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How AWS Sales uses generative AI to streamline account planning

AWS Machine Learning

Every year, AWS Sales personnel draft in-depth, forward looking strategy documents for established AWS customers. These documents help the AWS Sales team to align with our customer growth strategy and to collaborate with the entire sales team on long-term growth ideas for AWS customers.

Sales 112
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Deep Dive into Loyalty and Experience Drivers in the Tech World—The Blueprint for Building Long-Term B2B Relationships

eglobalis

IBMs account managers, for instance, act as single points of contact, streamlining communication and fostering deeper client relationships. Tools like customer feedback loops and advanced prototyping software enable iterative refinement, ensuring final products align perfectly with client needs.

B2B 433
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Voice of the Customer Tools: 10 of the Best VoC Software Options in 2025

Calabrio

Customer Experience Voice of the Customer Tools: 10 of the Best VoC Software Options in 2025 Share Speak to anyone in customer experience, research, or marketing, and they’ll tell you that the old model of one-way customer communication is outdated. Table of Contents What is the Voice of the Customer (VoC)?

Software 130
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How AWS sales uses Amazon Q Business for customer engagement

AWS Machine Learning

In the same spirit of using generative AI to equip our sales teams to most effectively meet customer needs, this post reviews how weve delivered an internally-facing conversational sales assistant using Amazon Q Business. The following screenshot shows an example of an interaction with Field Advisor.

Sales 110
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How Customer Experience Automation Can Improve Business Performance

InMoment XI

Did you know that 92% of customer relationship management (CRM) leaders say AI and automation have improved customer service response times? Customer experience automation allows organizations to personalize more interactions based on customer data, creating an experience that is more relevant and memorable to the user.

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Contact Center Automation: Reduce Agent Burnout and Boost Customer Satisfaction

InMoment XI

Contact center automation is the process of using AI-enabled software to automate repetitive tasks. As a result, agents can focus on strengthening customer relationships with a personalized and empathetic approach. Automation reduces repetitive tasks, allowing agents to focus on complex customer queries.

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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

For instance, some companies form a CX governance board comprising senior leaders from sales, marketing, operations, services and finance, chaired by the CX executive sponsor. This group regularly reviews customer experience metrics and initiative outcomes, reinforcing cross-functional accountability.

B2B 339