Remove Customer Engagement Remove Customer Journeys Remove Loyalty
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Epic Fail of Customer Journey Mapping — Part 2

CloudCherry

In our last post, we discussed three common pitfalls companies encounter in their customer journey marketing (CJM) initiatives: little support from the C-suite, a short-sided view of the end goal, and limited customer perspective. As Gartner notes , those successful CJM programs create usable journey maps.

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Why A Customer Engagement Platform Is Crucial for Business Success

InMoment XI

Did you know that brands that invested in customer engagement saw an average revenue increase of 68%, with top-performing brands realizing a 123% increase in revenue? With acquisition costs at an all-time high, it has never been more important to engage your customers in a way that makes them lifelong fans of your brand.

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AI and Customer Experience: The Smarter, Faster, and More Personal Duo Redefining B2B Success

eglobalis

Example: A manufacturing company using Salesforce Einstein saw a 25% increase in customer engagement by delivering personalized product recommendations based on past purchases and browsing behaviour. Similarly, Salesforce has been using its Journey Builder tool since 2014 to help businesses create personalized customer journeys.

B2B 387
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CX 2025: The AI Revolution That Will Leave Your Business Behind

eglobalis

Rethinking Customer Loyalty Metrics: Beyond NPS The Net Promoter Score (NPS) , once heralded as the ultimate measure of customer loyalty, is now under scrutiny. This nuanced understanding allows leaders to implement targeted improvements, driving loyalty more effectively than NPS’s static score alone.

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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matter what’s coming next.

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Stuck in an Outdated CX Framework? Here’s Why You’re Missing Out on Real Results

eglobalis

Embrace Organizational Self-Discovery Understanding a company’s unique identity is essential for crafting a CX strategy that not only resonates but also drives loyalty and differentiation in the marketplace.

B2B 516
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The Power of Customer Behavior Analysis

InMoment XI

Customer behavior analysis is the process of studying and interpreting how customers interact with a business at each stage of the customer journey. This involves looking at what customers do, such as browsing, purchasing, or abandoning a page, and understanding why they make those choices.

Analysis 195