Michelli Experience

MARCH 2, 2016

Having worked with Starbucks since 2004, as I began my journey to my first of two books about them ( The Starbucks Experience and later Leading the Starbucks Way ), friends and colleagues are quick to contact me whenever Starbucks makes the news. 2) Drive Profitability – Every customer should be treated caringly and with respect.

Loyalty Programs 100

Loyalty Programs Loyalty Rewards Programs How To 100

InMoment XI

DECEMBER 9, 2024

Generative AI is making waves, societal shifts are redefining expectations, and customer experience design is evolving beyond transactions into transformative journeys. Lets dive into the hottest trends and their implications for experience improvement. Aligning experiences with these principles fosters loyalty.

Trends 195

Trends Self Service Roadmap Customer Centricity 195

Experience Investigators by 360Connext

FEBRUARY 9, 2021

Customer experience is the sum of each interaction a customer has with your brand, and how they feel about it. The way to leverage this is to understand that intentional, proactive and positive customer experience design leads to real results for your organization AND your customers.

Customer Experience 261

Customer Experience Net Promoter Score Effort Score Culture 261

SurveySparrow

JUNE 30, 2023

Welcome to the captivating world of customer experience design, where we turn mundane interactions into extraordinary adventures. But, we will be unleashing our creativity to design experiences that will have your customers grinning from ear to ear. Now, we won’t be donning capes or fighting villains.

Customer Experience Design 52

Customer Experience Design Customer Experience Effort Score Customer Journeys 52

ECXO

MARCH 21, 2023

Overall, by placing an emphasis on design and incorporating it into all aspects of the organisation, businesses can create products and services that generate adoption and growth and provide a positive and more adoptable customer experience.

B2B 284

B2B Customer Experience Roadmap Net Promoter Score 284

MyCustomer

MAY 31, 2023

Customers are the lifeblood of any business, and providing them with a great experience can lead to increased loyalty, higher satisfaction. 31st May 2023 By Simon Fraser

Customer Experience Design 71

Customer Experience Design Customer Experience Loyalty Customers 71

Experience Investigators by 360Connext

NOVEMBER 2, 2021

Your personas ideally include customers with different abilities to help leaders understand and design experiences for all. Challenge # 3 – The Fantasy Customer. I’ve seen a lot of personas that paint an absolute picture of the perfect customer. What challenges have you faced when designing personas?

Customer Journeys 375

Customer Journeys Culture B2B B2C 375

Michelli Experience

APRIL 11, 2017

I also suggested that from my vantage point the Net Promoter Score® (which is calculated using a single question about likelihood to recommend) has greater predictive value for customer loyalty (return business and future spend) than it does about advocacy (referrals). Don’t forget the WIIFM.

Customer Care 230

Customer Care Brands Net Promoter Score Social Media 230

Beyond Philosophy

NOVEMBER 24, 2014

This budget is earmarked to exceed Customer Expectations. These resources enable the team to take action in cases where it is needed to surprise and delight Customers. The Only Expectations That Matter in Customer Experience Design. How to Make or Break Your Customer Experience.

Customer Expectations 167

Customer Expectations Net Promoter Score Customer Centricity CEM 167

Kayako

JANUARY 17, 2018

Metrics like leads, revenue, and sales put a large emphasis on customer acquisition. That means many teams focus more on winning customers than on keeping them happy. NPS measures customer loyalty. It can help elevate customer experience to the realm of measurable business goals.

Customer Experience 448

Customer Experience Net Promoter Score NPS Touchpoint 448

ShepHyken

FEBRUARY 20, 2024

Whether you take care of the issue yourself or pass it on to someone else, recognize that you play a very important role in the customer’s journey from experiencing a Moment of Misery™ to experiencing a Moment of Magic®. Time Well Spent Last year, I interviewed Aransas Savas on Amazing Business Radio.

Metrics 161

Metrics Customer Service Measurement NPS 161

InMoment XI

DECEMBER 3, 2024

For example, tracking NPS to determine the success of recent loyalty efforts. For example, training employees to adopt a customer-centric approach and rewarding their work to motivate them. For example, following up with disgruntled customers and updating a product feature to fit client needs.

Customer Experience 195

Customer Experience Customer Journeys Competitive Advantage Customer Centricity 195

Michelli Experience

MARCH 1, 2016

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Loyalty Programs 100

Loyalty Programs Loyalty How To Customers 100

BlueOcean

JANUARY 6, 2020

The graphic below shows the “spider web” appearance of today’s typical customer journey. The good news, according to Gartner insight, is that channel switching isn’t actually hurting customer loyalty. To put it simply: focus on your holistic customer experience design before you add new channels.

Omni-Channel 177

Omni-Channel Customer Care Self Service Wait Times 177

Michelli Experience

SEPTEMBER 5, 2017

Relevance to Customer Experience Design. Implicit biases mean life or death in healthcare and they likely also have a meaningful impact on your customers. As a customer experience designer, I’ve been blessed to work with many Fortune 500 companies who are rich with talented “design thinkers.”

Customer Experience Design 127

Customer Experience Design Hospitality User Experience Healthcare 127

Michelli Experience

MARCH 9, 2016

While political candidates have been making headlines challenging one another on the comparative “size of their hands” – a client of mine has demonstrated it really is the size of one’s heart that matters.

Engagement 100

Engagement Insurance Loyalty Employee Engagement 100

Beyond Philosophy

OCTOBER 14, 2014

How a customer feels about the company is an integral part of their loyalty to it. So to have trust, then your Customer Experience needs to include ways to build feelings of safety and acceptance to give customers the confidence in your organization that they need to form loyalty to you.

Data 131

Data CEM Loyalty Consulting 131

Beyond Philosophy

OCTOBER 2, 2017

Embracing the all-encompassing nature of Customers’ irrationality. Realizing the only way to build Customer loyalty is through Customer memories. Realizing the only way to build customer loyalty is through customer memories. Every Customer Experience professional wants to build customer loyalty.

Customer Experience Professionals 229

Customer Experience Professionals Trends Customer Experience Rewards Programs 229

Pretium Solutions

OCTOBER 16, 2012

Is it my bad luck when I choose the wrong line, or is it poor customer experience design? I challenge you to examine all your customer experience touchpoints. Have you created a customer experience infrastructure that builds customer loyalty, or does your customer experience system tear customer loyalty to shreds?

Loyalty 49

Loyalty Customer Experience Customer Service Touchpoint 49

Beyond Philosophy

JUNE 28, 2019

His psychology-based research shows us the wealth of knowledge available to us when we measure customer emotions in real time. So much is revealed from our facial expression in the moment, and it can be essential to your Customer Experience design strategy.

Measurement 121

Measurement Analysis Study Customer Experience Design 121

transcosmos Information Systems

FEBRUARY 20, 2017

The Center for Client Retention is run by its founder, Richard Shapiro, a leading authority in the area of customer satisfaction and loyalty. The website has customer service articles and other resources on customer satisfaction and retention like videos and studies. Smith+Co is a customer experience design consultancy.

Customer Service 98

Customer Service Self Service e-support Infographics 98

Beyond Philosophy

JULY 11, 2020

I love the subject of customer memories. From how they form to how they change to how they drive your customer loyalty, customer memories are a crucial aspect of your Customer Experience. Define what you want a customer to remember. First, choose what you want the customer to remember.

Management 140

Management Customer Experience Design Customers Connections 140

Beyond Philosophy

JULY 16, 2020

We wrote about memory in our latest book, The Intuitive Customer , as one of the seven imperatives. Customer loyalty is a function of memory. Also, memories of Customers Experiences are the result of the Peak-End Rule, introduced by Nobel-Prize winning economist Professor Daniel Kahneman.

How To 194

How To Training Consulting Feedback 194

Beyond Philosophy

MAY 24, 2019

The Massive Importance of Memory in a Customer’s Experience. Customer loyalty is a function of customers’ memories. That is to say, customers don’t choose your experience over another; customers choose the memory of your experience over another.

Loyalty 100

Loyalty Customer Experience Design Consulting Customer Experience 100

Maz Iqbal

NOVEMBER 13, 2014

In so doing, these folks will make it easy and enriching for customers to do business with that organisation. And in the process the organisation will both generate customer loyalty and reduce waste – doing stuff that costs money but does not create value for customers from the customer point of view.

Customer Experience 92

Customer Experience Case Study Customer Philosophy Banking 92

Beyond Philosophy

MAY 17, 2019

Moreover, when we are tired or distracted, we have even less patience for tricky Customer Experiences. Many times, when there is too much friction in a Customer Experience design, we give up and walk away—a result that is not doing your Customer Loyalty any favors, not to mention your bottom line.

Consulting 107

Consulting Customer Experience Design Loyalty Customer Experience 107

Beyond Philosophy

MAY 1, 2017

While organizations are starting to accept that customers buy emotionally, 3.2 Many organizations have not defined the particular feeling that they wish to evoke with their customer experience (a huge mistake), 2.8 Imperative 2: Embrace the all-encompassing nature of customers’ irrationality. out of five. out of five.

Effort Score 133

Effort Score Customers Loyalty Customer Experience 133

BlueOcean

NOVEMBER 29, 2023

When your customer first interacts with our customer care team, we want them to fall in love with your brand or remember why they loved your brand in the first place. We want to deliver an experience that makes them feel heard, deliver the resolution they need, and inspire long-term brand loyalty. (If

Contact Center 156

Contact Center Multi-Channel Strategy Self Service 156

BlueOcean

MARCH 13, 2023

Like most people in the customer care sector, we are diving deep into where ChatGPT fits, or might fit, into the contact center world. The question of the moment is: what role is ChatGPT going to play in delivering a loyalty-building customer experience? So let’s get into it.

Contact Center 156

Contact Center Customer Experience Self Service Chatbots 156

Beyond Philosophy

MAY 10, 2019

This episode of The Intuitive Customer explores why that is at a psychological level and what you can do about it in your Customer Experience Design. Managing uncertain moments in your Customer Experience design is essential. The post Are You Managing This Key Driver of Poor Experience?

Management 87

Management Customer Experience Design Insurance Government 87

Michelli Experience

AUGUST 15, 2018

Experience design keys for the future. My work in customer experience design has spanned decades, industries, and continents. Experience Design Defined. If you would like to discuss your experience design opportunities and processes, I would love to set aside time to chat.

Automotive 100

Automotive Hospitality Customer Experience Design Loyalty 100

Michelli Experience

APRIL 14, 2017

These emotions lead to loyalty, advocacy, and love. The technologists tell brands: We can detect if your customers are experiencing Joy, Sadness, and Fear. Unfortunately, neither group provides the answer to the fundamental question: Which actions lead to a positive emotional experience? As you can see, there is a disconnect!

Analysis 223

Analysis Feedback Effort Score NPS 223

Michelli Experience

APRIL 11, 2017

I also suggested that from my vantage point the Net Promoter Score® (which is calculated using a single question about likelihood to recommend) has greater predictive value for customer loyalty (return business and future spend) than it does about advocacy (referrals). Don’t forget the WIIFM.

Customer Care 133

Customer Care Brands Net Promoter Score Social Media 133

eglobalis

DECEMBER 4, 2018

Best Customer Experience Books of 2018 and What to Look Out for in 2019. The post Best Customer Experience Books of 2018 and What to Look Out for in 2019 appeared first on Eglobalis.

Customer Experience 399

Customer Experience Customers Customer Experience Design Customer relationships 399

Pretium Solutions

OCTOBER 16, 2012

Is it my bad luck when I choose the wrong line, or is it poor customer experience design? I challenge you to examine all your customer experience touchpoints. Have you created a customer experience infrastructure that builds customer loyalty, or does your customer experience system tear customer loyalty to shreds?

Loyalty 40

Loyalty Customer Experience Customer Service Touchpoint 40

Pretium Solutions

OCTOBER 16, 2012

Is it my bad luck when I choose the wrong line, or is it poor customer experience design? I challenge you to examine all your customer experience touchpoints. Have you created a customer experience infrastructure that builds customer loyalty, or does your customer experience system tear customer loyalty to shreds?

Loyalty 40

Loyalty Customer Experience Customer Service Touchpoint 40

Michelli Experience

NOVEMBER 1, 2016

In his 1943 paper, “A Theory of Human Motivation”, Abraham Maslow foreshadowed a key ingredient to modern customer experience design. In essence, once you are able to meet a customers’ basic or functional need…there are higher needs you can address to drive their loyalty with your brand.

Connections 100

Connections Social Media Video Customer Experience Design 100