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We published a Temkin Group report, The State of CustomerExperience Metrics, 2014. Here’s the executive summary: We asked over 200 large companies about how they use customerexperience (CX) metrics, and then we compared their answers with similar studies we conducted in 2011, 2012, and 2013.
The focus on enhancing customerexperience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Actionability is also, as we believe, one of the essential aspects of customerexperience management.
If you Google customerexperience you’ll get about 2,340,000,000 results—articles, videos, reports—with in-depth information about the space. What is customerexperience? Customerexperience is how your customers perceive their interactions with your company. What is great customerexperience?
We published a Temkin Group report, Evaluating Mobile eGift Card Purchasing Experiences. The report uses Temkin Group’s SLICE-B experience review methodology to assess the mobile sites of 10 retailers. She does not have an app for any of the companies being evaluated and does not know whether they sell $25 eGift Cards.
Here’s the executive summary: We measured the Net Promoter Score of 283 companies across 20 industries. Benchmarks CustomerConnectednessCustomerexperience CX measurement Net Promoter Temkin Group Research Voice of the customer analytics text analytics'
I was impressed by what the CSL is doing to equip future customer service/experience leaders. One of the speakers was Mike Gathright, Director Americas Customer Services at Amazon.com. He describe Amazon.com as “The Earth’s Most Customer-Centric Company,” or just EMC 3. Listen to customers.
Analysts who work with customer data are often frustrated by the slow uptake in its usage. As much as possible, use his/her language for metrics, measurement and objectives. Look for what resonates with him/her and customize the data in those areas. CustomerConnectednessCustomerexperience'
As an organization’s customerexperience efforts mature, CX metrics become a critical guidepost for all of its activities. The post Mastering CustomerExperience Metrics (Infographic) appeared first on CustomerExperience Matters®. You can see different ways to download this infographic below.
As I mentioned in my post about Amazon’s relentless customer advocacy , I recently attended the Arizona State University, Center for Services Leadership (CSL) Compete Through Service Symposium. Here’s my take on some of what he presented: Focus on the Customer. Think about adopting customer journey thinking.
Customerexperience has been on the rise during the last couple of years. From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customerexperience or coming for little inspiration, this is the right place.
You can download (and print) this infographic in different forms: Infographic: infographic in pdf, infographic in png Poster (18″ x 24″): poster in pdf, poster in png Filed under: CustomerConnectedness, Customerexperience, CX measurement, Infographic.
We agree and believe that customerexperience is a reflection an organization’s culture and operating processes. Customer Journey Designing. Customer journey mapping has become one of the most popular CX tools as it helps provide a customer-oriented viewpoint. See the 2015 Temkin Effort Ratings.
This report has rich insights about both B2B and B2C customerexperience. Here’s the executive summary: This year, we chose eight organizations as finalists for Temkin Group’s 2014 CustomerExperience Excellence Award. Finalists are Activision Customer Care, Aetna, Crowe Horwath LLP, Dell Inc.,
Customerexperience has been on the rise during the last couple of years. From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customerexperience or coming for little inspiration, this is the right place.
Here’s the executive summary: Many large companies use Net Promoter® Score (NPS®) to evaluate their customers’ loyalty. To compare scores across organizations and industries, Temkin Group measured the NPS of 342 companies across 20 industries based on a survey of 10,000 U.S.
Many common beliefs about customerexperience are misguided, based on oversimplifications or a lack of consideration for real-world constraints. All interactions should aim to meet your target customers’ success, effort, and emotional expectations, but in many cases they aren’t looking to be wowed.
Voice of the Customer (VoC) programs are a central part of most customerexperience efforts. Here’s some interesting data snippets from the recent report, State of VoC Programs, 2016. For additional info, check out our VoC resource page.
Voice of the Customer (VoC) programs are a central part of most customerexperience efforts. Here’s some interesting data snippets from the recent report, State of VoC Programs, 2016.
Did you know that customers who feel adoring after an experience are more than 11 times as likely to buy more from a company than customers who feel angry? And customers who feel appreciative are more than 5 times as likely to trust a company than those who feel agitated? That’s because how customers feel […].
We’ve recently seen a surge in the number of companies looking to build more customer-centric cultures and train their people on CX. Voice of the employee efforts are becoming an integral component of modern voice of the customer programs. Voice of the Customer Renovations. CX Training & Engagement.
Here’s the executive summary: Temkin Group surveyed nearly 200 large companies to learn about how they use customerexperience (CX) metrics, and we then compared their answers with similar studies we’ve conducted every year since 2011. See the State of CX Metrics studies from 2011 , 2012 , 2013 , and 2014.
Many common beliefs about customerexperience are misguided, based on oversimplifications or a lack of consideration for real-world constraints. The post CX Myth #4: Net Promoter Score Is The Best/Worst Metric appeared first on CustomerExperience Matters®. In this series of posts, we debunk these myths.
To understand how the quality of a customer’sexperience – whether it was good or bad – affects their behavior, we asked 10,000 U.S. The post Report: What Happens After a Good or Bad Experience, 2018 appeared first on CustomerExperience Matters®.
Here’s the executive summary: Temkin Group surveyed 183 companies to learn about how they use customerexperience (CX) metrics and then compared their answers with similar studies we’ve […]. This is the sixth year of this study that examines the CX metrics efforts within large companies.
Here’s the executive summary: Many large companies use Net Promoter® Score (NPS) to evaluate their customers’ loyalty. To compare scores across organizations and industries, Temkin Group measured the NPS of almost 300 companies across 20 industries based on a survey of 10,000 U.S.
I just ran into a great (negative) example of my 6th CXtip : Don’t waste customers’ time asking them questions unless you are prepared to act on what they say. To summarize, we were asked to rate our experience on a scale of 1 to 10. Resort leader(s) decided that it was a good idea to survey its customers and get some data.
Video) appeared first on CustomerExperience Matters®. If you’d like more information, check out our NPS/VoC program resources. This video is a great Read More. The post What is Net Promoter Score?
We just published a Temkin Group report, Maximizing Value From Customer Journey Mapping. Here’s the executive summary: Customer Journey Maps (CJMs) are a valuable tool for understanding how customers truly interact across an entire organization, but companies aren’t capturing enough value from their CJM efforts.
Few organizations deliver outstanding experiences to their customers. In fact, only 6% of companies earned an “excellent” score in the 2018 Temkin Experience Ratings. Identify which customer journeys consumers think most need improvement and look at how those responses differ across age groups.
If you haven’t read the report (or at least the executive summary), I strongly recommend that you do, but even if not, you’ll still see some value in understanding how technology plays a critical role in running a customer-centric company. Compelling Brand Values : Deliver on your brand promises to customers.
This report has rich insights about both B2B and B2C customerexperience. The post Report: Lessons in CX Excellence, 2018 appeared first on CustomerExperience Matters®. The report, which has more than 70 pages of content, includes an appendix with the finalists’ nomination forms.
I am often asked some version of this question: We just saw the <Temkin Experience Ratings, Temkin Group’s NPS benchmark, Forrester’s CXi, JD Powers, The ASCI> and it is completely different from what our internal data is telling us. How should we reconcile the two data points?
They know that they must keep innovating and improving if they are to differentiate their customerexperience and therefore thrive. Compelling Brand Values: Deliver on your brand promises to customers. CustomerConnectedness: Infuse customer insight across the organization.
Here’s the executive summary: Many companies use Net Promoter® Score (NPS) to evaluate their customer loyalty, so we measured the NPS of 291 companies across 20 industries. This is the fourth year of this study that includes Net Promoter® Scores (NPS®) on 291 companies across 20 industries based on a study of 10,000 U.S.
Did you know that customers who feel adoring after an experience are more than 11 times as likely to buy more from a company than customers who feel angry? And customers who feel appreciative are more than 5 times as likely to trust a company than those who feel agitated? That’s because how customers feel […].
Here’s the executive summary: Temkin Group surveyed 183 companies to learn about how they use customerexperience (CX) metrics and then compared their answers with similar studies we’ve […]. This is the sixth year of this study that examines the CX metrics efforts within large companies.
This report has rich insights about both B2B and B2C customerexperience. The report provides insights from eight finalists in the Temkin Group’s 2016 CX Excellence Awards. The report, which has 62 pages of content, includes an appendix with the finalists’ nomination forms. Here’s the […].
This report has rich insights about both B2B and B2C customerexperience. The report provides insights from eight finalists in the Temkin Group’s 2016 CX Excellence Awards. The report, which has 62 pages of content, includes an appendix with the finalists’ nomination forms. Here’s the […].
Here’s the executive summary: As many large companies use Net Promoter® Score (NPS) to evaluate their customer loyalty, Temkin Group […]. This is the fifth year of this study that includes Net Promoter® Scores (NPS®) on 315 companies across 20 industries based on a study of 10,000 U.S.
We published a Temkin Group report, State of Voice of the Customer Programs, 2016. This is the sixth year that we’ve benchmarked the competency & maturity of voice of the customer programs within large organization.
We published a Temkin Group report, State of Voice of the Customer Programs, 2015 : This is the fifth year that we’ve benchmarked the competency & maturity of voice of the customer programs within large organization.
We published a Temkin Group report, 2015 Temkin Loyalty Index. This report ranks the loyalty of consumers to 293 companies across 20 industries. Here’s the executive summary: The 2015 Temkin Loyalty Index evaluates the loyalty of 10,000 U.S. consumers to 293 companies across 20 industries.
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