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Is Your Mission Customer-Focused, or an Empty Promise?

Experience Investigators by 360Connext

Consider these examples: The company is a leading content, commerce and technology company that provides customers easy and convenient access to books, magazines, newspapers and other content across its multi-channel distribution platform.- How do you want customers to experience your brand? Barnes & Noble. Nationwide.

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5 Top Customer Service Articles for the Week of May 6, 2019

ShepHyken

7 Ways to Retain Customers’ Trust and Build Up Brand Loyalty by Mike Kappel. How do you retain customers’ trust? An app can enhance customer engagement customers, create a personalized experience and influence loyalty. How Customer Service Needs to Evolve in the Subscription Economy by Wendy Shlensky.

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You May Not Know It, But You’re in the Subscription Business

ShepHyken

You renew your subscription to a magazine, a maintenance contract or a software program. What if renewal simply meant that the customer comes back—again and again? Shep Hyken is a customer service expert, keynote speaker, and New York Times bestselling business author. I have an idea about renewals. Follow on Twitter: @Hyken.

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Top 5 Customer Service & CX Articles for Week of September 2, 2024

ShepHyken

Helping Companies & Organizations Create an Amazing Customer-Focused Culture by CXO Magazine This week, we’re starting the Top Five roundup with a Bonus article. Actually, it’s more than an article, it’s an entire magazine devoted to CX. And I’m very proud that that CXO Magazine honored me with a cover story.

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5 Top Customer Service Articles for the Week of May 13, 2019

ShepHyken

Or, maybe a better question is: When should chat-bots replace humans for customer support? Seven Tips For Successful Customer Loyalty Programs In 2019 by Sallie Burnett. My Comment: My belief is that many customer loyalty programs are actually marketing programs. That’s not a bad thing. by Michael Stelzer.

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5 Top Customer Service Articles of the Week 6-14-2021

ShepHyken

Actual vs. Intended Customer Experience: The Major Disconnect by Tara Sporrer. MarTech Series) Harvard Business Review found that delighting your customers doesn’t build loyalty; reducing their effort—the work they must do to get their problem solved—does. Forget Brand Loyalty. As the title implies, forget brand loyalty.

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5 Top Customer Service Articles of the Week 9-6-2021

ShepHyken

The idea behind the article is to “delight” the customer, rather than to just serve them. A Customer Discovered Their $350 Lego Set was Missing Pieces. Magazine) Delight is maybe the most powerful thing you can do to generate loyalty among your customers. The Company’s Response Was Brilliant by Jason Aten.