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The Impact of “Big Data” on Voice of Customer

InMoment XI

The availability of “big data” means marketers and customer experience professionals have the potential to gain deeper insight into customer behavior. With the growth of digital transactions, more consumer data is becoming available through smartphones, GPS, mobile banking, etc.

article thumbnail

The Impact of “Big Data” on Voice of Customer

InMoment XI

The availability of “big data” means marketers and customer experience professionals have the potential to gain deeper insight into customer behavior. With the growth of digital transactions, more consumer data is becoming available through smartphones, GPS, mobile banking, etc.

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article thumbnail

The Impact of “Big Data” on Voice of Customer

InMoment XI

The availability of “big data” means marketers and customer experience professionals have the potential to gain deeper insight into customer behavior. With the growth of digital transactions, more consumer data is becoming available through smartphones, GPS, mobile banking, etc.

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Do You Need a Customer Experience Manager?

InMoment XI

A customer experience manager determines, implements, and refines the customer experience strategy to ensure that all customer interactions with a company are seamless, satisfying, and aligned with the organizations values. If it doesn’t, click on the download button. Download Now Exit this form 3.

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Closing the Outer Loop with the Six Sigma Methodology

InMoment XI

With Six Sigma we typically ask 3 questions: Is there a gap between the current process and the customer expectations around that process? You should be able to answer the first question with your voice of customer data, meaning you should be able to work out what issues are causing the most dissatisfaction across your customer base.

Analysis 370
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Highlights from Day One at VoCFusion 2012

InMoment XI

More than 350 Voice of Customer (VOC) and customer experience professionals gathered today at the Metropolitan Hotel in Las Vegas for the first day of VoCFusion 2012.

Hotels 150
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Highlights from Day One at VoCFusion 2012

InMoment XI

More than 350 Voice of Customer (VOC) and customer experience professionals gathered today at the Metropolitan Hotel in Las Vegas for the first day of VoCFusion 2012.

Hotels 150