SuiteCX

JANUARY 13, 2020

We just finished teaching a class on CX driven Journey mapping to a large and very diverse group. The majority of customers have similar objectives in dealing with their providers. Addressing different Segments/Personas – try to put these all on one map and – wow – complexity! That’s why they seem to be a bit simpler.

Customer Journeys 189

Customer Journeys Omni-Channel B2C Multi-Channel 189

Retently

NOVEMBER 27, 2024

Analyzing Market Trends and Customer Behavior 2. Personalizing the Customer Journey 3. Expanding Revenue Channels 4. Building Customer Loyalty for Retention 6. A smooth experience – from browsing to checkout and delivery – boosts customer satisfaction and fosters loyalty. Optimizing Conversion Rates 5.

Ecommerce 148

Ecommerce Sales Strategy Tips 148

Retently

JANUARY 13, 2025

So, if youre ready to transform your customer journey from frustrating to frictionless, lets dive into the CES tools that can make it happen. Trust us your customers (and your bottom line) will thank you! Analyze trends, identify friction points, and implement improvements that make a tangible impact on the customer journey.

Measurement 116

Measurement Tools Effort Score Multi-Channel 116

Customer Bliss

FEBRUARY 18, 2016

How does your organization utilize the journey map? As the framework to consistently drive company focus that lines up your customer listening, improvement, and planning efforts? Or are the silos still promoting their internal processes as a “journey”? Create a One Page High Level Eco-System. Bottom of page.

Customer Journeys 100

Customer Journeys Multi-Channel Touchpoint Roadmap 100

ECXO

JULY 10, 2024

Effective leadership requires leveraging real-time service data and AI to understand the customer journey and sentiment upfront. This data-driven approach moves beyond instinctual responses to dynamic customer sentiments, ensuring satisfaction before and after interactions.

Metrics 374

Metrics Analysis Feedback NPS 374

Kustomer

JUNE 25, 2020

Listen and subscribe to our podcast: In this episode of Customer Service Secrets , Annette Franz, CEO of CX Journey Inc. joins Gabe Larsen to continue exploring customer journey mapping and how to do it effectively. Customer journey mapping is a way of capturing the thoughts, feelings, and actions of the customer.

Customer Journeys 92

Customer Journeys Policies Customers Analysis 92

InMoment XI

FEBRUARY 16, 2024

Surprisingly, a staggering 85% of valuable customer data remains untapped, residing in various teams, systems, and silos. This fragmented approach to CX makes it difficult to track customer behaviour across different channels and identify crucial opportunities for improvement.

Multi-Channel 195

Multi-Channel Touchpoint Social Media Customer Voice 195

inQuba

MAY 23, 2022

Demystifying the Next Evolution of Customer Experience. Customer Journey Management is the process of discovering and optimizing your customers’ journeys as they interact with your brand, to improve customer experience and achieve positive business outcomes. Customer Journey Management.

Customer Journeys 98

Customer Journeys Omni-Channel Management Multi-Channel 98

ProProfs Chat

JANUARY 29, 2020

Most brands today are transforming by opting to go beyond the traditional call centers and embracing multi-channel customer service channels, to help customers reach out to them with convenience. But, why is that so, and what exactly is multi-channel customer service?

Multi-Channel 98

Multi-Channel Customer Service Social Media Self Service 98

TechSee

APRIL 28, 2020

Omnichannel – an approach that provides an integrated user experience across multiple customer touchpoints – was once thought to be the be-all and end-all of customer interactions. Users not mindful of channels: Customers no longer make clear distinctions between e-commerce, stores, mobile, and catalogs.

Customer Journeys 124

Customer Journeys Strategy Multi-Channel Omni-Channel 124

Kayako

APRIL 20, 2017

They respond quickly and ask you to switch channels and repeat your problem over the phone, only to find that you’re being asked to try the exact same things you’ve already read about. Introducing Customer Journeys and Conversations. The Customer Journey. Then you email in about your problem. We’re missing a trick.

Customer Journeys 144

Customer Journeys Multi-Channel Loyalty Customers 144

OpinionLab

SEPTEMBER 9, 2016

“Customer journey mapping” is a hot phrase right now in the CX industry and there is a massive appetite to fully understand how customers move through the buying cycle using this method. In fact, 63% of CX professionals map their customer experience according to recent Forrester research.

Customer Journeys 60

Customer Journeys How To Voice of Customer Multi-Channel 60

InMoment XI

JANUARY 17, 2024

By understanding and anticipating the needs and preferences of your guests, you make them feel valued and ensure that every touchpoint in their journey contributes to positive and enjoyable experiences. It encompasses the entire customer journey — through processes, policies, and people.

Guest Experience 195

Guest Experience Trends Hospitality Customer Journeys 195

Pointillist

MAY 23, 2018

More and more marketers and customer experience professionals are now looking for the best customer journey analytics platform to understand and engage with individual customers at a personal level, at scale. But, once you begin to look into customer journey analytics at a deeper level things become much less clear.

Customer Journeys 90

Customer Journeys Analytics How To Touchpoint 90

eglobalis

JULY 2, 2024

By understanding customer concerns in real-time, businesses can shift from reactive to proactive strategies. Effective leadership necessitates leveraging real-time service data and AI to gain a comprehensive view of the customer journey and sentiment upfront.

NPS 443

NPS Feedback Net Promoter Score B2C 443

SurveySensum

DECEMBER 30, 2024

CustomerGauge has been specifically built to cater to B2B and handle complex, multi-touchpoint journeys and various account sizes. Built from the ground up around the Accounts Experience methodology, CustomerGauge offers B2B brands guidance for customer surveying and revenue growth, among other things.

Customer Success 52

Customer Success Customer Journeys Multi-Channel NPS 52

Optimove

JUNE 1, 2023

At the heart of that low-key struggle is the cold hard truth that marketing touchpoints can become innumerable – not just in the figurative sense, but impossible to count, let alone quantify, measure and optimize. Instead, customers embark on a complex journey influenced by multiple touchpoints and channels.

Customer Journeys 98

Customer Journeys Marketing e-support Touchpoint 98

ijgolding

OCTOBER 25, 2018

This is omnichannel customer experience to a tee, and we’re all experiencing it every day in the places we are most likely to do business with again tomorrow. While collecting Friday night takeaway is not necessarily the most bleeding-edge example of an omnichannel customer journey, it is one that can operate easily.

Customer Experience 167

Customer Experience Customer Journeys Touchpoint Multi-Channel 167

TechSee

JUNE 23, 2020

Customer experience (CX) is a space where innovative AI applications are being deployed at a rapid rate to deliver effortless, multi-sensory journeys across a range of voice, video and text modalities, apps, and other digital touchpoints. MX gives customers a greater degree of choice over how they interact with a brand.

Self Service 207

Self Service Multi-Channel Contact Center Touchpoint 207

TechSee

AUGUST 26, 2020

However, enhancing the customer journey requires an equal focus on another dimension of customer service: the employee journey. For years, companies have focused on improving CX by offering customers a seamless omnichannel or multichannel experience that provides consistency across multiple touchpoints and channels.

Customer Journeys 124

Customer Journeys Self Service Effort Score Omni-Channel 124

inQuba

MARCH 12, 2025

Media Mix Modelling (MMM) vs. Multi-Touch Attribution (MTA) Two dominant methodologies for measuring marketing effectiveness are Media Mix Modelling (MMM) and Multi-Touch Attribution (MTA). MMM is a statistical method that evaluates the impact of various marketing channels on business outcomes.

ROI 52

ROI Customer Retention Connections Measurement 52

Avaya

JANUARY 3, 2017

When it comes to customer service, it seems that change is the only constant. I know you’ve heard it all before; how single channel service evolved into multi-channel service evolved into omni-channel service. What if I told you that the customer experience is not necessarily about the channels you implement?

Multi-Channel 52

Multi-Channel Omni-Channel Travel Customer Journeys 52

BlueOcean

NOVEMBER 29, 2023

As technology evolves and the customer care function becomes ever more sophisticated, these twin concepts have now become part of a larger notion: Total Experience (TX). TX strategy is the ultimate integration of customer experience (CX), employee experience (EX), the multi experience (MX), and user experience (UX).

Contact Center 156

Contact Center Multi-Channel Strategy Self Service 156

Experience Matters

JANUARY 20, 2015

Here’s the executive summary: This year, we chose eight organizations as finalists for Temkin Group’s 2014 Customer Experience Excellence Award. Finalists are Activision Customer Care, Aetna, Crowe Horwath LLP, Dell Inc., EMC Corporation, Texas NICUSA, The Results Companies, and TouchPoint Support Services.

Report 120

Report Customer Connectedness Customer Journeys Net Promoter Score 120

BirdEye

MARCH 3, 2025

That seamless experience across both online and physical channels is what omnichannel marketing is all about. Customers now expect a smooth, connected experience no matter where they interact with a brandwhether thats on a website, social media, or in-store. Goal Reach: Maximizing distribution of messages across channels.

Omni-Channel 52

Omni-Channel Strategy Marketing Multi-Channel 52

rethinkCX

MARCH 4, 2025

Customers expect brands to know them70% say theyll stick with companies that act on their input (hypothetical stat for illustration). Whether youre a customer journey consultant crafting experiences or a brand chasing retention, VoC is the secret sauce for 2025. What is a Voice of the Customer (VoC) Program?

Loyalty 52

Loyalty Social Media Customer Journeys Multi-Channel 52

Optimove

FEBRUARY 17, 2025

How AI is Transforming CDPs Download Now >> Why it Matters: This post demonstrates how the Marketing Rule of 7 can transform fleeting interactions into sustained customer relationships by emphasizing the importance of repeated, personalized touchpoints. What Is the Marketing Rule of 7?

Retail 52

Retail Customer Engagement Multi-Channel Engagement 52

InMoment XI

OCTOBER 24, 2023

It’s the pulse of customer interactions, the rhythm of agent responses, and the melody of operational flows. These analytics tools delve deep, illuminating the nuances of every conversation, every piece of customer feedback , and every touchpoint. Each of these interactions leaves behind a trail of data.

Contact Center 195

Contact Center Analytics Multi-Channel Effort Score 195

Retently

OCTOBER 23, 2024

Typically, most brands focus on surveying just a couple of key touchpoints, like post-purchase NPS to measure customer loyalty, or post-helpdesk interaction CSAT to gauge service satisfaction. Taking the importance of collecting customer feedback out of the way, where do we start?

Ecommerce 109

Ecommerce Survey Retail NPS 109

Lumoa

APRIL 28, 2024

More than 80% of business leaders see customer experience as a growing priority in 2024. But how can you support your customers on all the different channels they reach out on and offer a personalized yet unified response? That’s where customer experience platforms come in. Which Platform Fits Your Needs?

Self Service 195

Self Service Customer Journeys Feedback Multi-Channel 195

BirdEye

MARCH 3, 2025

That seamless experience across both online and physical channels is what omnichannel marketing is all about. Customers now expect a smooth, connected experience no matter where they interact with a brandwhether thats on a website, social media, or in-store. Goal Reach: Maximizing distribution of messages across channels.

Omni-Channel 52

Omni-Channel Strategy Marketing Multi-Channel 52

InMoment XI

DECEMBER 7, 2023

Customer-centric companies are 60% more profitable than companies that don’t focus on customers. As your organization starts your customer experience management efforts, you need to consider how to measure it. NPS is a great place to start when you’re looking to measure customer experience.

Metrics 195

Metrics Net Promoter Score Measurement Customer Experience 195

Lumoa

FEBRUARY 14, 2024

From social media posts to Google and Yelp reviews, every buyer can recount their customer experience with your company to a global audience. It is no wonder, then, that businesses have started paying much closer attention to their customer experience (CX) strategy. Fine-tuning your CX elements is a constant exercise.

Strategy 195

Strategy Customer Experience How To Multi-Channel 195

Clicktools

JULY 13, 2017

But it’s also caused our customers to want more—more engagement, more value, more memorable experiences—from our companies overall. Customer journey mapping has become a trendy way for businesses to make sense of their customers’ expectations and opinions throughout a product or service life-cycle.

Customer Journeys 53

Customer Journeys Multi-Channel Touchpoint Social Media 53

Pink Guava

AUGUST 3, 2021

How Empowered Customers can make a difference to your Business In today's digital age, the lines between the physical store and digital experience have vanished. There has been a complete shift as the brick-and-mortar store experience, and multi-digital channels are governed by customer behavior, engagement, and expectations.

Customer Journeys 98

Customer Journeys Touchpoint Social Media e-support 98

Optimove

JANUARY 24, 2024

Re-engage your churned customers with this guide Download Now Why it Matters: Customer Journey Orchestration is a game changer for marketers. It differs from traditional campaigns and it’s crucial for creating personalized experiences that boost engagement, sales, marketing attribution and customer loyalty.

Customer Journeys 72

Customer Journeys Multi-Channel Marketing Touchpoint 72

InMoment XI

JANUARY 2, 2023

Not only does exceptional customer experience make customers happier, it drives desirable customer behavior. But “it” is a multi-layered concept, and to truly understand customer experience at scale, you may need to track three very important metrics. What Is Customer Experience? More purchases and renewals.

Net Promoter Score 221

Net Promoter Score NPS Metrics Effort Score 221