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21 surefire tips to boost your restaurant social media marketing efforts

BirdEye

Restaurant social media marketing is not just about posting a few pictures of food anymoreits about creating a space where your customers connect, trust, and get inspired to visit. Table of contents Why restaurant social media marketing is important?

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Social media marketing for hotels: Strategies that get results

BirdEye

Today’s digital world makes social media marketing for hotels essential to their growth strategy. But it’s not just about showcasing your property; social media is now most travelers’ primary source of travel inspiration. It's about building real connections and driving strong social media engagement.

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How to close more deals with real estate social media marketing

BirdEye

In 2025, real estate social media marketing is no longer optionalit’s essential. With more potential buyers scrolling through social media platforms than ever, real estate agents and businesses must establish a strong social media presence to capture attention, build relationships, and generate leads.

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Ahead of the Curve: MarTech-Driven Customer Experience Evolution

eglobalis

Eleven Key Technologies Enhancing Customer Experience Marketing Automation Platforms Marketing automation tools like Marketo and HubSpot streamline repetitive marketing tasks such as email campaigns, social media posting, and lead nurturing.

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9 ways to drive social media reviews and turn likes into loyalty

BirdEye

Driving social media reviews requires more than just asking customers for feedback. You’ll learn proven frameworks for driving genuine social media reviews in this guide. Bottom Line Up Front (BLUF) Customers don't leave reviews to benefit youthey do it to help others make better decisions.

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Hyperlocal social media marketing for local businesses

BirdEye

Knowing your customers on a personal level isn’t just a perk of running a local business; it’s your superpower. Hyperlocal social media marketing allows you to harness this power, turning every digital interaction into a meaningful engagement. Table of contents What is hyperlocal social media marketing?

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Your A-Z guide about social media reputation management 

BirdEye

Social media reputation management continues to be the lifeblood of enhancing your overall online reputation. Because they have 75 unique social media accounts across Facebook, Instagram, and Twitter, they must tailor all of their content to match each local audience’s specific needs and preferences.