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Are you ready for MadTech? 3 tips to help you prepare

ECXO

So let’s dive into what MadTech is, why it’s important, how we got here and three tips you can use to get ready for marketing in a world driven by MadTech. The term “MadTech” was coined in 2015 by David Raab, founder of the Customer Data Platform (CDP) Institute. Here are three tips to make that strategy a success.

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Top Ecommerce Growth Strategy Tips to Skyrocket Your Sales

Retently

Where are customers dropping off in the purchase funnel? Pro Tips for Implementation: Use heatmaps (like those from Hotjar) to see where customers click or linger on your site. Personalized Emails : Use customer data to send targeted offers, like birthday rewards or exclusive promotions based on their purchase history.

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How Customer Success Metrics Are Reshaping the Subscription Economy

ECXO

How Customer Success Metrics Are Reshaping the Subscription Economy Introduction The subscription economy has redefined the way businesses operate, moving from one-time purchases to continuous customer relationships.

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25 Customer Engagement Trends For 2025

Optimove

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Staying ahead of customer engagement trends enables marketers to drive loyalty, increase revenue, and outpace the competition in 2025. For more insights on customer engagement, contact us to request a demo.

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The SaaS Guide to Customer Engagement, Retention, and Advocacy

The eBook will walk you through: The three-part framework for creating meaningful customer relationships that last. 16 static touchpoints and ongoing campaigns to use in your customer journey to drive customer success and satisfaction. Tips on finding technology to scale your customer engagement and advocacy strategy.

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25 actionable tips & 1 AI tool to increase online presence 

BirdEye

25 tips to increase your online presence Best practices for online presence management Dos and donts when you increase online presence FAQs on how to increase online presence Want more eyes? Each location needs to appear accurately across platforms, respond to local customer feedback, and optimize for local SEO to drive real-world visits.

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10 Tips for Building a Successful Insight Community

Alida

At Alida, we define a digital insight community as a customer engagement platform you can use to uncover agile, actionable insights from the right people at the right time—at scale. How would you describe a digital insight community and its value to your organization? And how do we know? Well, we invented it.

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Customer Engagement Is a Two-Way Street

Two-way engagement means creating opportunities for conversation. Go beyond the obvious step of responding to complaints and comments; your customers want and deserve more than that. Implement these four tips to boost your two-way engagement.

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Loyalty 101: How To Turn Browsers Into Buyers For Lasting Engagement

Speaker: Shaunna Bruton, Danielle Wyllie, and Kailey Holmes

📅 September 18, 2024 at 11:00 am PT, 2:00 pm ET, 7:00 pm BST

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Customer Experience Management: Optimizing Your Strategy for Financial Success

Speaker: Diane Magers, Founder and Chief Experience Officer at Experience Catalysts

Transforming customer engagement, Voice of Customer (VoC) insights, and Journey Maps into tangible financial outcomes poses a significant challenge for most organizations. In the world of business, connecting the dots from experience to financial impact is an essential skill.