Thematic

APRIL 1, 2025

Improving your customer experience starts with a strong customer insights strategy. In simple terms, this strategy is your game plan for collecting and leveraging customer insights to drive better decisions. Defining Clear Objectives for Your Customer Insights Strategy Every great strategy begins with a clear goal.

Customer Insights 62

Customer Insights Customer Journeys Strategy Social Media 62

Calabrio

MARCH 22, 2025

Ultimately, they must all be working in concert with each other, united by clear planning and goal-setting, effective measurement and reporting, and holistic optimization efforts that drive continuousand comprehensivecontact center improvement strategies. These insights shouldnt lead to better performance only in the contact center, though.

Contact Center 130

Contact Center Management Strategy Call Center 130

Retently

MARCH 17, 2025

Thats why the best CX reports balance quantitative data (stats, graphs, trends) with qualitative insights (customer feedback, sentiment analysis, and real examples). They track operational KPIs, not customer insights. Yet the real value comes from customer comments.

Report 90

Report How To Effort Score NPS 90

Lumoa

MARCH 31, 2021

We spend lots of time, energy, and effort getting feedback and insight from customers. Actionable insight: Feedback from customers reveals that 100 people have mentioned that the login function is not working properly. Example 3 Insight: Your NPS score dropped by 5 points last month.

Effort Score 195

Effort Score NPS Net Promoter Score Self Service 195

InMoment XI

JUNE 5, 2024

It assesses vendor scores based on three pillars: current product offering, strategy, and market presence , with subcategories that make up each pillar. Natural language understanding/NLU – InMoment supports 8 emotions, 11 intents, and has an effort model. Let’s go over where we stand apart.

Analytics 195

Analytics Effort Score Social Media Innovation 195

Lumoa

MARCH 20, 2018

sw bug fixes, wrong information corrected on the web site) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. more friendly behavior in customer service) Marketing to take the info into account in better targeting (e.g. A company usually follows a set of KPIs.

Net Promoter Score 268

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 268

Thematic

MARCH 30, 2025

They used a feedback analysis solution— Thematic —to unify and drill down into customer comments, helping them find exactly where a problem originates and what needs to be fixed. In doing so, Atlassian was able to derive actionable customer insights faster and more accurately.

Feedback 62

Feedback Effort Score Analysis Customer Centricity 62

Retently

OCTOBER 23, 2024

While the buyer journey lays out the roadmap for customer success, surveys help identify the hidden bumps along the way. They reveal pain points, areas for improvement, and opportunities to delight customers – whether it’s right after a purchase or a few weeks into product usage. Did customers have to search for too long?

Ecommerce 109

Ecommerce Survey Retail NPS 109

Thematic

FEBRUARY 24, 2025

That’s the power of customer experience insights—real-time feedback and data-driven analysis that help businesses understand what customers want, what frustrates them, and how to improve their journey. Companies that actively apply customer insights boost retention, loyalty, and competitive advantage.

Strategy 62

Strategy Customer Experience Social Media Handbook 62

Lumoa

OCTOBER 12, 2020

In order to maximize information received from the customer-facing team members of your business, it’s important to establish the customer feedback loop. What is the Customer Feedback Loop? The support team recognizes trends in a particular feature request as they notice customers get deeper and deeper in the product.

Feedback 195

Feedback How To NPS Customer Centricity 195

Lumoa

JANUARY 19, 2023

Future state mapping focuses on identifying the desired outcomes that an organization wishes to achieve as part of their customer experience strategy. It helps organizations create a roadmap for future development and determine what changes need to be made in order to reach those objectives.

Customer Experience 221

Customer Experience Net Promoter Score How To Customer Journeys 221

Lumoa

JANUARY 23, 2018

If you work in a big company with large number of customers (or users), you most probably receive a lot of feedback: people write about their experiences, complain about the things that do not work and tell about the things they love. Most companies collect feedback in some specific format, such as Net Promoter Score.

Analytics 285

Analytics NPS Financial Analysis 285

Experience Investigators by 360Connext

AUGUST 22, 2023

Discloser: This article uses affiliate links to LinkedIn Learning Most companies say they want to provide a great experience for their customers. They might even proclaim to put customers first or be customer-centric. But it’s worth the effort! The Voice of the Customer (VoC) will guide you to improve their experience.

Customer Experience 143

Customer Experience Effort Score Course Feedback 143

Retently

SEPTEMBER 3, 2024

PMF surveys guide our roadmap and help identify our Ideal Customer Profile (ICP), focusing our efforts on must-have features. By analyzing trends across customer segments, we adjust our offerings to stay relevant and meet specific customer needs.

B2B 152

B2B NPS Effort Score Survey 152

GetFeedback

FEBRUARY 15, 2019

It’s time to implement a Net Promoter Score (NPS) program. Net Promoter Score is a trusted measure of customer loyalty. It can help companies understand their audiences by quantifying customer sentiment toward products and services. The Net Promoter Score survey isn’t where the magic happens—it’s where it begins.

Net Promoter Score 150

Net Promoter Score NPS Effort Score How To 150

GetFeedback

JANUARY 27, 2020

Once you’ve gathered insights from your customer journey mapping, the next step is to set clear business goals and success metrics for your VoC program. Do you want deeper insights into customer churn? Are you concerned about high effort processes that may be driving customer attrition?

How To 221

How To Customer Journeys Feedback Survey 221

Customer Bliss

MAY 4, 2017

Tabitha Dunn currently serves as the Vice President of Customer Experience at Concur Technologies, an SAP company. With 15+ years of experience in the CX field, Tabitha also serves on the Board of Directors for the Customer Experience Professionals Association and is a Certified Customer Experience Professional (CCXP).

Leadership 160

Leadership Customer Experience Customer Journeys Net Promoter Score 160

InMoment XI

OCTOBER 9, 2024

Knowing how to collect customer feedback is crucial to delivering consistent value as a business and staying ahead of your competition. Why is Collecting Customer Feedback Important? Collecting customer feedback is important for businesses because it gives them a roadmap for boosting customer satisfaction and retention.

Feedback 195

Feedback How To Social Media B2C 195

Customer Bliss

AUGUST 23, 2018

In today’s conversation with Anand Sampat , the head of customer experience for c2c , a public London commuter train that services 40,000 daily commuters, we discuss how he manages the customer experience for a service that so many people rely on. 5 Steps to CX Management in the First 3 Months of Your Leadership Role.

Transportation 129

Transportation Industry Management Chief Customer Officer 129

Retently

MARCH 18, 2024

Not only do customer service surveys gather valuable feedback, but they also serve as potent market research tools. The captured insights are key in crafting strategies to enhance customer retention. Thus, businesses use three main types of customer service surveys to measure customer satisfaction and loyalty.

Survey 119

Survey Customer Service Strategy Effort Score 119

Lumoa

MARCH 20, 2018

sw bug fixes, wrong information corrected on the web site) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. more friendly behavior in customer service) Marketing to take the info into account in better targeting (e.g. A company usually follows a set of KPIs.

Net Promoter Score 150

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 150

Retently

MAY 2, 2023

Naturally, the higher the score, the more satisfied customers are. In the NPS system, clients who select a score of 9 or 10 are known as Promoters, those who choose a score of 8 or 7 are called Passives, while those who rate their experience as 0 to 6 are identified as Detractors.

Customer Journeys 133

Customer Journeys Survey Effort Score NPS 133

delighted

AUGUST 24, 2021

In some places, people may avoid giving ratings that are too harsh or too positive, and tend towards more average scores all the time.” The 7 types of sampling and response bias to avoid in customer surveys. Short and simple surveys will encourage your customers to provide truthful, thoughtful responses. Avoid leading questions.

Survey 95

Survey Strategy Net Promoter Score Effort Score 95

Thematic

MARCH 26, 2025

In particular, customer review analysis helps surface recurring themes and pain points shared in public feedback, giving teams a clearer picture of user sentiment. Without a structured feedback loop, businesses operate in the dark, relying on assumptions rather than real customer insights.

Feedback 62

Feedback Social Media Analysis Survey 62

NobelBiz

AUGUST 28, 2023

Real-Time Analytic tools provide insights into agent performance, customer sentiment, and channel effectiveness, allowing for quick adjustments and data-driven decisions. Speech and Text Analytics can monitor interactions, identify trends, and uncover customer insights, enhancing agent training and performance optimization.

Contact Center 98

Contact Center Omni-Channel Multi-Channel Self Service 98

Retently

JULY 28, 2019

Almost any business process improvement can be stripped down to a pretty simple formula: achieve more with less time and effort. Whether your team uses Retently or you’re just curious to learn more about customer feedback workflow automation, take a look at these practical ideas: 1. Automate the feedback loop.

Feedback 85

Feedback Effort Score Survey NPS 85

Zonka Feedback

OCTOBER 1, 2022

Deep dive into feedback data and identify customers’ pain points, so that you can work on them and resolve their concerns. Ask the right questions to know the real customer insights and be able to do what they really need and expect. In your Product Feedback Survey, don’t just ask customers to rate your product.

Feedback 96

Feedback Knowledge Base Social Media Roadmap 96

Thematic

DECEMBER 5, 2018

Seemingly, customer professionals lack proficiency in, or access to, three important data science skills: programming, mathematics, statistics. Customer professionals said their biggest barrier was the inability of translating customer insights into business operations. Develop a data roadmap and stick to it.

Customer Retention 96

Customer Retention Analytics Data Strategy 96

Thematic

MARCH 29, 2020

Solicited feedback can be quantitative (ratings, scores) if you are asking rating questions in surveys, or qualitative (text) if you are asking open-ended questions or running customer interviews. You could be soliciting feedback from your existing customers or target people via a panel. Solicited product feedback.

Feedback 111

Feedback How To Analysis e-support 111

Gainsight

MAY 3, 2020

Last week we were treated to a lively conversation with Eric de Jager, President at Harbor Products Group, and our very own Tyler McNally, VP of Customer Experience who really proved how vital it is for Product Leaders and Customer Success leaders to partner during these uncertain times. Traditional Factors.

Customer Success 59

Customer Success Customer Experience Roadmap ROI 59

SurveySensum

AUGUST 22, 2023

Here we’ll explore the power of conducting SaaS customer feedback, leveraging them through the best practices and strategies. All this can lead your SaaS companies to transform customer insights into tangible success. Feedback drives data-backed decisions, aligning your SaaS roadmap with what truly matters.

Feedback 52

Feedback Strategy Net Promoter Score B2B 52

SurveySparrow

JUNE 20, 2023

Define Your Objectives Before diving into the world of Customer Experience Dashboards, it’s crucial to define your goals and objectives. Identify the key metrics that align with your business objectives and customer experience strategy.

Customer Journeys 52

Customer Journeys Net Promoter Score Customer Experience Social Media 52

Retently

FEBRUARY 9, 2024

Effective customer feedback surveys require setting clear objectives, choosing suitable question types (e.g., To gather actionable customer insights, surveys should cover key areas such as product/service satisfaction, customer support experience, pricing perception, and brand loyalty and further be analyzed to drive improvement.

Feedback 92

Feedback Net Promoter Score Effort Score Customer Satisfaction 92

Wootric CX Blog

APRIL 7, 2021

In the world of software development, Product Managers must integrate customer insights — delights, frustrations, and pain points — into product development. During startup mode, it’s easy to interact with customers every day, inputting their feedback directly into product roadmaps. .

Feedback 52

Feedback Customer Journeys Management How To 52

ClearAction

AUGUST 6, 2019

They’re using customer journey insights to help the whole company align with customers, as described in my last article, Marketing’s Role in Employee & Customer Experience Journeys. Generating & Using Customer Insights. Analyzing Customer Insights.

Customer Journeys 48

Customer Journeys Marketing Effort Score Net Promoter Score 48

Thematic

MAY 19, 2022

Explaining spikes and drops in essential metrics are their bread and butter, as is helping product teams leverage data for deep customer insights. They empower the entire company to access user insights for product and customer experiences. implement is a Voice of the Customer (VOC) program for the product team.

Analysis 71

Analysis Net Promoter Score Feedback Self Service 71

Thematic

APRIL 3, 2024

Enhanced Customer Experiences: Understanding customer expectations at every touchpoint allows you to design seamless, enjoyable experiences that increase brand loyalty. Reduced Churn: Identifying the root causes of customer dissatisfaction enables you to proactively address issues, prevent customer loss, and preserve revenue.

Ecommerce 62

Ecommerce Analysis Social Media Effort Score 62