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Is The Way We Are Going About Customer Acquisition and Retention Dead Wrong?

Maz Iqbal

Filed under: CRM , Customer Engagement , Customer Experience , Customer Philosophy , Customer Service , Social Tagged: CRM , customer acquisiton , customer conversations , customer experience , customer relationships , customer retention , customer-centric , human to human.

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Customer Experience: Summing Up 2014

Maz Iqbal

Then there are folks who oversee the execution and compilation of customer surveys – they have also chosen to sit under and claim the Customer Experience label. CRM Culture Customer Experience Customer Philosophy Customer Service customer experience customer experience gurus customer service state of customer experience 2014'

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2014 State of Customer Experience: Who Are UK’s 2014 Leaders And What Can We Learn From Them? (Part 3)

Maz Iqbal

Filed under: Brand , Case Studies , Culture , Customer Experience , Customer Philosophy , Customer Service , Employee Engagement , Leadership / Change / Transformation Tagged: brand promise , customer experience , customer loyalty , customer service , employee engagement , leadership , Nunwood 2014 CX Excellence , value propositions.

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Customers-Employees-Leadership: Distinguishing Between ‘Caring About’ And ‘Caring For’- And Why It Matters

Maz Iqbal

Customer Engagement Customer Experience Customer Insight (inc VoC) Customer Loyalty Customer Philosophy Customer Service Employee Engagement Leadership / Change / Transformation Management Anais Nin caring about v caring for customer experience customer loyalty customer service employee engagement leadership management practices'

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Tales of Customer Experience: The Good, The Bad, And The Ugly?

Maz Iqbal

Filed under: Case Studies , Customer Experience , Customer Loyalty , Customer Philosophy , Digital / Ecommerce Tagged: authentic customer-centricity , customer experience , customer experience design , delightful customer experience , digital customer experience , GiffGaff , RAC , Sainsburys Bank , understanding customers.

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2014 State of Customer Experience: Who Are UK’s Leaders And What Can We Learn From Them? (Part 4)

Maz Iqbal

Filed under: Brand , Case Studies , Culture , Customer Experience , Customer Philosophy , Employee Engagement , Leadership / Change / Transformation Tagged: Accelerating CX Improvement , customer experience , Four critical dimensions of Customer Experience , leadership , Nunwood 2014 CX Champions , transformational change.

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Customer / Leadership: What Is The Access To Cultivating Greatness?

Maz Iqbal

Filed under: CRM , Customer Insight (inc VoC) , Customer Philosophy , Customer Service , Leadership / Change / Transformation Tagged: art of being and becoming , cause , customer centricity , leadership , organisational change , path to greatness , personal change , Possibility.