Experience Investigators by 360Connext

DECEMBER 8, 2014

Because just when you think you’ve figured it out, something changes. Departments change their goals. Customers change, too, and sometimes in subtle ways. 360Connext serves mid-market companies and larger by helping them evaluate their true customer experience. A new product is launched.

Customer Journeys 252

Customer Journeys Social Media Loyalty Consulting 252

Alida

MAY 21, 2020

Keeping communication channels open for two-way conversations with customers is pivotal in maintaining relationships while also enabling organizations to listen and adapt to their customers’ changing outlook, actions, and brand satisfaction during the pandemic.

Financial 246

Financial Survey Customer Change Communication 246

Alida

MAY 19, 2020

Keeping communication channels open for two-way conversations with customers is pivotal in maintaining relationships while also enabling organizations to listen and adapt to their customers’ changing wants and needs.

Survey 243

Survey Customer Change Communication Employee Engagement 243

CX Journey

OCTOBER 5, 2017

Here's what happens and why your work is never done: Expectations change. What delights customers today may not delight tomorrow. It's important to always keep your pulse on changing customer needs. Customers change. Customer needs, desires, and expectations change.

Innovation 128

Innovation Competitive Advantage Metrics Culture 128

Maz Iqbal

SEPTEMBER 18, 2014

Because it involves taking the “road less travelled” What is this central insight-lesson: To achieve customer-centricity make the organisation listen to those who listen to customers. Changing interaction patterns among functions is much more powerful than creating a dedicated customer-centricity function.

Customer Centricity 67

Customer Centricity Case Study How To Hotels 67

Michelli Experience

MARCH 2, 2016

At Starbucks, the reward program was first jazzed up on the mobile app by having the customer scorecard reflect stars that fall into an on-screen cup. Designers jazzed it up further by having the stars bounce around in the cup as a customer changes the orientation of their mobile device.

Loyalty Programs 100

Loyalty Programs Loyalty Rewards Programs How To 100

Customer Alignment

OCTOBER 2, 2017

Establish customer, technology and industry influencing trends Build scenarios to respond to the empowered and digitally connected customer Define the role, balance and interplay of digital and human touchpoints in meeting customers changing needs Recognise organizational implications of digital optimisation and enablement Not much to do then!

Customer Experience 40

Customer Experience Customer Centricity Customer Journeys Voice of Customer 40