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25 Customer Engagement Trends For 2025

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Staying ahead of customer engagement trends enables marketers to drive loyalty, increase revenue, and outpace the competition in 2025. For more insights on customer engagement, contact us to request a demo.

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Optimove Acquires Adact to Elevate AI-Orchestrated Gamification

Optimove

Gamification is now seamlessly embedded into AI-orchestrated customer journeys, enhancing acquisition, engagement, and retention through interactive experiences like quizzes, mini-games, and prediction games. To learn more about gamification at Optimove, contact us to request a demo. Whats Next?

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What Online Casinos Can Teach Us About Real-Time Customer Engagement

CSM Magazine

In a world where attention spans are shorter than a TikTok video and competition is just one click away, mastering real-time customer engagement is no longer optional – its survival. Theyve got a thing or two to teach us about keeping users hooked, engaged, and coming back for more.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

It involves measuring customer effort on customer service interactions, such as the number of customer emails received, the length of customer wait times, and the number of customer complaints. This helps to ensure customer satisfaction and builds long-term customer loyalty.

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Subscription Models & CX: How to Keep Customers Engaged

rethinkCX

Offering tiered pricing, pause options, or discounts for long-term commitments can help retain customers. Gamification & Community Building Engaging customers through gamification, rewards, and exclusive communities boosts long-term loyalty. Exclusive events or content for long-term members.

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7 Best Practices for Creating Customer Loyalty in Retail

Optimove

By leveraging AI-driven personalization, omnichannel experiences, and meaningful customer interactions beyond transactions, retailers can strengthen connections, encouraging repeat purchases and increased spending. Rewards and Gamification A structured loyalty program with clear rewards drives repeat purchases.

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Turn One-Time Holiday Fashion & Beauty Shoppers into Multi-Time Customers and Increase Customer Lifetime Value

Optimove

shoppers are likely to buy perfumes and colognes infrequently because they last a long time and are relatively expensive, compared to shampoo or makeup remover wipes that are used daily or weekly and need frequent replenishment), marketing strategies, and customer engagement efforts. Read more about gamification in marketing.

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