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[Infographic] 4 Pillars of CXM Value

Alida

Customer relationships are more complicated and more important than ever as businesses interact with customers across a wide variety of physical and digital touchpoints.

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Best Practices for Survey Activities during COVID-19

Alida

Keeping communication channels open for two-way conversations with customers is pivotal in maintaining relationships while also enabling organizations to listen and adapt to their customerschanging wants and needs.

Survey 243
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Best Practices for Financial Services Surveys during COVID-19

Alida

Keeping communication channels open for two-way conversations with customers is pivotal in maintaining relationships while also enabling organizations to listen and adapt to their customerschanging outlook, actions, and brand satisfaction during the pandemic.

Financial 246
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Three Keys to Effective Customer Journey Mapping

Michelli Experience

In all cases, governance structures are essential to streamline efforts and provide the support needed to foster high-value customer change. Conversely, we’d be glad to discuss how you can maximize benefit from this helpful approach to customer insights and design. Please reach out to us to arrange a time to talk.

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Accelerating the Customer Experience post-COVID

Lumoa

Just like receiving a text message on your phone, tone allows for interpretation but being able to see facial expressions and read body language can relay a sense of competency and trust among customers. Gaining feedback is half the battle itself, as it requires customers’ willingness to participate.

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Are Surveys Really Customer-Centric?

Blake Morgan

A lot of companies have to get going with not just surveying customers but doing something about what it is that they’re saying.”. But as customers change, perhaps it’s time that metrics and surveys change as well. Feedback and data are crucial to building a strong customer experience.

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8 Steps to Help De-clutter and Re-think Your Customer Listening

Customer Bliss

Are some measuring customer satisfaction, some measuring customer effort scores, and some measuring NPS? Know the options available to gain customer insight in addition to customer surveys. For example, is “humanizing” research part of your effort to understand customers’ lives?