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After listening to what the customer wants, acknowledge them, which is the Yes. Let’s say I contact my wireless phone provider. The customerservice rep appears to be very knowledgeable and gives me the information I need. If you were paying attention, you might notice that I didn’t call my wireless provider.
My Comment: This is a fascinating article with a focus on customerservice delivered through social channels. The authors started by surveying 400,000 customers who interacted with brands in the airline and wireless industries to find out how much more customers would spend if they received better service.
That is what will turn a good customer experience into a great customer experience. It Might Be Your Secret Customer Score by Khadeeja Safdar. WSJ) Retailers, wireless carriers and others crunch data to determine what shoppers are worth for the long term—and how well to treat them. On Hold for 45 Minutes?
His Customer Insight work is focused on developing innovative segmentation, targeting, analysis, and measurement solutions. Arie’s key consulting clients included: Prodigy, Safeway, FedEx, USAA, Capital One, BT Wireless (O2), Sumsung Card, LG Capital, and many more. Jeff helps clients develop customer-focused cultures.
His Customer Insight work is focused on developing innovative segmentation, targeting, analysis, and measurement solutions. Arie’s key consulting clients included: Prodigy, Safeway, FedEx, USAA, Capital One, BT Wireless (O2), Sumsung Card, LG Capital, and many more. Jeff helps clients develop customer-focused cultures.
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