Optimove

MARCH 20, 2025

Greater precision in customer engagement, improved personalization, and scalable CRM execution across markets. Superapps, GenAI, and the Future of Customer Conversations | Josh Diner, Head of Product Marketing, Infobip With 9 out of 10 Gen Z consumers preferring chat over calls, businesses must evolve their engagement strategies.

Connections 52

Connections Gamification Marketing CRM 52

Experience Investigators by 360Connext

APRIL 23, 2015

It also stores all your travel reward program membership numbers, your points, and includes alerts about flights, seat trackers for crowded airplanes, and more. 360Connext serves mid-market companies and larger by helping them evaluate their true customer experience. I am a huge fan since it has saved me more than once.

Social Media 110

Social Media Travel Rewards Programs Innovation 110

CSM Magazine

AUGUST 21, 2023

Customer engagement has become one of the most critical success factors for retailers looking to drive sales, loyalty, and overall business growth. However, with the increasing complexity and diversity of today’s retail environment, engaging with customers has become a more challenging task.

Retail 52

Retail Customer Engagement Engagement Social Media 52

ECXO

JANUARY 30, 2024

Social Proof: Social proof, such as customer reviews or celebrity endorsements, can evoke feelings of trust and security, engaging the amygdala and increasing your brand’s credibility. Reward Programs: The anticipation of rewards can stimulate the amygdala.

Rewards Programs 156

Rewards Programs Loyalty Brands Connections 156

Michelli Experience

MARCH 2, 2016

Panera bread has a loyalty program which motivates customer behavior through intermittent reinforcement. As for game theory, reward programs benefit from many components like mastery, setting levels, immediate recognition, and the ability to celebrate in one’s own social network.

Loyalty Programs 100

Loyalty Programs Loyalty Rewards Programs How To 100

CSM Magazine

OCTOBER 21, 2024

Ambience isn’t just ‘nice to have’; it’s part of what keeps customers engaged – without them even realizing it. Customers are more likely to linger when they sense an environment is well-managed, but subtle. A great rewards program is intuitive, easy to join, and worth the effort. in a wellness shop).

Retail 52

Retail Engagement Customer Experience Tips 52

InteractionMetrics

MARCH 27, 2025

Develop Reward and Loyalty Programs Loyalty programs aren’t just about offering punch cards or reward points (although sometimes, they can be). Theyre really meant to create excitement that keeps customers engaged. Theres tons of room for creativity when you offer a loyalty program.

Customer Retention 52

Customer Retention Strategy How To Net Promoter Score 52

CSM Magazine

MAY 24, 2021

With the pandemic remaining widespread, business owners are now asking the question—how to maintain strong customer engagement during COVID-19? Reinventing Customer Engagement. Customer engagement is the process of strengthening your emotional connection with your customers. Keep Your Lines Open.

Customer Engagement 52

Customer Engagement Engagement Social Media How To 52

Happy or Not

DECEMBER 17, 2024

A successful value-based loyalty program, whether a points-based, value-based, or paid loyalty program, can motivate customers to make repeat purchases, improve customer retention, and drive customer engagement. For example, tiered loyalty programs offer different rewards based on customer engagement.

Loyalty Programs 36

Loyalty Programs Social Media Net Promoter Score Effort Score 36

ProProfs Chat

FEBRUARY 22, 2019

To keep customers engaged, it is important for a loyalty program to focus on their needs & aspirations to ensure they feel satisfied in their relationship with a brand. So, focusing on making customer retention rate stay high can create a tremendous competitive advantage for a brand and lead them to growth.

Customer Retention 82

Customer Retention Engagement Strategy Rewards Programs 82

Beyond Philosophy

FEBRUARY 27, 2017

Hotel giant Hilton recently dropped the H from its rewards program , replacing the linguistically puzzling Hilton HHonors with an easier to pronounce version, Hilton Honors. The new rewards program will be the first in the industry to allow members to combine points and money for a hotel visit. I like these changes.

Rewards Programs 60

Rewards Programs Hotels Chief Customer Officer Travel 60

InMoment XI

OCTOBER 8, 2024

By removing the things that are causing your customers to leave, you will give them more of a reason to stay, which will improve customer experience. Reward Loyal Customers Implement a customer loyalty or rewards program that acknowledges and incentivizes repeat business.

Customer Experience 195

Customer Experience Self Service How To Net Promoter Score 195

Perkville

OCTOBER 28, 2020

Challenges feature.

Customer Engagement 52

Customer Engagement Engagement Customers Rewards Programs 52

ModSquad

MAY 26, 2020

With an eye toward creating more than just an interaction with their customers, companies strive to serve a holistic experience with the end user. An open CRM tool easily connects these touch points, from tracking spend to product preferences, including loyalty and reward programs. Provide smarter assistance.

CRM 84

CRM Customer Experience Rewards Programs Social Media 84

Kitewheel

JULY 27, 2020

Often, these programs are implemented by marketing teams, but they can be implemented by customer service or a dedicated team as well. The benefits of loyalty programs tend to fall into two categories, increasing customer engagement and maximizing customer value. What Makes a Good Loyalty Program? .

Loyalty Programs 52

Loyalty Programs Loyalty Rewards Programs Gamification 52

Second to None

FEBRUARY 19, 2019

Whether it is product location, stock updates, nutritional facts, or product reviews, workers should act as reliable resources for customers. Data shows that 55% of people would not return to stores with poor customer engagement. [5] Today, many customers want an interactive experience at their grocery store.

Industry 73

Industry Brands Rewards Programs Loyalty 73

OpinionLab

MAY 4, 2017

Relying solely on behavioral data also fails to capture the perception of “trapped” customers—those who are unhappy but purchase reluctantly for many reasons. Maybe they don’t have other good options, maybe the switching costs are too high, or maybe they are trapped by a rewards program.

Sports 79

Sports Apparel Rewards Programs Omni-Channel 79

CX University

NOVEMBER 21, 2020

Premium or paid membership loyalty and rewards programs such as Discovery Health’s Vitality make a strong point here and according to a 2019 Customer Loyalty Report , 47% of South African’s conclude purchases that earn rewards or benefits at least several times a week.

Net Promoter Score 98

Net Promoter Score Brands Effort Score Loyalty Programs 98

SuiteCX

JUNE 15, 2017

Especially if a loyalty program is part of your strategy. Customers do not react well to being told “you cannot join this brilliant reward program because we need a control group and you’re in it”. Self-selection bias; this is the big loyalty program measurement challenge. They are equally important.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

SuiteCX

JUNE 15, 2017

Especially if a loyalty program is part of your strategy. Customers do not react well to being told “you cannot join this brilliant reward program because we need a control group and you’re in it”. Self-selection bias; this is the big loyalty program measurement challenge. They are equally important.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

Second to None

FEBRUARY 4, 2020

Another industry that is utilizing direct communication with customers is hospitality. These brands commonly use their mobile application to implement rewards programs and other opportunities meant to provide added-value to the customer and convince them to return to your brand.

Consumers 67

Consumers Strategy How To Hospitality 67

CSM Magazine

JULY 5, 2024

Why It Matters A high redemption rate indicates that customers find value in the rewards offered. Conversely, a low redemption rate might suggest that the rewards are not attractive or attainable enough. Example: Starbucks Rewards Starbucks uses its Rewards program to encourage frequent purchases.

Loyalty Programs 52

Loyalty Programs Loyalty Measurement Brands 52

Forrester's Customer Insights

MARCH 26, 2019

The industry seems to be quick to dismiss the partnership, especially the rewards program – but we think they’re missing the bigger picture. There’s an awful lot more at stake here than credit card rewards. Apple and Goldman Sachs are partnering to deliver a new credit card.

Banking 52

Banking Industry Rewards Programs Financial 52

Avaya

OCTOBER 4, 2016

By the 1960s, we began fulfilling corporate gifts to local businesses, and from that we built an entirely new organization dedicated to selling employee reward programs to other businesses. In the 1950s we expanded into the retail market. Today Michael C.

Rewards Programs 67

Rewards Programs Call Center Employee Engagement Retail 67

BirdEye

JULY 5, 2023

Nike has devised a customer retention strategy via their Nike App, which offers a rewards program and exclusive and early access to products. To improve customer satisfaction, Nike also offers a 30-day test for its shoes so that customers don’t need to endure any stress when they’ve ordered it online.

Examples 98

Examples Strategy Marketing Social Media 98

CSM Magazine

JANUARY 2, 2023

Additionally, keeping content minimal and avoiding any long or wordy explanations can also help to increase customer engagement. With these steps you can ensure your business website is user friendly and create a great customer experience. Reward Customer Loyalty. People like being recognized and appreciated.

Rewards Programs 52

Rewards Programs Loyalty Customers Customer Satisfaction 52

Retently

OCTOBER 23, 2024

How satisfied are you with the rewards program? Offer Flexibility : Allow easy modifications to delivery dates or subscription preferences – whether that’s changing delivery dates, skipping a month, or upgrading to a different tier – to keep customers engaged longer.

Ecommerce 109

Ecommerce Survey Retail NPS 109

Totango

FEBRUARY 21, 2019

In fact, over 50% of paying customers weren’t using the service they paid for. With a comprehensive customer success platform , it’s possible to maintain a highly visible, real-time assessment of each account and individual’s customer engagement.

Examples 63

Examples Customer Success Social Media Rewards Programs 63

Bold360

APRIL 27, 2017

The Qubit Future of Travel Report 2016 shows that investing in customer satisfaction can be equally as important as competing on price points. Many businesses in the travel industry have tried out loyalty schemes and reward programs with varied success. The post How Important is Customer Service in Travel and Tourism?

Tourism 56

Tourism Travel Customer Service Airlines 56

Second to None

FEBRUARY 19, 2019

Whether it is product location, stock updates, nutritional facts, or product reviews, workers should act as reliable resources for customers. Data shows that 55% of people would not return to stores with poor customer engagement. [5] Today, many customers want an interactive experience at their grocery store.

Industry 48

Industry Brands Rewards Programs Loyalty 48

ModSquad

MAY 26, 2020

With an eye toward creating more than just an interaction with their customers, companies strive to serve a holistic experience with the end user. An open CRM tool easily connects these touch points, from tracking spend to product preferences, including loyalty and reward programs. Provide smarter assistance.

CRM 52

CRM Customer Experience Rewards Programs Social Media 52

Strativity

MAY 25, 2023

To combat this, brands must de-emphasize reliance on these providers and take back their customer relationships. Understand the experience your customers are hungry for. Customers have more restaurant choices than ever. Sample new channels to reach new customers. This can be achieved in six steps: 1.

Brands 52

Brands Loyalty Programs e-support Rewards Programs 52

CSM Magazine

OCTOBER 4, 2023

For centuries, merchants have been offering special tokens that repeat customers could redeem for goods. Today, stamps, vouchers and coupons have mostly been replaced by apps and digital methods of tracking customer engagement. Does the customer journey flow smoothly? There are several considerations here.

Loyalty 59

Loyalty How To Banking Airlines 59

CSM Magazine

FEBRUARY 1, 2024

Include Customer Service Based Keywords Buzzwords in the customer service industry include things like active listening, customer engagement, supported, improved, solved or assisted. Supported management in efforts to increase productivity by motivating employees through improved rewards programs.

Net Promoter Score 52

Net Promoter Score How To Social Media Self Service 52

Kitewheel

MARCH 25, 2019

For example, many retailers send a welcome email after you sign up for their rewards program. Instead of making people wait to use a discount code, let them use a new-member reward right away in the store simply by being connected to their account.

Hotels 76

Hotels ROI Customer Journeys Retail 76

CustomerSuccessBox

NOVEMBER 16, 2021

It’s much easier to delight your customer when you know exactly what they need. They’re hired by firms to get and keep their customers engaged with the product/service. However, in the CS industry, a CSM touches bases with customers one way or the other. So, it is vital to guide your CSMs in outreaching your customers.

Customer Success 52

Customer Success Management Case Study Rewards Programs 52

Retently

MARCH 18, 2024

Skype: Customer Service Survey Question Starbucks uses a survey system called “connection scores” to gauge customer service experiences, based on email surveys to reward program members that include questions about store cleanliness, drink quality, and customer engagement efforts.

Survey 119

Survey Customer Service Strategy Effort Score 119