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Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

These insights inform the service standards and product offerings that will most effectively meet customer expectations. There are several ways to obtain data and understand customers. Voice of Customer (VOC) programs capture customer preferences, experiences, and expectations through direct and indirect feedback.

Strategy 453
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Designing and Rolling Out a Global Customer Experience Strategy

ECXO

These insights inform the service standards and product offerings that will most effectively meet customer expectations. Companies use several methods to gather data and understand their customers: Voice of Customer (VOC) Programs : Capturing customer preferences, experiences, and expectations through direct and indirect feedback.

Strategy 380
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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

For example, if you notice more customers asking for self-service options, you might pilot an improved online portal or knowledge base to meet that emerging need. In this way, the CX program functions like a continuous listening and response system, always tuned to the customers voice.

B2B 339
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From Build to Integration: The Essentials of a Successful VoC Program

CloudCherry

The good news is that most companies recognize the value of VoC and have taken the first steps into collecting open-ended feedback from customers. As KPMG notes, “Any approach to listening to the customer voice is better than not listening to it.” The bad news? Level 3: State of The Art.

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How to Set Up Feedback Kiosks in Physical Stores for Instant Responses

CSM Magazine

Engaging your customers with concise and meaningful questions not only boosts response rates but also provides data you can act on immediately. Integrate Feedback Kiosks with Your Technology To get the most out of feedback kiosks, integrate them with your existing customer relationship management (CRM) or analytics tools.

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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

Customer Care … CRM … Customer Experience — What’s the Difference? Customer Care … Customer Relationship ManagementCustomer Experience — what’s the difference? They can be categorized by Customer Profitability, Customer Knowledge, and Customer Well-Being. Lynn Hunsaker.

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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

Customer Care … CRM … Customer Experience — What’s the Difference? Customer Care … Customer Relationship ManagementCustomer Experience — what’s the difference? They can be categorized by Customer Profitability, Customer Knowledge, and Customer Well-Being. Lynn Hunsaker.