Blake Morgan

MAY 17, 2023

Delivering an amazing customer experience starts at the top with customer-focused leadership. Companies winning in customer experience are led by people obsessed with the customer experience and putting customers first in everything they do. There is incredible power in customer-focused leadership.

Customer Focused 59

Customer Focused Leadership Effort Score Customer Centricity 59

Daniel Group

FEBRUARY 5, 2021

They discuss how Butler “realized years ago it isn’t just about the scores in those surveys, it’s about how we’re treating customers. So, over the last few years, customer experience has taken more of a front seat with Butler. What caused you to want to get more feedback from your customers?

Effort Score 111

Effort Score Leadership Groups Survey 111

Customer Bliss

APRIL 27, 2018

Take an inventory of all the surveys that go out to customers, when and why. Many well-intentioned survey efforts are siloed for the purpose of finding out how a product or campaign went over, or another question that needs to be answered. Know the options available to gain customer insight in addition to customer surveys.

Effort Score 181

Effort Score Survey Social Media Customer Journeys 181

Kustomer

SEPTEMBER 3, 2020

Companies that learn to listen to their customers whether from feedback through structured or unstructured channels, will be better equipped to adapt to the ever changing market. As the market and customer changes, companies change. It’s about customer loyalty. Nate Brown: (04:55). Nate Brown: (10:40).

Marketing 52

Marketing Customer Journeys Effort Score Metrics 52

Chattermill

MAY 12, 2019

Zappos founder Tony Hsieh’s book is essential reading for all customer experience professionals. Under his leadership, Zappos has grown gross merchandise sales from $1.6M in 2000 to over $1 billion in 2008 by focusing relentlessly on customer success. Delivering Happiness: A Path to Profits, Passion, and Purpose by Tony Hsieh.

Customer Experience Professionals 56

Customer Experience Professionals Customer Experience Hotels Net Promoter Score 56

Kustomer

JUNE 17, 2021

From there, it’s easy for leaders to deliver EX that boost office morale and employee satisfaction with their hand picked team of agents, further leading to higher NPS scores and customer loyalty. The employee experience is an integral part of CX because if your employees aren’t happy, your customers surely won’t be happy either.

Sales 75

Sales Employee Experience NPS Banking 75