Calabrio

MARCH 25, 2025

Table of Contents What is the Voice of the Customer (VoC)? Types of VoC Tools How Voice of Customer Tools Work 10 of the Best Voice of the Customer Tools for 2025 Choosing the Right VoC Software for Your Needs What is the Voice of the Customer (VoC)?

Software 130

Software Customer Journeys Tools Contact Center 130

ECXO

JULY 29, 2024

This involves collecting and analyzing data through various methods such as surveys, customer interviews, voice of customer (VOC) programs, and feedback mechanisms. These insights inform the service standards and product offerings that will most effectively meet customer expectations.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

SuiteCX

MARCH 31, 2015

CEM/CJM Governance is a process focused on managing the quality, consistency, usability, security, and availability of your overall CEM strategy as well as for the building blocks such as VOC/VOE/Journey Maps and CEM Dashboards. Governance in Customer Journey Mapping. Common metrics. Common data teams.

Customer Journeys 100

Customer Journeys Government CEM Omni-Channel 100

Lumoa

FEBRUARY 16, 2023

One of the best analysis techniques available is the voice of customer (VoC) template. It will help you gather valuable feedback, identify customer pain points, and work towards better solutions. This article will explain what VoC is, how to use it, and tips on creating your own voice of customer template for your business.

Voice of Customer 221

Voice of Customer How To Feedback Return on Investment 221

Lumoa

MARCH 20, 2018

Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards personalized omnichannel experience in B2B customer journeys. b2c customer experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company.

Net Promoter Score 268

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 268

GetFeedback

MAY 9, 2019

What this actually looks like will vary by company, but the goal of CXM is always to increase customer satisfaction, loyalty, and brand advocacy while cutting costs. What are the customer experience maturity levels? At this level, you’re also working on developing a customer experience strategy.

Customer Experience 337

Customer Experience Customer Journeys Effort Score Metrics 337

ECXO

OCTOBER 7, 2024

As the architect of experiences that go beyond the transactional, you have the ability to decode customer needs and desires, turning them into actionable insights that propel your organization forward. Innovation is your constant companion in this exhilarating journey.

Customer Experience 373

Customer Experience Customer Journeys Exercises Customer Centricity 373

InMoment XI

MAY 3, 2022

We have three tips for you to apply to your own CX strategies: Tip #1: It’s Time to Rethink the Voice of Customer. For insurance CX programs, listening to the v oice of customer shouldn’t mean collecting as much data as possible. The next question you have to ask is, “are surveys really the best way to engage customers?”

Insurance 370

Insurance Tips Data Return on Investment 370

Thematic

OCTOBER 30, 2024

Tracking and examining customer conversations over multiple channels takes time and effort – which is why many top-tier brands and leading organizations are turning to AI-driven voice of customer (VoC) tools to extract insights from customer feedback at scale.

Voice of Customer 62

Voice of Customer Examples Industry Handbook 62

InMoment XI

APRIL 13, 2022

Customer experience (CX) metrics are a CX program’s bread and butter. NPS, CSAT , and CES have historically been the main tools every program utilizes to have a systematic way of establishing a voice of customer (VoC) source and leveraging those findings to improve customer experiences. What are you doing with it?

Metrics 195

Metrics NPS Infographics Effort Score 195

SuiteCX

JUNE 1, 2015

Terms associated with Journey Mapping. We thought we would take a moment to define some of the terms that are commonly used within the customer experience and journey mapping disciplines. 360 Degree View of the Customer refers to the compilation of all the data about a customer in one place.

Customer Journeys 100

Customer Journeys Omni-Channel Multi-Channel Net Promoter Score 100

Calabrio

MARCH 5, 2025

Offline Interactions: In-store visits, point-of-sale data, and physical customer feedback. Modern customer experience analytics tools are designed to seamlessly integrate diverse data sources, helping unlock a more holistic view of the customer journey. GreenPath Financial Wellness had the same issue.

Analytics 130

Analytics Customer Experience Contact Center Effort Score 130

InMoment XI

JUNE 14, 2022

Customer experience (CX) metrics have an important role to play in this strategy—something I explored in-depth in a previous post: Customer Experience in the Era of Product Led Growth. Customers Will Tell You Where Your Product Led Growth Bottlenecks Are. This is where CX metrics are so valuable.

Metrics 195

Metrics Net Promoter Score Effort Score NPS 195

InMoment XI

MARCH 3, 2022

Many businesses keep tabs on endless amounts of metrics. In a similar fashion, managing experiences only focuses on understanding the customer or reacting to their interactions. Because if you can predict and solve future customer problems today, you’re already a few steps ahead. And that’s valuable information!

Fashion 370

Fashion Government Measurement Voice of Customer 370

GetFeedback

MAY 13, 2019

Building a cross-functional voice of customer program will give your customers a greater presence within your decision-making process and help create positive experiences, generate more referrals, and overall improve your customer satisfaction. Tool selection. Assignment & ownership.

Feedback 302

Feedback Social Media Voice of Customer Net Promoter Score 302

InMoment XI

SEPTEMBER 9, 2024

What is their specific expertise within customer experience (e.g., journey mapping, voice of customer programs, etc.)? What is their process for assessing and improving customer experience? What frameworks or tools do they use to measure customer satisfaction and other CX metrics?

Consulting 195

Consulting Customer Journeys Customer Experience ROI 195

SurveySensum

FEBRUARY 17, 2021

In the fourth episode of the Experience talk: Voice of Customer and Employee , Tanuj Diwan , Head of Product and Nandkishor Tripathi aka NK, Global Head of Customer Experience and Success at SurveySensum are running a workshop on Customer Journey Mapping. . This workshop is divided into three parts.

Customer Journeys 59

Customer Journeys Exercises Touchpoint Metrics 59

Lumoa

JANUARY 19, 2023

Here’s your ultimate guide on how to build a customer experience department. Map Your Current Customer Journey 3. Map Your Current Customer Journey To gain a better understanding of how exactly your customers interact with your business, you will need to map out the current customer journey.

Customer Experience 221

Customer Experience Net Promoter Score How To Customer Journeys 221

Seaton CX

FEBRUARY 19, 2024

A well-crafted customer journey map rallies your colleagues around the customer’s needs, engages the executive leadership team, and primes your organization to change. It shows you where to invest your limited resources to create the greatest impact on customer experiences and business objectives.

Customer Journeys 59

Customer Journeys Customers Customer Experience Customer Centricity 59

CloudCherry

DECEMBER 1, 2018

Here’s why customer success is not the same as customer experience, and why treating them the same will let your CX lag behind your competition. Customer experience comprises the entire customer journey. Customer success begins from a perspective of doing whatever it takes to make the customer successful.

Customer Success 247

Customer Success Customer Experience CEM Touchpoint 247

CX Journey

AUGUST 13, 2015

Creating a customer journey map is an important first step when it comes to your customer experience transformation. Notice the word that I used a couple times in that sentence: "customer." Bring customer data and feedback into the touchpoints to really accentuate the pain, effort, or highlights of the touchpoint.

Customer Journeys 80

Customer Journeys Effort Score Touchpoint Customer Voice 80

Lumoa

MARCH 20, 2018

Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. We’re moving towards personalized omnichannel experience in B2B customer journeys. b2c customer experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company.

Net Promoter Score 150

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 150

InMoment XI

SEPTEMBER 5, 2024

Solicit customer feedback to evaluate new ways of gaining a competitive advantage. Benefits of a Voice of the Customer Program Businesses without a Voice of Customer program observe which of their products or services are being sold most frequently, and assume that is what customers want more of.

Effort Score 195

Effort Score Net Promoter Score Customer Journeys Metrics 195

ECXO

MARCH 21, 2023

Journey Map Your way to Customer Experience Maturity in Just 8 Steps + 12 with CX and EX Customer experience culture is a set of values, beliefs, and behaviors that a company adopts in order to create a customer-centric culture. This should align with your company’s overall business strategy.

B2B 295

B2B Customer Experience Roadmap Net Promoter Score 295

Seaton CX

MAY 16, 2024

Customer journey mapping is the foundation of customer experience management. A customer journey map informs your customer experience (CX) strategy, identifies where to listen for customer feedback, and connects your CX vision to the design, delivery, measurement, and management of the customer experience.

Customer Journeys 52

Customer Journeys ROI B2B Financial 52

Calabrio

MARCH 5, 2025

To measure goals like these, you must identify specific key performance indicators (KPIs)such as the percentage of conversations where a customer is likely to churn, first call resolution rate , or CSAT scores and make sure the insights found are aligned with your business objectives.

Contact Center 100

Contact Center Omni-Channel First Call Resolution Net Promoter Score 100

CX Journey

JULY 10, 2014

You''ll conduct linkage analysis to link customer and employee data, customer feedback with operational metrics, and all data to financial measures. Using tools like customer journey maps, customer feedback maps, and a general data architecture/map can help to bring it all into focus.

Data 177

Data Customer Experience Customer Journeys Analysis 177

InMoment XI

MARCH 7, 2023

Q: How did you get the NZAA Voice of Customer Program off the ground and what were the bumps on the way? The team knew engagement was dropping—and with membership retention as a key metric for the business, this was an important challenge to tackle. A: Next up for NZAA is strategic customer journey mapping!

Customer Journeys 195

Customer Journeys Engagement Customer Centricity Metrics 195

SurveySensum

DECEMBER 28, 2020

The most common reason behind their failure was – they were not making any use of the voice of the customer data. . So, aiming to help growth-stage companies start their voice of the customer program, we launched our first podcast, Experience talk: Voice of customer and employee.

Voice of Customer 98

Voice of Customer B2C Chatbots Social Media 98

CloudCherry

OCTOBER 30, 2018

Here’s why customer success is not the same as customer experience, and why treating them the same will let your CX lag behind your competition. Customer experience comprises the entire customer journey. Customer success begins from a perspective of doing whatever it takes to make the customer successful.

Customer Success 186

Customer Success Customer Experience CEM Touchpoint 186

Totango

OCTOBER 1, 2019

The aim is to create customer lifetime value by nurturing sustained expansion over time for mutually beneficial growth. Customer journey optimization is a way of not only mapping the stages of customer progression but also identifying ways to add customer value along the way. Escalation. Onboarding.

Customer Journeys 81

Customer Journeys Voice of Customer Customers Metrics 81

Lumoa

APRIL 3, 2018

Keep in mind that NPS only becomes a truly valuable metric, if its “why”-question is properly collected, analysed and heard. The “why”-question is the golden source for your customer experience management. It shows you why a customer gave this or that score, opens up a dialogue and, in a way, lets you dive into your customer’s head. “

Net Promoter Score 316

Net Promoter Score NPS Touchpoint Feedback 316

InMoment XI

OCTOBER 8, 2024

Customer experience improvement refers to enhancing the interactions and overall satisfaction a customer has with your business across all touchpoints. This involves understanding customer needs and expectations, as well as any pain points they have in the customer journey , and working to address them.

Customer Experience 195

Customer Experience Self Service How To Net Promoter Score 195

rethinkCX

MARCH 4, 2025

Customers expect brands to know them70% say theyll stick with companies that act on their input (hypothetical stat for illustration). Whether youre a customer journey consultant crafting experiences or a brand chasing retention, VoC is the secret sauce for 2025. Track Impact : Post-fix, check metrics (e.g.,

Loyalty 52

Loyalty Social Media Customer Journeys Multi-Channel 52

Calabrio

MARCH 22, 2025

Aspects of Oversight and Optimization Contact center management, or call center management, is the strategic orchestration of all elements within a customer interaction hub to ensure optimal efficiency, customer satisfaction, and business outcomes. Customer Effort Score (CES): Measures the ease of a customer’s experience.

Contact Center 130

Contact Center Management Strategy Call Center 130

Thematic

SEPTEMBER 24, 2024

That’s where Voice of Customer (VoC) Analytics steps in. Analyzing your customer feedback gives you actionable, targeted insights that help you fine-tune strategies, enhance customer experiences, and fuel real growth. What is Voice of Customer (VoC) Analytics? And that benefits the bottom line.

Voice of Customer 62

Voice of Customer Analytics Tools Strategy 62

Wootric CX Blog

OCTOBER 1, 2020

Creating a customer journey map is the first step toward designing a superior Customer Experience (CX) that drives end-user growth. Once you’ve mapped out the customer journey, however, you may be wondering… what’s next? When (in the customer journey) should you ask for feedback?

Customer Journeys 52

Customer Journeys Net Promoter Score Survey Strategy 52