Retently

NOVEMBER 29, 2024

Whatever the touchpoint, that first moment matters more than you think. Here’s the thing: customers rarely tell you outright what they thought during those crucial first moments. That’s where first impression surveys come to help. Each stage of the customer journey requires targeted questions that align with the interaction.

Survey 120

Survey Ecommerce Feedback Interaction 120

eglobalis

FEBRUARY 3, 2025

By adopting similar AI-powered customer data platforms (CDPs), your company can segment B2B audiences and deliver personalized marketing messages, enhancing customer retention and satisfaction. Samsung uses AI to analyze customer feedback and improve its B2B solutions, ensuring that its products and services align with client needs.

B2B 371

B2B Customer Journeys Customer Experience Chatbots 371

InMoment XI

NOVEMBER 26, 2024

Improved Processes Most professionals using customer journey maps agree that one of their benefits is identifying the need for internal optimizations. Why Customer Journey Mapping is Important Creating a customer journey map is important because it helps visualize the customer journey.

Customer Journeys 195

Customer Journeys Customer Experience Strategy Touchpoint 195

Calabrio

MARCH 25, 2025

Are you able to understand what your customers are telling you? Can you use these customer insights to improve their experiences and deliver what they really want? If not, thats where the latest AI-driven Voice of the Customer software and tools can help.

Software 130

Software Customer Journeys Tools Contact Center 130

eglobalis

MARCH 13, 2025

They want suppliers and partners who are easy to do business with, understand their needs, and provide consistent support across every touchpoint. These data silos make it hard to get a unified view of the customer, resulting in inconsistent or disjointed interactions.

Leadership 229

Leadership B2B B2C Effort Score 229

eglobalis

JUNE 27, 2024

Introduction Delivering superior customer experience (CX) is paramount for business success. A well-crafted CX strategy transcends the superficial touchpoints of customer interaction, delving into the cohesive integration of all company divisions to deliver consistent, high-quality customer interactions.

Strategy 443

Strategy Customer Experience Net Promoter Score Customer Centricity 443

InMoment XI

DECEMBER 3, 2024

For example, training employees to adopt a customer-centric approach and rewarding their work to motivate them. Enlighten: Key skills include CX data collection, analysis, and visualization to ensure actionable insights across the organization. Build a basic VoC program to start surveying customers for data collection.

Customer Experience 195

Customer Experience Customer Journeys Competitive Advantage Customer Centricity 195

InMoment XI

NOVEMBER 21, 2024

Voice of Customer analysis enables you to capture these key insights for customer satisfaction and retention. For example, this analysis can reveal why a customer canceled their subscription to your service. Solicited feedback is when you proactively ask customers their opinions and feelings about your brand.

Voice of Customer 195

Voice of Customer Analysis Loyalty Net Promoter Score 195

ECXO

JULY 29, 2024

Understanding Customer Needs and Expectations A successful CX strategy begins with a thorough understanding of your customers and what they value. This involves collecting and analyzing data through various methods such as surveys, customer interviews, voice of customer (VOC) programs, and feedback mechanisms.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

Lumoa

FEBRUARY 9, 2023

Customer Engagement Customer engagement is a term used to refer to customer interactions with a company, product, or service. In the context of customer experience, customer engagement is an essential element in creating strong customer relationships and customer loyalty.

Net Promoter Score 417

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 417

Thematic

MARCH 20, 2025

This happens when businesses make decisions without considering customer insights. They need a structured way to understand their customers, anticipate needs, and improve the user experience, so they need a customer insights framework. What is a Customer Insights Framework? Are there missing insights?

Customer Insights 62

Customer Insights Net Promoter Score Analysis Effort Score 62

InMoment XI

JANUARY 27, 2025

Whats often missed, though, is that contact centers arent just problem hubstheyre a rich source of customer insights that should radiate out into other parts of the business, especially when working within a fully integrated CX approach. million voice transcripts, 574,000 web chat transcripts, and 100,000 survey responses.

Call Center 195

Call Center Contact Center Effort Score Social Media 195

Retently

JANUARY 13, 2025

Deploy CES surveys at strategic moments, like after a support interaction or checkout, to capture honest, actionable feedback when the experience is fresh in the customers mind. Ease of Survey Creation Nobody has time to wrestle with clunky software, and your customers wont appreciate confusing surveys either.

Measurement 116

Measurement Tools Effort Score Multi-Channel 116

Thematic

MARCH 18, 2025

Let’s be real—understanding your customers isn’t easy. They leave feedback all over the place: surveys, reviews, emails, social media, customer service calls… and before you know it, you’re drowning in data. " That’s exactly why customer insights platforms are essential.

Customer Insights 62

Customer Insights Social Media Analysis Consulting 62

ECXO

JULY 10, 2024

The Impact of Data Analytics, AI, and Real-Time Feedback Advancements in data analytics and real-time feedback mechanisms are transforming how companies gather and use customer insights. Companies like Tencent and Nestlé exemplify the integration of diverse metrics to drive customer-centric strategies and enhance relationships.

Metrics 374

Metrics Analysis Feedback NPS 374

InMoment XI

DECEMBER 10, 2024

Tracking activity levels is a straightforward way to recognize at-risk customers. For example, if they havent renewed their subscription or completed a survey in a while, they might be losing interest in your product. Businesses that actively use customer feedback for improvements experience a 10% increase in retention rates.

Customer Journeys 195

Customer Journeys ROI Net Promoter Score Multi-Channel 195

eglobalis

JULY 2, 2024

The Rise of Data Analytics and , AI and Real-Time Feedback Advancements in data analytics and real-time feedback mechanisms are revolutionizing how companies collect and utilize customer insights globally.

NPS 443

NPS Feedback Net Promoter Score B2C 443

GetFeedback

JULY 19, 2019

To become a customer-centric organization, Stop No. 1 means you understand and can map out your customer journey. Too many companies focus on customer touchpoints. A touchpoint is any interaction that might influence the way your customer feels about your product, brand, or business.

ROI 309

ROI How To Touchpoint Hotels 309

InMoment XI

JULY 13, 2023

Lastly, we asked attendees about the biggest changes they had made to identify at-risk customers. This integration empowers organisations to leverage comprehensive data, driving focus and strategic changes that are aligned with evolving customer needs.

Consumers 369

Consumers Financial Competitive Advantage Customer Centricity 369

GetFeedback

MAY 9, 2019

At this level, you’re also working on developing a customer experience strategy. Stage 4 —O perationalize: You begin to re-design your company’s operational processes based on customer insight and other customer experience metrics. Stage 5 — Align: Being customer-centric is the norm in your company at this stage.

Customer Experience 337

Customer Experience Customer Journeys Effort Score Metrics 337

Retently

MARCH 11, 2025

Key Takeaways Reviewing and analyzing customer feedback is a daily priority CX Managers track reviews, surveys, support tickets, and returns to spot patterns and escalate critical issues. Customer Support Teams Ensuring issues are resolved quickly and with a personal touch. Customer feedback is the backbone of CX.

Ecommerce 115

Ecommerce Self Service Customer Experience Management 115

ECXO

FEBRUARY 3, 2025

This approach focuses on anticipation, relationship-building, and ensuring every touchpoint feels thoughtful and intentional. In this article, well explore the differences between reactive and proactive sales, show how bad sales experiences drive customers away, and give concrete steps to build a process that creates loyal, happy customers.

Sales 247

Sales Customer Experience e-support Examples 247

delighted

NOVEMBER 30, 2021

These micro-experiences are called customer touchpoints, and they play a crucial role in fostering customer satisfaction, including trust and loyalty. What are customer touchpoints? What are customer touchpoints? Why is it important to understand customer touchpoints? Let’s dig in.

Touchpoint 87

Touchpoint Customer Journeys Net Promoter Score Effort Score 87

Thematic

FEBRUARY 24, 2025

That’s the power of customer experience insights—real-time feedback and data-driven analysis that help businesses understand what customers want, what frustrates them, and how to improve their journey. Companies that actively apply customer insights boost retention, loyalty, and competitive advantage.

Strategy 62

Strategy Customer Experience Social Media Handbook 62

InMoment XI

MARCH 20, 2024

Revamping Customer Insight with InMoment’s Partnership Recognising the importance of customer feedback and the need for an improved insight programme, Metro Bank partnered with InMoment to overhaul its approach. Their contact centre and store surveys have also tripled response rates!

Customer Centricity 195

Customer Centricity Net Promoter Score Banking Effort Score 195

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. Compelling Brand Values: Brand promises drive how the organization treats customers. Customer Connectedness: Customer insights are infused across the organization. That's a very typical design of a CSAT survey.

Net Promoter Score 268

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 268

Comm100

OCTOBER 31, 2024

You also revolutionize your customer support and make sure that your customers leverage your products or services to the fullest. Through conversational marketing, you ensure two-way communication with your audience and offer an enhanced experience throughout all touchpoints in the buyer’s journey.

Marketing 130

Marketing Chatbots Social Media e-support 130

Kerry Bodine

MAY 3, 2019

We talked about a wide range of customer experience topics, but my favorite point in the conversation was getting to ask Rob a question that’s been in the back of my mind since I first heard about NPS some dozen plus years ago: Why the 11-point scale? To get the full picture, you also need to understand actual customer behavior.

NPS 120

NPS Analytics Customer Insights Net Promoter Score 120

Kerry Bodine

MAY 3, 2019

We talked about a wide range of customer experience topics, but my favorite point in the conversation was getting to ask Rob a question that’s been in the back of my mind since I first heard about NPS some dozen plus years ago: Why the 11-point scale? To get the full picture, you also need to understand actual customer behavior.

NPS 120

NPS Analytics Customer Insights Net Promoter Score 120

ECXO

MAY 16, 2024

Leaders play a central role in clarifying this relationship and demonstrating how everyone contributes to the whole, inspiring employees to actively improve the customer experience, resulting in a more customer-centered organizational culture. A customer journey is always seen from the customer’s perspective.

Customer Centricity 207

Customer Centricity Leadership Customer Journeys Touchpoint 207

Lumoa

AUGUST 3, 2021

How to transform the experience by looking at customer journeys 1. It’s the journey and not single touchpoints that matter Companies have traditionally looked to improve customer experience by focusing on particular touchpoints, which often creates misleading results. This inconsistent feedback can be confusing.

Customer Journeys 243

Customer Journeys Customer Experience Touchpoint Customers 243

Win the Customer

NOVEMBER 29, 2024

Customer Journey Mapping is a visual representation of the steps a customer takes to achieve a goal, from initial awareness to post-purchase satisfaction. It involves mapping out every touchpoint a customer encounters, both online and offline. Usage: How do customers use your product or service?

Customer Journeys 59

Customer Journeys Touchpoint Social Media Competitive Advantage 59

Retently

AUGUST 13, 2024

Whether it’s a recent purchase, a support interaction, or using a new feature, CSAT captures your customers’ immediate feelings about that specific touchpoint. Think of it as a quick pulse check on your customer’s happiness right after they interact with your business. When to Use XSAT?

Customer Insights 108

Customer Insights Customer Experience Effort Score NPS 108

Lumoa

FEBRUARY 28, 2023

As you craft your customer feedback strategy, you need to make sure the feedback you receive reflects each stage of the customer journey. ” Collecting feedback across the entire customer journey shows you which areas your business needs to focus on. Advocacy Stage : Happy customers are a powerful source of growth.

Feedback 195

Feedback Strategy Net Promoter Score Effort Score 195

Retently

MAY 2, 2023

When it comes to gathering customer feedback , the options are endless: comments, social media, emails, and chats with support teams. Yet, if you’re looking for a quick and reliable source of relevant information, surveys remain the go-to choice for successful businesses looking to improve customer experience.

Customer Journeys 133

Customer Journeys Survey Effort Score NPS 133

InMoment XI

OCTOBER 9, 2024

Customers are more likely to complete simple and user-friendly surveys. In fact, once respondents begin a survey, there is a sharp surge in their drop-off rate for each additional question up to 15 questions! Therefore, a good practice is to make your feedback forms and surveys simple and concise.

Feedback 195

Feedback How To Social Media B2C 195

Lumoa

OCTOBER 31, 2021

Forsta offers scalable Voice of the Customer (VoC), Voice of the Employee (VoE), and survey options, from quick polls to advanced data collection, that fuel actionable insights in real-time. This includes any unstructured feedback from survey responses to online reviews and customer support conversations.

Touchpoint 195

Touchpoint Analytics Customer Centricity Feedback 195