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10 Best Customer Experience Books

Lumoa

I wanted to share the tactics and tools I teach in my speeches, as well as what my team teaches in our customer service workshops. Specifically, included in the tips and strategies in the book are our top culture-changing tools that move an organization to be more customer-focused.” Customer service is not a department.

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Why #CX Transformations Fail

CX Journey

And customers are still complaining. In other words, customer experience improvement efforts are failing. We advocate, as customer experience professionals, getting to the root cause of issues. Customers and the voice of the customer need to be woven into all you do. Let's start with customers."

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The Art of Selling CX

Horizon CX

The Crucial Link Between CX and Strategic Goals: Effectively advocating for customer-centric strategies involves aligning proposals with the overarching strategic goals and objectives of the organization. These organizations prioritize understanding and meeting customer needs, leading to increased customer satisfaction and loyalty.

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18 Reasons to Map Customer Journeys

CX Journey

Or are you still wondering why it''s an important tool to have in your customer experience management toolbox? I think customer experience professionals have made huge inroads in that regard this year. Journey maps are a valuable tool in your company''s effort to improve the customer experience.

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Customer Experience Influencers You Must Follow – Part 1

Customer Guru

He has extensive experience in retail, wholesale, franchising, and small business and has a strong belief in positive customer experience. She has over 16 years of experience in areas of market research, program management, marketing, instructional design, and training. Aimee Lucas Follow @Aimee_Lucas.

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Customer Experience Influencers You Must Follow – Part 2

Customer Guru

The CXPA Board of Directors member has expertise in ’embedding customer experience DNA in company culture’ – she has successfully led company-wide customer experience at Applied Materials. Its original version was the cornerstone of the 2012 book “Outside In: The Power of Putting Customers at the Center of Your Business.”

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Engagement and Culture are Related, But Different

CX Journey

(Storytelling), or “We hire people who care about the customer.” Engagement, Culture, and Customer Focus: Three Amigos Put another way, to drive employee engagement, you need to concentrate on helping employees feel motivated in performing their work. customer experience employee engagement employee experience'

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