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Guest Retention Strategies Guest retention is critical for businesses in the hospitality industry, such as hotels, restaurants, and entertainment venues. Working to improve the guestexperience and encouraging them to return can lead to increased revenue, positive online reviews, and valuable word-of-mouth marketing.
The guestexperience could be the difference between whether a guest returns or not. Explore the ways that organizations can use guestexperience as a key factor of their success. What is guestexperience? The guestexperience is the cumulative effect of every interaction your guests have with you.
Invest in a media-agnostic solution: This kind of solution should support multiple customer devices (i.e., Consider Caesars Entertainment: the corporation—which owns and operates over 50 hotels and casinos—launched self-check-in kiosks in properties such as the Rio and Planet Hollywood last summer.
Technology is no longer part of the guestexperience; it is the guestexperience. Today, 40% of guests now regularly use hotel mobile apps. Overall, two-thirds say they have a better hotel experience when brands leverage the latest technologies. And 67% would sign up for location-based coupons and alerts.
From international chains to cruise lines to boutique inns and B&Bs, the hospitality industry has hundreds of millions of individuals checking in, checking out and expecting next-generation guestexperiences in between—so front office operations are crucial for growth and continuity.
As customers increasingly turn to online reviews to evaluate products and services, businesses that optimise their presence on key platforms can gain a significant competitive advantage. Known for its location-based check-ins, it provides customer reviews and insights based on visits.
Everything is bigger in Dallas and our guest speaker was no exception. Chris Ebbeler , Director, Social Media & Community Engagement, Chili’s , gave a fun and entertaining presentation on Chili’s identity crisis. Day Two: Dallas. Breakfast tacos ruled to morning, but those were just an appetizer to what was to follow.
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