Upstream Works

MARCH 21, 2019

We can translate these factors into four elements of a successful Customer Experience Management approach – one that is applicable to any industry – whether we’re talking about guests, patrons, customers, patients, or members. Actionable Insights, Customer Journey Analytics, and Platform for Growth.

Customer Experience Management 92

Customer Experience Management Self Service Strategy Customer Experience 92

Experience Matters

APRIL 7, 2015

Today we announced the results of the 2015 Temkin Group CX Vendor Excellence Awards. Once again we had a great group of nominees, making the scoring difficult for the judges. In its third year, these awards recognize companies that provide products and services that help companies improve the customer experience they deliver.

Groups 120

Groups Multi-Channel Omni-Channel CEM 120

Comm100

DECEMBER 14, 2017

Companies should put in place some methods of getting feedback from customers, ideally covering both qualitative and quantitative outputs which can then be measured against at the completion of the change project. This can be done using surveys, questionnaires and focus groups, for example. These need to be quantifiable to prove ROI.

Customer Experience 333

Customer Experience Strategy How To Effort Score 333

Experience Investigators by 360Connext

FEBRUARY 9, 2021

This means customer experience done well can meaningfully improve your organization’s bottom line , while customer experience left ignored can meaningfully hurt it. The Three Areas of ROI. What is the return on the investment of customer experience? More Types of Customer Experience ROI.

Customer Experience 261

Customer Experience Net Promoter Score Effort Score Culture 261

CX Journey

MARCH 13, 2019

According to CX Network’s latest Annual Global State of CX Report , showing return on investment (ROI) from CX projects is one of the top challenges troubling CX practitioners. Evidencing ROI was highlighted by almost half of the respondents as the biggest block to gaining approval for future CX investments.

Customer Experience 151

Customer Experience ROI NPS Return on Investment 151

ClearAction

NOVEMBER 14, 2017

Customer Experience ROI Opportunities on B2B Touchpoints Lynn Hunsaker. Are you accelerating repurchases through your customer experience touch-points with industrial customers? 4 Steps to Customer Experience ROI. Capture customers’ informal post-purchase comments.

Touchpoint 59

Touchpoint ROI B2B Customer Experience 59

GetFeedback

MAY 9, 2019

This means building trust with your customer, understanding their needs, and adapting to nurture that bond. In other words, treat your customer like a person and not a persona. What is customer experience management (CXM)? . This term is often used interchangeably with customer experience program.

Customer Experience 337

Customer Experience Customer Journeys Effort Score Metrics 337

ClearAction

SEPTEMBER 22, 2022

CX Annuities Solve CX ROI & Tenure Dilemmas Lynn Hunsaker. CX annuities is a phrase I coined to represent massive savings and impressive gains available through a different approach to management of customer, partner, and employee experience. Even so, experience managers grapple with demonstrating ROI.

ROI 62

ROI Sports Loyalty Programs Touchpoint 62

ClearAction

DECEMBER 19, 2014

I've had both delightful and frustrating experiences on such outings, with the best outcomes from taking a bit of time up-front to figure it out together. The value of passion cannot be underestimated, but strong emotions are a double-edged sword when it comes to taking a group on a journey. Customer Experience Maturity Roadmap.

Strategy 116

Strategy Customer Experience ROI Sports 116

CloudCherry

DECEMBER 1, 2018

It’s even more difficult to measure the impact introducing proactive service has on the customer experience. Integrating your ticketing data with your CX data can help prove the ROI of proactive initiatives. Personalized marketing automation. 90% of consumers find personalization appealing , according to a 2018 Epsilon study.

CEM 186

CEM CRM ROI Survey 186

GetFeedback

JANUARY 12, 2020

Done right, it gives an end-to-end view of the customer experience that can reveal weakness within or between touchpoints, or in the complete journey. . Research from McKinsey suggests that the best ROI on CX improvements come from improving the end-to-end journey: . Best wishes, and have a good trip!

Customer Journeys 221

Customer Journeys How To Touchpoint Airlines 221

Lumoa

APRIL 24, 2018

You want to see a complete view of your customers, what's going on, trends, etc. to be able to identify actionable insights on which you can take action to improve the customer experience." Janne Ohtonen Director of Customer Experience Management at Openet. linkedin twitter Why ? linkedin Why? linkedin Why?

System 317

System Effort Score NPS Net Promoter Score 317

CloudCherry

NOVEMBER 13, 2018

It’s even more difficult to measure the impact introducing proactive service has on the customer experience. Integrating your ticketing data with your CX data can help prove the ROI of proactive initiatives. Personalized marketing automation. 90% of consumers find personalization appealing , according to a 2018 Epsilon study.

CEM 170

CEM CRM ROI Survey 170

Comm100

DECEMBER 12, 2017

Quality management requires measurable and clear objectives that will be used to calculate ROI. Starting a customer experience project without the right goals will jeopardize the life cycle of the project. Some of the most common customer experience objectives, in order of popularity, are: Organic growth.

Training 148

Training Customer Experience Customer Journeys How To 148

CX Centric

JULY 27, 2023

Nate Brown the Chief Experience Officer of Officium Labs was the keynote speaker for the Roi of the CX online event. Nate is passionate about helping employees to understand the customer journey and how they play a role in improving it. It is with Customer Experience Management with which CX becomes scientific, Nate mentions.

ROI 52

ROI Customer Journeys Customer Experience Case Study 52

ClearAction

JANUARY 14, 2015

State of Business-to-Business Customer Experience Management. How relevant are the trendiest customer experience management (CXM) practices in business-to-business (B2B) companies? Trendy Customer Experience Management. Need for a Customer Experience Management Strategy Model.

Customer Experience Management 48

Customer Experience Management Customer Experience Management B2B 48

SurveySparrow

JULY 17, 2019

More than half of these burning issues that you are running after are from the lack of proper customer experience management system in place. Worry not, where humans can’t help, a customer experience management software can! Customer Experience Management Software #1 SurveySparrow.

Customer Experience Management 55

Customer Experience Management Software Customer Experience Management 55

Lumoa

MARCH 12, 2023

6 Customer Experience platforms to consider in 2023 Lumoa Lumoa is a feedback analytics tool with functionalities that expand into customer experience management, such as surveys, impact calculation, alert notifications, and task assignment. Be strategic and you’ll increase your odds of success!

Customer Experience 195

Customer Experience Customer Journeys NPS Analytics 195

ClearAction

MARCH 24, 2017

Value Chain Solution to VoC ROI Lynn Hunsaker. Voice-of-the-customer (VoC) ROI can be elusive unless you’re adamantly driving customer experience transformation. The key to VoC maturity and ROI is not sophistication or breadth of market research. That is what customers reward.

ROI 48

ROI Effort Score B2B Customer Journeys 48

ClearAction

AUGUST 29, 2015

3 Types of Customer Experience Action Essential to ROI. If your recipe for customer experience ROI does not call for 3 types of action, it will probably flop. Addressing one at a time can help you save one customer at a time from defecting to your competition.

ROI 48

ROI Omni-Channel Customer Experience Employee Engagement 48

ClearAction

MAY 31, 2015

Breaking Down Silos for Customer Experience Management. Since customers see their experience as a horizontal series of steps (journey), are silos of experts across the company negatively affecting customer experience? Customer Experience Improvement is a Team Sport. " Costs of Silos.

Customer Experience Management 48

Customer Experience Management Customer Experience Management Effort Score 48

delighted

MARCH 4, 2020

These are the challenges that effective Customer Experience Management (CXM) can solve. CXM is the strategy behind gaining data on what customers are experiencing and using that information to improve how your business delivers on customer expectations. Customer Experience Management (CXM) is the answer.

Customer Experience Management 52

Customer Experience Management Customer Experience Management Customer Journeys 52

ClearAction

JANUARY 20, 2020

2020 Customer Experience: 20 Wishes Lynn Hunsaker. 2020 customer experience management is at a turning point. Forces on customers and business may otherwise make some turns that leave you behind. Here are 20 wishes for superior customer experience management in the 2020s: 1) Redefine Customer Experience.

Customer Experience 120

Customer Experience Analysis Customers Metrics 120

BirdEye

DECEMBER 19, 2024

They needed an automated solution to collect, manage, and leverage guest reviews while maintaining their reputation for exceptional hospitality. Stephanie Holmes, Director of Guest Services, Fireman Hospitality Group Listing AI Accurate listing management is crucial for businesses looking to maintain a strong local presence.

Strategy 52

Strategy Marketing Social Media Hospitality 52

InMoment XI

OCTOBER 9, 2024

Categorizing and analyzing feedback is a great way to identify aspects of your operations that are creating pain points for customers. It enables you to manage dissatisfied customers. Collecting feedback is the first step to successful customer experience management. Prioritizing feedback for business goals.

Feedback 195

Feedback How To Social Media B2C 195

BirdEye

NOVEMBER 27, 2023

Organizations that effectively use customer feedback data to improve operations can expect a boost to their performance. Studies have shown that companies leveraging analytics and reporting tools experience an ROI increase of 25%.

Report 115

Report Social Media Multi-Channel Net Promoter Score 115

Michel Falcon Experience

OCTOBER 23, 2014

I examined companies like Starbucks and Zappos in awe of how they grew to become a world-renowned, customer focused organization. As I say in many of my keynote speeches, the primary reason I devoted my career to customer experience management is because it earns greater profits and revenue. What’s the ROI?

Course 154

Course Training Competitive Advantage Employee Experience 154

BirdEye

OCTOBER 28, 2022

We’ll cover the basics of Seller Ratings and give you the tools you need to calculate the ROI when using Seller Ratings on your Google Ads. How to calculate the ROI of your Google Seller Ratings Use Google Seller Ratings to your advantage Frequently asked questions Understand the importance of reviews with Birdeye.

Measurement 98

Measurement How To ROI Comparison 98

delighted

MARCH 4, 2020

These are the challenges that effective Customer Experience Management (CXM) can solve. CXM is the strategy behind gaining data on what customers are experiencing and using that information to improve how your business delivers on customer expectations. Customer Experience Management (CXM) is the answer.

Customer Experience Management 44

Customer Experience Management Customer Experience Management Customer Journeys 44

BirdEye

JANUARY 12, 2024

This approach reduces the waste of resources on uninterested demographics and enhances ROI by targeting users with a higher propensity to respond to your local offerings. Leverage online resources, workshops, and community business groups to enhance your knowledge. Avoid scattershot posting to generic groups.

Social Media 109

Social Media Marketing Advertising Trends 109

ClearAction

DECEMBER 16, 2017

B2B Customer Experience: Do This, Not That Lynn Hunsaker. Is business-to-business customer experience management (B2B CXM) a watered-down or a souped-up version of consumer experience management? From the ClearAction Business-to-Business Customer Experience Management Benchmarking Study.

B2B 86

B2B Customer Experience Customer Journeys Customer Experience Management 86

Comm100

APRIL 26, 2020

In fact, according to Forrester , 72% of businesses say that improving the customer experience is their number one priority. And by the close of 2020, CX is forecast to overtake product and price as the key brand differentiator, according to Jacada Group. There is no other group like it! Why is this? Yes, goodness.

Omni-Channel 130

Omni-Channel Culture Customer Centricity Self Service 130

SurveySensum

FEBRUARY 17, 2025

By using techniques like Latent Dirichlet Allocation (LDA), topic modeling groups words that frequently appear together, allowing the system to discover hidden topics within large datasets. This step can help businesses identify trending themes or popular issues among customers. Reduce manual effort and speed up decision-making.

Analytics 52

Analytics Tools Multi-Channel Analysis 52

CX Journey

MARCH 13, 2019

According to CX Network’s latest Annual Global State of CX Report , showing return on investment (ROI) from CX projects is one of the top challenges troubling CX practitioners. Evidencing ROI was highlighted by almost half of the respondents as the biggest block to gaining approval for future CX investments.

Customer Experience 81

Customer Experience ROI NPS Return on Investment 81

BirdEye

MARCH 28, 2025

Solution : Use a citation tracker or a listing management tool like Birdeye Listings AI to scan the major directories and listing sites for mentions and upload consistent information across locations. Example : Foundation Partners Group standardized NAP across 250 locations and saw a measurable lift in Maps visibility and discovery searches.

Multi-Channel 52

Multi-Channel Social Media Tips Brands 52

Clarabridge

MARCH 21, 2017

And while customer experience management (CEM) activities should be data-driven, it is hard to figure out which data to use. What is the right customer experience data to measure? Follow these guidelines to get started: Focus on sources not analyzed by other groups. Big data can be overwhelming.

Omni-Channel 61

Omni-Channel CEM Data Customer Experience 61

ClearAction

JANUARY 6, 2021

Another interesting thing about this list of obvious CX excellence needs is it’s not necessarily in the average customer experience manager’s scope of control or influence. Similar disagreement would occur with the idea that your employee experience equals HR’s resolution of your complaints.

Tips 77

Tips Customer Experience Net Promoter Score Customer Journeys 77