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Building a Customer Experience (CX) Strategy

CX Accelerator

As you gather this information, bake in metrics so you can demonstrate to leadership the return on investment (ROI) of an enhanced customer experience. What if standards for every role could be defined by customer expectations rather than industry norms? Who can help you make this successful?

Strategy 261
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Celebrating Tony Hsieh's Contribution to CX

CX Accelerator

Zappos is a case study on how to create a customer-focused culture. It showed respect for the unhappy/unfit employee, for the other employees (colleagues), for the customer, and for the company. EX, CX, and return on investment all in one simple act! First, his innovative mindset towards customer service and CX.

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What the Hell is Customer Experience?

CX Journey

That translates nicely to customer focus and to delivering a consistently great customer experience. I believe that every company should strive to achieve this level of customer experience maturity , where we look at each other every day and say, "What the hell is customer experience?" It''s ridiculous.

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How Do You Solve 2020’s Most Common CX Problems? Start Here.

Experience Investigators by 360Connext

Your mission, if you choose to accept it, is to begin at the beginning, build your case, and create a coalition of customer-focused leaders. First, understand the true costs of NOT investing in customer experience. Related: Is Your Mission Customer-Focused, or an Empty Promise?

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Why Your CX Job is Probably on the Line This Year

Beyond Philosophy

Forrester predicted that one in four Customer Experience Professionals will lose their job in 2020. Why are so many Customer Experience professionals facing the ax this year? They have neglected to focus on return on investment for the initiatives they have implemented. . It is a bold prediction, and I agree with it.

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The cost of NOT focussing on Customer Experience

ijgolding

Wanting proof of the real financial benefit of a CX focused strategy is a very common requirement of those who run businesses – and so it should be. So the next time you are asked the million dollar question – ‘what is the benefit of our focus on CX?’

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Building a Customer Experience (CX) Strategy

CX Accelerator

As you gather this information, bake in metrics so you can demonstrate to leadership the return on investment (ROI) of an enhanced customer experience. What if standards for every role could be defined by customer expectations rather than industry norms? Who can help you make this successful? CX champions).

Strategy 182