the areas the organizations are struggling with regarding their investment in Customer Experience.

Trends 191

Trends Net Promoter Score Effort Score ROI 191

Lumoa

JANUARY 9, 2018

As more industries continue to be disrupted by smaller, more agile, niche specialists who are better able to meet the needs and expectations of customers, larger, legacy businesses are at serious risk of losing relevance with their customers and potentially ceasing to exist. Never underestimate the customers expectation in CX.

Customer Experience 354

Customer Experience Competitive Advantage Omni-Channel Culture 354

DCX

AUGUST 13, 2024

The "Customer First" Fairy Tale The Gripe: Your CEO wouldn't shut up about customer-centricity at the last town hall, but when it comes to investing in CX initiatives? Example: Picture this: You've spent months crafting a proposal for a new customer feedback system that would revolutionize how you collect and act on insights.

ROI 52

ROI e-support Touchpoint Course 52

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. Your experience will be very transactional. Most organizations attack the symptom not the cause.

Customer Experience 154

Customer Experience Net Promoter Score Customer Centricity CEM 154

Alida

MARCH 10, 2017

Failure to listen to customers. Brian Solis, a digital analyst and a renowned keynote speaker, says successful CX programs start with a culture of customer-centricity. In fact, customer needs should come before the demands of shareholders. Twitter, according to Solis, demonstrates what happens when you ignore customers.

Customer Experience 196

Customer Experience Net Promoter Score Effort Score Chief Customer Officer 196

ijgolding

MARCH 20, 2018

Today I am absolutely delighted to share my interview with passionate Customer Experience Professional, Kathy van de Laar – enjoy… Ian. We’re a small company specialised in customer insights, CX consulting and training/change management. How did you become involved with customer experience?

Customer Journeys 152

Customer Journeys Culture Customer Centricity Contact Center 152

Experience Investigators by 360Connext

OCTOBER 6, 2014

Their fanatical recognition of customer service reps who go above and beyond is a crazy example of getting it right. What if your company spread the news about great experiences just as much as bad ones? Creating a customer-centric organization from the inside out requires serious word-of-mouth messaging.

Customer Focused 275

Customer Focused Employee Engagement Call Center Social Media 275

Horizon CX

JUNE 2, 2020

In a 2019 (pre-pandemic) industry report by Forrester Research , they predicted that during 2020 leaders’ attention would move toward adaptability—the ability to understand and anticipate market dynamics. How profound was that considering where we are at this very moment in 2020.

Leadership 130

Leadership Culture Strategy Customer Experience Professionals 130

Lumoa

OCTOBER 31, 2018

As more industries continue to be disrupted by smaller, more agile, niche specialists who are better able to meet the needs and expectations of customers, larger, legacy businesses are at serious risk of losing relevance with their customers and potentially ceasing to exist. Never underestimate the customers expectation in CX.

Customer Experience 160

Customer Experience Customer Centricity Culture Consulting 160

Kayako

APRIL 15, 2019

We had the pleasure of hosting customer service and experience expert, Shep Hyken earlier this month for a half hour Q&A session on why customer experience matters so much and what businesses must do to create the best experiences for their customers. Delivery – taking it to the customer.

Customer Experience 169

Customer Experience Self Service Hospitality Customer Journeys 169

Alida

SEPTEMBER 22, 2016

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands.

Innovation 100

Innovation Marketing Social Media Healthcare 100

ijgolding

AUGUST 1, 2016

Customer personas; buyer personas; call them what you will – businesses (notably marketing functions within them) have been creating and using this visual and descriptive method to ‘bring customers to life’ for many years. The post How Well Do You Know Your Customer? Is There Any Point Creating Customer Personas?

Customer Journeys 120

Customer Journeys Customer Experience Professionals Customers Tools 120

CX University

NOVEMBER 21, 2020

Customer-facing teams in sales and service-orientated environments embrace the concept. Marketing teams use it to get to know their customers, to personalise their brand reach and encourage brand loyalty. Customer experience synchronises and steers these cross-functional efforts towards a common goal – the customer.

Net Promoter Score 98

Net Promoter Score Brands Effort Score Loyalty Programs 98

ChurnZero

MARCH 29, 2019

Are you looking to enhance ways of marketing your products? Checking in on customer service objectives? Focusing on customer retention? If you are looking for specific ideas, Nextiva put together 60 examples of excellent and probing questions that will allow you to build a solid list for your own surveys.

B2B 73

B2B Survey Net Promoter Score Effort Score 73

GetFeedback

JULY 19, 2019

And yet, it’s not surprising to know companies categorized as customer-centric reported much higher revenue than their counterparts, as documented in Hotjar’s 2019 State of Customer Experience Report. How to set up your Voice of the Customer (VoC) program for success. And guess what? About the guest author .

Customer Journeys 230

Customer Journeys Effort Score Net Promoter Score How To 230

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. Your experience will be very transactional. So the questions are, how Customer-centric are you and how do you know?

Customer Experience 60

Customer Experience Net Promoter Score Customer Centricity Customer Journeys 60

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. Your experience will be very transactional. So the questions are, how Customer-centric are you and how do you know?

Customer Experience 60

Customer Experience Net Promoter Score Customer Centricity Customer Journeys 60

Oracle

AUGUST 1, 2018

I’m partnering with SmarterCX and Oracle CX to find out, and to give business leaders real examples of extraordinary customer experiences happening every day. Jeanne Bliss Jeanne Bliss is the Founder and President of CustomerBliss , and the Co-Founder of The Customer Experience Professionals Association.

Chief Customer Officer 72

Chief Customer Officer Video Customer Experience Professionals Social Media 72

ChurnZero

APRIL 12, 2019

Customer-centricity is a term that gets bounced around a lot, but what does it really mean? And even more, what can Customer Success teams do to contribute to their organization’s Customer Experience (CX) evolution? During this webcast we also learned: The key aspects of customer-centric business practices (e.g.

Customer Centricity 14

Customer Centricity Customer Success Net Promoter Score Self Service 14

CX Ahead

FEBRUARY 27, 2018

One that drives revenue through a focus on customer value, enriching relationships and reducing price sensitivity and churn rates. Jeanne Bliss , a CX thought leader, puts forward three fundamental truths on CX strategy: Customers are assets, not costs Customer experience professionals need to earn the right to do the work (i.e.

Omni-Channel 52

Omni-Channel Company Entertainment Customer Centricity 52

ECXO

DECEMBER 26, 2023

Using Behavioural Science in Marketing: Drive Customer Action and Loyalty by Prompting Instinctive Responses by Nancy Harhut. Increase engagement, response rates and the ROI of marketing initiatives with this step-by-step guide to harnessing hardwired consumer behaviour and instinctive responses. Here is the link.

Case Study 156

Case Study Customer Centricity Social Media Competitive Advantage 156

CustomerSuccessBox

MARCH 4, 2022

S/he ensures that Customer Success is truly a success. If so, then the existing customers not only become profitable but also have an impact on the company’s brand reputation in the market, which drives inbound interest. VP-Customer Success Job Description (Sample). This is particularly important in the SaaS market.

Customer Success 52

Customer Success Customers Leadership Sales 52

ijgolding

MARCH 10, 2016

I speak and write regularly about the increasing addition of the word ‘customer’ to the typical vocabulary of business leaders. So simply talking about Customer Experience means nothing. To be a Customer Centric Organisation requires a business to have a Customer Centric CULTURE!

Customer Centricity 120

Customer Centricity Culture Customer Experience Professionals Communication 120

Customer Guru

MARCH 7, 2018

Devika Vittal is the Director of Customer Experience at UAE Exchange. She is a seasoned customer experience professional with a demonstrated history of working in the financial services industry. Her expertise in this space helped UAE Exchange win two Customer Experience Benchmarking Index Awards for 2014.

Customer Experience 60

Customer Experience Customer Centricity Leadership Innovation 60

SurveySensum

MARCH 4, 2021

In this episode Tanuj, NK, and Debbie are talking about the impact of CX on business metrics, VOC and CX metrics and their measurables, VOB, VOC, and VOE and their differences, bringing alignment across multiple teams, tips to manage the emotions of the customer, where does CX starts and ends in an organization, and a lot more!

Metrics 52

Metrics ROI Measurement Voice of Customer 52

ChurnZero

APRIL 5, 2019

How Customer Success Can Catalyze Customer-Centric Change. Customer-centricity is a term that gets bounced around, but what does this really mean and how can customer success teams contribute to their organization’s CX evolution? Speaker: Julia Ahlfeldt, Certified Customer Experience Professional.

Tips 40

Tips Customer Success Customer Centricity Leadership 40

Steve DiGioia

DECEMBER 5, 2016

Constant reinforcement of the importance of customer service is key to sustaining the culture. A good example of this is Amazon.com. As they grew and added different areas to their business, they always put the customer first. The first question was to ask if what they were doing was right for the customer.

Industry 100

Industry Culture Metrics Customer Centricity 100

Bold360

JANUARY 19, 2017

Founder and President of CustomerBliss, Jeanne Bliss is one of the foremost experts on customer-centric leadership. She was the first known CCO (Chief Customer Officer) at Microsoft as well as other corporations, pioneering this role. Jeanne is a co-founder and board member of the Customer Experience Professionals Association.

Customer Experience 40

Customer Experience Self Service Consulting Social Media 40

Smith+co CX

MARCH 20, 2014

Whilst a customer may appear to take a logical path from the inspiration phase to the booking phase and then onto the stay phase, the journey the customer actually takes is one that can involve a multitude of interactions and touch points. Focus on your customer, what they value and how they wish to buy and be there for them. .

Multi-Channel 51

Multi-Channel Customer Experience Hotels Customer Journeys 51

Ian Williams

FEBRUARY 25, 2015

Q: “So, what do you do professionally?”. A: “Oh, I’m in Customer Experience”. It is probably fair for us to call ourselves Customer Experience professionals, however there is a real danger that we could start thinking about ourselves in the wrong way. For example, Sales is something the business does.

Customer Experience 40

Customer Experience Customer Experience Professionals Customers Sales 40

Pointillist

APRIL 26, 2018

For instance, a global hotel brand reconciled poor quality and conflicting customer data to improve data accuracy and significantly improve customer service. This hotel chain now learns about customers’ interests through unified data so that the staff can go the extra mile across all its properties. Organizational Silos.

Customer Experience 72

Customer Experience How To Effort Score Touchpoint 72