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Underpinned by a rock-solid customerexperience strategy, deliberate and differentiated customerexperiences deliver business results by growing brand loyalty organically, by focusing on customer success, customer effort and customer emotion.
Issues with the customer-experienced IT quickly become business incidents and require robust business processes and systems to ensure the experience of a potentially large number of customers is not at risk. It’s the holidays, so it is a great time to REWARD your customers! You do not want your agents surprised!
For example, many retailers send a welcome email after you sign up for their rewardsprogram. Instead of making people wait to use a discount code, let them use a new-member reward right away in the store simply by being connected to their account. Grow beyond crisis communications.
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