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NPS and Journey Analytics: 2 Key Elements Of Your Customer Insights Program

Kerry Bodine

If you read my last post , you’ll know that I credit the launch of Net Promoter Score® as one of three pivotal events that paved the way for the customer experience discipline. Use a mix of methods — and a mix of quantitative and qualitative data — to get the richest insights about your customers’ needs and expectations.

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To Unlock Customer Insights, Speak No Evil

Kerry Bodine

And sure, explaining or contradicting your customers isn’t truly evil, but it’s certainly counterproductive to unlocking customer insights. You’ll make the most of precious workshop time if the flow of information is primarily from customers to you. Here’s why: It wastes time.

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How VMware, Stitch Fix, and Red Bull Effectively Leverage Customer Insights

Alida

At our very own Insights Day event in San Francisco, some of our most successful customers—VMware, Stitch Fix, and Red Bull—all took to the stage to discuss how they each effectively leverage customer insights to establish strong relationships with stakeholders , create personalized customer experiences, and fuel product innovation.

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Customer Insights Explained: How They Shape Business Success

Thematic

This staggering statistic highlights why businesses must prioritize customer insights and invest in analysis tools to understand their audience better. So, what are customer insights? Customer insights are actionable understandings derived from customer data that help businesses improve their strategies.

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How “T-Rex Arms” Help Uncover Rich Customer Insights

Kerry Bodine

As my group realized I wasn’t going to do this for them, the inevitable miracle happened: one customer picked up a marker and started sketching. Can we make a page for upcoming events?” “We The others clustered around her in growing enthusiasm: “What about the calendar we talked about?” “Can

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Tabitha Dunn guest speaker for ECXO announced

ECXO

You are invited to our second event with the fantastic Tabitha Dunn , the Chief Customer Officer, Head of Customer Experience and Global Sales Excellence at Ericsson. SHARE ARTICLE. Share on facebook. Share on twitter. Share on linkedin. Share on email. Share on whatsapp. Tabitha Dunn guest speaker for ECXO announced.

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Happy CX Day 2021! How to be a Change Agent at Your Organization

Experience Investigators by 360Connext

What Does a Customer Experience Professional Do? Customer experience professionals have many different titles and many different job descriptions. There are CX leaders who focus primarily on customer insights, like Voice of the Customer programs. Challenge attendees to participate in some ways beyond the events.