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Deep Dive into Loyalty and Experience Drivers in the Tech World—The Blueprint for Building Long-Term B2B Relationships

eglobalis

The Role of Relationship Management Strong interpersonal relationships are a cornerstone of successful B2B partnerships. Relationship management involves understanding customer pain points and actively working to resolve them before they escalate.

B2B 421
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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

We will also highlight how a CX transformation differs from a typical program management initiative, who drives these programs, and what lessons can be learned from B2B companies that have made this journey. Leadership Commitment and Vision Leading a customer experience transformation starts at the top.

B2B 339
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Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

Real-time Customer Data Platforms (CDPs) integrate data from various touchpoints, offering a unified view of the customer. Firms like Segment, Oracle, SAS, Tealium, and Treasure Data use CDPs to enable real-time analysis and personalized customer interactions.

Strategy 453
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Journey Orchestration (JO) in Practice II by Ray Gerber at Thunderhead

ECXO

About Ray Gerber, Chief Product Officer Ray is a global leader in customer engagement technologies, with over 30 years of experience building innovative technologies for enterprises. He has extensive expertise in customer relationship management, customer decisions, and self-learning.

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Intelligent CX: Harnessing Generative AI for Smarter Customer Relationship Management by Sales and Service Executives

SAP Customer Experience

In the ever-evolving landscape of customer relationship management (CRM), businesses are turning to cutting-edge technologies to streamline processes and enhance customer interactions.

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Twenty Three Influencers in Field Service Management to Follow in 2023

TechSee

Most field service departments operate in a highly competitive and customer-centric marketplace. Below is a partial list of field service influencers who challenge the industry to up its game by innovating through technology or process improvements to improve service delivery.

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Designing and Rolling Out a Global Customer Experience Strategy

ECXO

Real-Time Customer Data Platforms (CDPs) : Integrating data from various touchpoints to offer a unified view of the customer. Firms like BlueConic, Adobe, RedPoint Global, and Exponea use CDPs to enable real-time analysis and personalized customer interactions.

Strategy 380