InMoment XI

SEPTEMBER 19, 2024

End-to-End Customer Experience vs Customer Journey The difference between end-to-end customer experience and the customer journey is that one of them is business-focused while the other is customer-focused. The customer journey maps out the path a customer takes and focuses on individual touchpoints.

Customer Journeys 195

Customer Journeys Customer Experience Social Media Banking 195

ShepHyken

DECEMBER 26, 2016

As I always say, what’s happening on the inside of an organization is felt on the outside by the customer. 10 ways Volkswagen’s first chief customer officer is driving a new experience agenda by Nadia Cameron. Building lasting customer loyalty requires a multifaceted analytical approach. Follow on Twitter: @Hyken.

Chief Customer Officer 83

Chief Customer Officer Customer Service Lifetime Customer Loyalty 83

SurveySensum

JULY 14, 2020

He is an author of Moments of Magic®, The Loyal Customer, The Cult of the Customer, The Amazement Revolution, Amaze Every Customer Every Time, Be Amazing or Go Home, and The Convenience Revolution and a creator of a customer service training program, Customer Focus , aiming to help clients build a customer service culture and loyalty mindset.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Verint

DECEMBER 19, 2017

If it isn’t already, community should be a critical part of your digital strategy for customer service and for digital marketing. I can potentially turn a one-time customer into a lifetime customer by helping them feel empowered, cared for and valued. Happy listening!

Self Service 37

Self Service Competitive Advantage Lifetime Customer Customer Care 37

CSM Magazine

AUGUST 10, 2017

We help organisations in media, retail, CPG and beyond to build vibrant customer insight communities. A great example is Bauer Media Group, which manages a global portfolio of more than 600 magazines including Heat and Empire, over 400 digital products and 50 radio and TV stations including Kiss and Magic. Possibly not.

Customer Insights 40

Customer Insights Customer relationships CRM Comparison 40

Beyond Philosophy

DECEMBER 23, 2015

Studies by Strativity, and other consulting organizations, among corporate executives have identified the financial benefits of increasing customer experience management-related resources. Further, the CCO’s operating parameters will include the complete span of a customer’s life.

Chief Customer Officer 60

Chief Customer Officer Omni-Channel Customer Centricity Consulting 60

SmartKarrot

OCTOBER 1, 2021

While it is true that revenue and profits are primary KPIs for the majority of businesses, it is vital to incorporate customer experience metrics that can measure the success to enhance your customer experience. Invest in customer journey mapping. Designing the products with the customers’ needs in mind.

Customer Centricity 11

Customer Centricity Customer Journeys Customer Experience Net Promoter Score 11